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Branded

Author : Alissa Quart
ISBN : 9780786740963
Genre : Psychology
File Size : 49. 22 MB
Format : PDF
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Generation Y has grown up in an age of the brand, bombarded by name products. In Branded, Alissa Quart illuminates the unsettling new reality of marketing to teenagers, as well as the quieter but no less worrisome forms of teen branding: the teen consultants who work for corporations in exchange for product; the girls obsessed with cosmetic surgery who will do anything to look like women on TV; and those teens simply obsessed with admission into a name-brand college. We also meet the pockets of kids attempting to turn the tables on the cocksure corporations that so cynically strive to manipulate them. Chilling, thought-provoking, even darkly amusing, Branded brings one of the most disturbing and least talked about results of contemporary business and culture to the fore-and ensures that we will never look at today's youth the same way again.

Branded

Author : Eric Walters
ISBN : 9781554694488
Genre : Juvenile Fiction
File Size : 68. 15 MB
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When the school principal announces a new uniform policy, Ian is pressured to fight the decision. His best friend Julia is determined to get him to protest the policy, but the principal is equally determined to convince Ian uniforms are a good idea. Ian wants nothing to do with the issue, at first. Then he discovers information that makes it impossible to not choose sides, no matter what the consequences might be.

Branded

Author : Keary Taylor
ISBN : 9781450572378
Genre : Fiction
File Size : 78. 46 MB
Format : PDF, ePub, Mobi
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Jessica's had the nightmares for as long as she can remember. Nightmares of being judged for people who have died, of being branded by the angels. Her friends and family think she's a crazy because of it all. Yet she carries the mark of the condemned, seared into the back of her neck, and hides it and herself away from the world.But when two men she can't ignore enter her life everything changes, including the nightmares. The two of them couldn't be more different. She will do anything to be with one of them. Even tell him the truth about angels, why she never sleeps, and the scar on the back of her neck. But one of the two has set events into motion what will puller her toward her own judgment and turn her into the object of her greatest fear.

Branded

Author : Gareth Williams
ISBN : UOM:39015049736948
Genre : Art
File Size : 20. 20 MB
Format : PDF, Docs
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This short illustrated book analyzes the key strategies used by leading companies such as Coca Cola, Cadbury, and Levi Strauss to promote their brands. Through a series of snapshots of their products or advertisements, Branded? takes a lighthearted look at the links between brand and consumer behavior, decoding messages put forward by different brands - from promises of luxury or a glamorous lifestyle to authority and reliability or technological empowerment.

Branded

Author : Bernie Brennan
ISBN : 0470931760
Genre : Business & Economics
File Size : 62. 14 MB
Format : PDF, ePub, Mobi
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Written through the eyes of retail and technology executives, Branded! explores retailers who are successfully implementing social media and mobility strategies. Market-leading retailers are engaging technology-savvy customers though social media and mobility. Branded! reveals how these digital communication channels are an extension of a retailer's culture and strategy resulting in building brand equity. Comprehensive reviews of Starbucks, Zappos, Wet Seal, Macy's, 1-800-Flowers.com, JCPenney, Pizza Hut and Best Buy are featured. Branded!: Provides a clear review of social media as well as the rapid changes in the development and use of mobility. Demonstrates why retailers cannot 'wait and see', and must move rapidly Shows how each company's social media and mobility initiatives are based on the individual personality of the company. Discusses sophisticated analytic tools that enable retailers to measure their performance and make informed decisions on the data

Branded

Author : Michael Conroy
ISBN : 9781550923544
Genre : Business & Economics
File Size : 57. 45 MB
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Why market campaigns and certification systems are actually working.

Branded

Author : B.J. Daniels
ISBN : 1459202244
Genre : Fiction
File Size : 34. 5 MB
Format : PDF, ePub
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Responding to a 911 call, Whitehorse Deputy Halley Robinson is stunned to find herself face-to-face with her teenage crush, Colton Chisholm. The schoolboy who had teased her is now a strong and sexy man—and he's on a mission to solve a case! But if he plans on unmasking a killer, he's going to need her help. Colton can no longer run from the truth…someone in his small town has gotten away with murder. Now it's up to him to bring the killer to justice—with the help of local authorities, which, to his surprise, include Halley. The girl who had once idolized him is now a woman he must fight to resist. But as they work on the case, the attraction between them only grows stronger. Their rocky past may lead to a future together…unless the killer parts them forever.

Branded

Author : MASAMI HOSHINO
ISBN : 9784596688125
Genre : Comics & Graphic Novels
File Size : 70. 39 MB
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Branded

Author : Tori Carrington
ISBN : 9781426834189
Genre : Fiction
File Size : 68. 49 MB
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Successful rancher Trace Armstrong has made his mark as a man. So what's throwing the lanky Texan? A rough, tough, sexy-as-sin cowgirl—his head wrangler! Jo Atchison is a cocksure ex-Marine, and she's aiming to corral her boss…right into her bed. Trace knows he should put business before pleasure…but when Jo slides into her chaps, all he wants to do is take her on a long, sweaty ride! They both know that this is more than just a hot roll in the hay. It's a battle of wills. And one of them is going to end up branded—heart, soul and very willing flesh….

Branded

Author : Eric Sheninger
ISBN : 9781119244561
Genre : Education
File Size : 20. 12 MB
Format : PDF, Kindle
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Tell your school's story and grow your personal and school brand BrandED shows school leaders how to move beyond mascots and clever taglines to showcase their school's assets-and enhance communication with students, parents and all stakeholders. Through smart conversations about the genuine power of branding in education, this book shows how a "BrandED" mindset can improve schools by strengthening relationships, improving communication, telling your story, and increasing resources. Ideas borrowed from the world of business are adjusted for the unique needs of education. Practical tools, templates, and resources allow you to implement the strategies presented quickly and easily, while stories of real-world schools illustrate what BrandED thinking can do for your students, teachers, and community. Today's school leaders cannot remain in the ivory tower. This book will help you drive positive transformation as you craft and share the powerful story of your unique school brand. Leverage digital tools to become the storyteller-in-chief and build better community relationships Strengthen internal and external communications among students, teachers, parents, and other stakeholders Increase resources by establishing strategic partnerships and strengthening ties to key stakeholders Promote connectivity, transparency, and community to build a positive culture that extends beyond the schoolhouse door Authors Eric Sheninger and Trish Rubin, experts on school branding and change leadership, show you how BrandED thinking captures the focused spirit of the outstanding work taking place in schools every day; work that can be easily recognized, talked about, and valued. Get the word out, and invite the community in to build the positive relationships that benefit everyone.

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