content marketing for lawyers how attorneys can use powerful social media strategies to attract more clients and become a legal thought leader

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Great Legal Marketing

Author : Benjamin W. Glass
ISBN : 9780983712503
Genre : Business & Economics
File Size : 69. 67 MB
Format : PDF, ePub, Docs
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Shares marketing strategies to build law practices, including cultivating a group of followers who will send business, building a database of clients, and avoiding the common pitfalls.

Online Law Practice Strategies

Author : Mark Homer
ISBN : 0982640331
Genre :
File Size : 50. 91 MB
Format : PDF, Kindle
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The authors show how to create a Web presence that professionally presents a law firm. This guide has been updated with the latest and greatest information with online marketing strategies for 2013.

Likeable Social Media How To Delight Your Customers Create An Irresistible Brand And Be Generally Amazing On Facebook Other Social Networks

Author : Dave Kerpen
ISBN : 0071769501
Genre : Business & Economics
File Size : 49. 91 MB
Format : PDF, Kindle
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THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word. Praise for Likeable Social Media: Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of Poke the Box Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human — being likeable — will get you far. Scott Monty, Global Digital Communications, Ford Motor Company Dave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking

The Prosperous Coach

Author : Steve Chandler
ISBN : 1600250300
Genre : Business & Economics
File Size : 22. 86 MB
Format : PDF, Kindle
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Show your clients what they cannot see. Say to your clients what no one else would dare to say. And you will have all the clients you ever desire. Whether you are a new coach or you already have a six-figure coaching practice, The Prosperous Coach will show you how to: Access a set of tools you can use to begin creating your own clients immediately Sign clients you love while maintaining your integrity Match your unique skills and talents with the clients you serve Develop a system that works for you for referrals and new clients, time after time Make bold, life-changing proposals Move beyond the deep-seated beliefs that hold most coaches back from success for themselves and their clients Overcome-forever-the two levels of fear that coaches face Move from people-pleasing to powerful service Be a world-class coach with highly committed clients And so much more..."

Start With Why

Author : Simon Sinek
ISBN : 1101149035
Genre : Business & Economics
File Size : 81. 88 MB
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The inspiring, life-changing bestseller by the author of LEADERS EAT LAST and TOGETHER IS BETTER. In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. Since then, millions have been touched by the power of his ideas, including more than 28 million who’ve watched his TED Talk based on START WITH WHY -- the third most popular TED video of all time. Sinek starts with a fundamental question: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way -- and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.

Quickbooks For Law Firms

Author : Caren Schwartz
ISBN : 1932487646
Genre : Business & Economics
File Size : 47. 66 MB
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QuickBooks is the most popular small business accounting software program, and it is used in all types of industries. Legal firms are no exception, with thousands of small law offices using QuickBooks across the country. But lawyers and their firms have specific needs. QuickBooks can be a smart choice for legal firms, but only if it is properly set up and transactions are entered correctly and consistently. This book will help lawyers and their staff make the right choices and use QuickBooks correctly. It will guide attorneys through the terminology, special setup issues, and billing needs to help ensure their law firm's accounting is accurate and easy. We also cover ways to make law offices more efficient with add-on products that work for attorneys. QuickBooks for Law Firms: Smart Techniques That Will Save Time and Money shows you how to use QuickBooks to: Set up your Chart of Accounts and items. Set up customers and vendors. Set up rates and track time. Track expenses and bill them to your clients. Generate invoices and statements for your clients. Track your receivables. Manage general retainers. Manage Interest on Lawyer Trust Accounts (IOLTAs) and trust accounts. "Any lawyer using QuickBooks in his or her office will find this a very valuable resource." - Julie Zevchek, Executive Office Solutions, Inc.

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