about face

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About Face

Author : David H. Hackworth
ISBN : 9780671695347
Genre : Biography & Autobiography
File Size : 74. 47 MB
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Chronicles the military career of America's most decorated living soldier, from his enlistment of age fifteen, through his service in Vietnam, where his growing disillusionment with American policies led to his post-war exile in Australia

About Face

Author : Alan Cooper
ISBN : 9781118766583
Genre : Computers
File Size : 44. 49 MB
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About Face

Author : Dan Hill
ISBN : 9780749459239
Genre : Business & Economics
File Size : 47. 88 MB
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Once advertising was all about being 'on-message' and getting talking points right. But breakthroughs in brain science have confirmed what we all know but don't often admit to in business: people are primarily emotional decision-makers. From podcasting, blogs and forums to interactive ads in stations, the heart of the matter is now the consumer's experience as opposed to the company's marketing message. About Face shows how 21st century advertising can realize success by being 'on-emotion' first and foremost. Using data from eye tracking and facial coding to analyse consumer responses, About Face demonstrates exactly which advertising strategies are successful and why. Moving beyond the old Ps of product, price, place and promotion, Dan Hill outlines ten rules for emotionally effective advertising including simplicity, familiarity, relevancy and believability. Emotions rule decision making. About Face shows you that by focussing on the three new Ps of passion, purpose and personality, your campaigns can become more effective and emotionally engaging, taking you closer to the consumer.

About Face

Author : Scott Barnes
ISBN : 9781592334889
Genre : Health & Fitness
File Size : 75. 44 MB
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Original publication and copyright date: 2010.

About Face

Author : Jonathan Cole
ISBN : 0262531631
Genre : Medical
File Size : 71. 66 MB
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Honorable Mention in the category of Psychology in the Professional/Scholarly Publishing Annual Awards Competition presented by the Association of American Publishers, Inc. What is special about the face, and what happens when neurological conditions make expression or comprehension of the face unavailable? Through a mix of science, autobiography, case studies, and speculation, Jonathan Cole shows the importance not only of facial expressions for communication among individuals but also of facial embodiment for our sense of self. He presents, in his words, "a natural history of the face and an unnatural history of those who live without it." The heart of the book lies in the experiences of people with facial losses of various kinds. The case studies are of blind, autistic, and neurologically impaired persons; the most extreme case involves Mobius syndrome, in which individuals are born with a total inability to move their facial muscles and hence to make facial expressions. Cole suggests that it is only by studying such personal narratives of loss that we can understand facial function and something of what all our faces reflect.

About Face

Author : Dorinne Kondo
ISBN : 9781136657917
Genre : Social Science
File Size : 20. 18 MB
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From the runways of Paris to the casting controversies over BMiss Saigon, from a local demonstration at the Claremont Colleges in California to the gender-blending of BM. Butterfly, BAbout Face examines representations of Asia and their reverberations in both Asia and Asian American lives. Japanese high fashion and Asian American theater become points of entry into the politics of pleasure, the performance of racial identities, and the possibility of political intervention in commodity capitalism. Based on Kondo's fieldwork, this interdisciplinary work brings together essays, interviews with designer Rei Kawakubo of Comme des Garcons and playwright David Henry Hwang, and "personal" vignettes in its exploration of counter-Orientalisms.

American Warrior

Author : John C. Bahnsen, Jr.
ISBN : 0806528079
Genre : Biography & Autobiography
File Size : 22. 18 MB
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Brigadier General John C. |Doc| Bahnsen Jr served as one of America's most decorated soldiers in the Vietnam War. The ultimate warrior who engaged the enemy from nearly every type of aircraft and armored vehicle in the army's inventory, Doc was also an expert strategist who developed military tactics later adopted as doctrine. Accounts of Doc's brilliance in time of war became the stuff of legend. Here he offers a spellbinding recollection - completely uncensored - of his remarkable wartime experience.

About Face

Author : Donna Leon
ISBN : 0802199984
Genre : Fiction
File Size : 24. 58 MB
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Donna Leon’s eighteen novels have won her countless fans, heaps of critical acclaim, and a place among the top ranks of international crime writers. Through the warm-hearted, perceptive, and principled Commissario Guido Brunetti, Leon’s best-selling books have explored Venice in all its aspects: history, tourism, high culture, food, family, but also violent crime and political corruption. In About Face, Leon returns to one of her signature subjects: the environment, which has reached a crisis in Italy. Incinerators across the south of Italy are at full capacity, burning who-knows-what and releasing unacceptable levels of dangerous air pollutants, while in Naples, enormous garbage piles grow in the streets. In Venice, with the polluted waters of the canals and a major chemical complex across the lagoon, the issue is never far from the fore. Environmental concerns become significant in Brunetti’s work when an investigator from the Carabiniere, looking into the illegal hauling of garbage, asks for a favor. But the investigator is not the only one with a special request. His father-in-law needs help and a mysterious woman comes into the picture. Brunetti soon finds himself in the middle of an investigation into murder and corruption more dangerous than anything he’s seen before.

About Face

Author : Fern Michaels
ISBN : 9781420138450
Genre : Fiction
File Size : 53. 66 MB
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"Michaels is at her storytelling best here." --Booklist About Face When Dr. Blake Hunter discovers Casey Edwards wandering along a Sweetwater, Georgia, road, she's a woman without a past, her memory stripped of the terrifying events that shattered her innocence a decade ago. The scrap of paper she clutches in her hand bears the address to Swan House, the magnificent mansion where Casey's mother lives with her mysteriously ailing husband. But "home" turns out to be anything but a safe haven. . . Casey is determined to untangle the web of secrets that surround her. The answers lay somewhere within Swan House and its lavish gardens but someone wants Casey out of the way before she remembers too much. It will take the strength she's always had--and the love she's just found--to uncover her past and claim her future. . .

About Faces

Author : Terry Landau
ISBN : UOM:39015015140182
Genre : Science
File Size : 54. 24 MB
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A scientific analysis of the human face discusses evolution, the social significance of facial appearances, and the universality of emotional expressions

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