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Approaches To Media Literacy A Handbook

Author : Art Silverblatt
ISBN : 9781317476573
Genre : Business & Economics
File Size : 67. 75 MB
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Completely updated, with current examples and new coverage of digital media, this popular handbook provides a range of qualitative approaches that enable students to effectively decipher information conveyed through the channels of mass communication - photography, film, radio, television, and interactive media. It aim is to help students develop critical thinking skills and strategies with regard to what media to use and how to interpret the information that they receive. The techniques include ideological, autobiographical, nonverbal, and mythic approaches. An Instructor's Manual is available to professors who adopt this new edition.

Handbook Of Research On Media Literacy In The Digital Age

Author : Yildiz, Melda N.
ISBN : 9781466696686
Genre : Education
File Size : 46. 68 MB
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With the current ubiquity of technological tools and digital media, having the skillset necessary to use and understand digital media is essential. Integrating media literacy into modern day education can cultivate a stronger relationship between technology, educators, as well as students. The Handbook of Research on Media Literacy in the Digital Age presents key research in the field of digital media literacy with a specific emphasis on the need for pre-service and in-service educators to become familiar and comfortable with the current digital tools and applications that are an essential part of youth culture. Presenting pedagogical strategies as well as practical research and applications of digital media in various aspects of culture, society, and education, this publication is an ideal reference source for researchers, educators, graduate-level students, and media specialists.

The Praeger Handbook Of Media Literacy 2 Volumes

Author : Art Silverblatt
ISBN : 9780313392825
Genre : Social Science
File Size : 29. 91 MB
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This groundbreaking two-volume set provides readers with the information they need to grasp new developments in the swiftly evolving field of media literacy.

International Handbook Of Media Literacy Education

Author : Belinha S. De Abreu
ISBN : 9781317240068
Genre : Language Arts & Disciplines
File Size : 89. 69 MB
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At the forefront in its field, this Handbook examines the theoretical, conceptual, pedagogical and methodological development of media literacy education and research around the world. Building on traditional media literacy frameworks in critical analysis, evaluation, and assessment, it incorporates new literacies emerging around connective technologies, mobile platforms, and social networks. A global perspective rather than a Western-centric point of view is explicitly highlighted, with contributors from all continents, to show the empirical research being done at the intersection of media, education, and engagement in daily life. Structured around five themes—Educational Interventions; Safeguarding/Data and Online Privacy; Engagement in Civic Life; Media, Creativity and Production; Digital Media Literacy—the volume as a whole emphasizes the competencies needed to engage in meaningful participation in digital culture.

Handbook Of Visual Communication

Author : Kenneth L. Smith
ISBN : 9781135636524
Genre : Language Arts & Disciplines
File Size : 36. 39 MB
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This Handbook of Visual Communication explores the key theoretical areas in visual communication, and presents the research methods utilized in exploring how people see and how visual communication occurs. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the visual communication discipline. The theory chapters included here define the twelve major theories in visual communication scholarship: aesthetics, perception, representation, visual rhetoric, cognition, semiotics, reception theory, narrative, media aesthetics, ethics, visual literacy, and cultural studies. Each of these theory chapters is followed by exemplar studies in the area, demonstrating the various methods used in visual communication research as well as the research approaches applicable for specific media types. The Handbook serves as an invaluable reference for visual communication theory as well as a useful resource book of research methods in the discipline. It defines the current state of theory and research in visual communication, and serves as a foundation for future scholarship and study. As such, it is required reading for scholars, researchers, and advanced students in visual communication, and it will be influential in other disciplines in which the visual component is key, including advertising, persuasion, and media studies. The volume will also be useful to practitioners seeking to understand the visual aspects of their media and the visual processes used by their audiences.

Media Literacy

Author : Art Silverblatt
ISBN : 1440831157
Genre : Social Science
File Size : 29. 50 MB
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Media is everywhere but is often a poor source of information. Covering print, photography, film, radio, television, and new media, this textbook instructs readers on how to take a critical approach to media and interpret the information overload that is disseminated via mass communication. This fourth edition supplies a critical and qualitative approach to media literacy analysis. Now updated with conceptual changes, current examples, updated references, and coverage of new developments in media, particularly in digital, interactive forms, this book addresses all forms of information disseminated via mass communication. Organized into three sections, the book first presents a theoretical framework for the critical analysis of media text that covers the definition of media literacy as well as fundamental principles and concepts. Part two focuses on the application of this methodological framework to the analysis of advertising, journalism, American political communications, and interactive media. Part three considers specific mass media issues, such as violence in the media, media and children, and global communications, and discusses outcomes of having a media-literate population. The book: Supplies clear explanation of media literacy theory and guidance on interpreting modern mass media from leading scholars ; Represents a highly effective tool for achieving a key aspect of media literacy, enabling students to decipher information and independently reach opinions and positions without relying on the pervasive influence of the media ; And provides critical examination of controversial, current topics such as violence in the media and the intersections of media and social change. -- From publisher's website.

Handbook Of Research On Media Literacy In Higher Education Environments

Author : Cubbage, Jayne
ISBN : 9781522540601
Genre : Education
File Size : 83. 79 MB
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Media is rapidly evolving, from social media to news channels, individuals are being bombarded with headlines, new technologies, and varying opinions. Teaching the next generation of communication professionals how to interact with varying forms of media is paramount as they will be the future distributors of news and information. The Handbook of Research on Media Literacy in Higher Education Environments provides emerging research on the role of journalism and mass communication education in the digital era. While highlighting topics such as community media labs, political cognition, and public engagement, this publication explores the impact of globalization and a changing and diversified world within the realm of higher education. This publication is an important resource for educators, academicians, professionals, and researchers seeking current research on applications and strategies in promoting media and digital studies in higher education.

Media Literacy

Author : Art Silverblatt
ISBN : 0275971813
Genre : Language Arts & Disciplines
File Size : 21. 91 MB
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This second edition includes a new chapter on interactive media, provides new concepts and insights into media literacy, and updates previous examples and discussions.

Genre Studies In Mass Media A Handbook

Author : Art Silverblatt
ISBN : 9781317469971
Genre : Political Science
File Size : 87. 89 MB
Format : PDF, ePub
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The study of various types of programming is essential for critical analysis of the media and also offers revealing perspectives on society's cultural values, preoccupations, behavior, and myths. This handbook provides a systematic, in-depth approach to the study of media genres - including reality programs, game shows, situation comedies, soap operas, film noir, news programs, and more. The author addresses such questions as: Have there been shifts in the formula of particular genres over time? What do these shifts reveal about changes in culture? How and why do new genres - such as reality TV shows - appear? Are there differences in genres from one country to another? Combining theoretical approaches with concrete examples, the book reinforces one's understanding of the importance of genre to the creation, evolution, and consumption of media content. Each chapter in this reader-friendly book contains a detailed discussion of one of the theoretical approaches to genre studies, followed by Lines of Inquiry, which summarizes the major points of the discussion and suggests directions for analysis and further study. Each chapter also includes an example that illustrates how the particular theoretical approach can be applied in the analysis of genre. The author's careful linkage of different genres to the real world makes the book widely useful for those interested in genre study as well as media and culture, television studies, film studies, and media literacy.

The Teacher S Guide To Media Literacy

Author : Cyndy Scheibe
ISBN : 9781412997584
Genre : Education
File Size : 47. 56 MB
Format : PDF, Mobi
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The authors provide concrete, innovative ways to integrate media literacy education across the curriculum. A companion Website provides tools for analyzing all kinds of media.

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