dieter rams as little design as possible

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Dieter Rams As Little Design As Possible

Author : Sophie Lovell
ISBN : 0714849189
Genre : Design
File Size : 28. 57 MB
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" "Indifference towards people and the reality in which they live is actually the one and only cardinal sin in design" – Dieter Rams. Dieter Rams’ life and work are indelibly linked to his thoughts about how people live, and how they can live better. Products he designed in the 1960s are still being produced and sold today – only one demonstration of the strength of his work. This comprehensive monograph covers both Rams’ life and his work, as well as his ideas on good design, which continue to inspire designers and consumers today. A personal foreword by Jonathan Ive evokes the influence that Rams has had on his own work and, by extention, the objects with which so many of us share our everyday lives. An introduction and an essay by Klaus Kemp tell the story of Rams’ early life, his training as an architect, and the intellectual context in which his ideas were developed. The next four chapters examine Rams' work and his life – which are more or less synonymous – in depth. This includes his role at Braun as well as the work he did for the furniture company Vitsoe. Each chapter includes sketches, prototypes, finished products and the marketing for those products, giving a complete picture of Rams’ work and its context. Two other chapters in this section present Rams’ own house, the only work of architecture that he completed, and examine the products he designed at the level of detail, a crucial aspect to his work. A further chapter examines Rams’ "ten commandments" of good design and his credo, "less but better", in the context of his role as head of design at Braun, and a final chapter explores his legacy in the work of contemporary designers including Naoto Fukasawa, Jonathan Ive, Sam Hecht, and Konstantin Grcic. This beautifully designed book includes a wide variety of visual material, including sketches and technical drawings, photographs of Rams’ work as well as his life, archival material from both Braun and Vitsoe, Ingeborg Rams’ subtle photographs and Vitsoe’s playful graphic design and advertising. This book will appeal not only to fans of Dieter Rams’ work, but to everyone drawn to the message behind his "ten commandments" of good design – which are really ideas about how we can all live better and more sustainable lives. "

Less But Better

Author : Dieter Rams
ISBN : 3899555252
Genre : Design
File Size : 70. 55 MB
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The new edition of the benchmark work originally published by the Dieter and Ingeborg Rams Foundation and Jo Klatt. Less but Better does not set out to be a complete documentation of Dieter Rams's body of work, nor does it claim to tell the full story of the company Braun. Rather, the book explores the ideas, criteria, and methods behind Rams's creations and reveals how a shifting culture of product manufacturing gave rise to universal design benchmarks.

Braun

Author : Bernd Polster
ISBN : 393668135X
Genre : Art
File Size : 90. 71 MB
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Braun products have been shown more frequently at exhibitions than those of any other comparable company. Some people find that they reflect basic human values such as authenticity and integrity. For others, they are the very incarnation of German perfectionism. Braun is not merely a trademark; it stands for an all-encompassing concept. For the last five decades, this concept has spawned innovative products with an unprecedented regularity that begs to be explained -- especially as the era spanned by the history of Braun design is not exactly one characterised by continuity. Instead, the second half of the 20th century witnessed a dramatic change in living conditions. Prosperity and greater ease entered our daily lives, but also widespread disorientation and alienation. It is to the credit of those who set the Braun design project in motion that they were able to counteract this feeling of alienation -- which manifested itself to them not least in poorly designed objects of daily use -- with a vision of design reform. There had already been attempts made along these lines. What was new was that a commercial enterprise spearheaded the movement. Also new was the systematic approach, the application of design principles to modern products and the innovative dynamic thus triggered. Finally, the considerable commercial success this design project enjoyed was likewise a revelation. All of this led the company to establish a design department that was not merely an appendage, but rather an active decision-maker in the development of products from the initial idea to realisation. This is how Braun and design became synonymous.

Hella Jongerius Misfit

Author : Louise Schouwenberg
ISBN : 0714859877
Genre : Design
File Size : 63. 59 MB
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Hella Jongerius: Misfit, is the second Phaidon monograph on Dutch product designer Hella Jongerius (1963). The book exhibits Jongerius’ work in detail and discusses her unique aesthetic; a fusion of industry and craft, high and low tech, traditional and contemporary. The book has been written and designed in collaboration with Jongerius, it includes all of her work and has contributions from three experts on contemporary product deisgn, Louise Schouwenberg, Paola Antonelli and Alice Rawsthorn. It is illustrated with over 350 photographs and has been designed by renowned graphic designer Irma Boom. There will also be a collector’s edition, available in specially designed packaging and accompanied by a limited edition vase designed by Jongerius and manufactured by Royal Tichelaar Makkum.

Jony Ive

Author : Leander Kahney
ISBN : 9781591847069
Genre : Biography & Autobiography
File Size : 83. 92 MB
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Jony Ive's designs have not only made Apple one of the most valuable companies in the world; they have overturned entire industries, from music and mobile phones to PCs and tablets. But for someone who has changed the world as much as he has, little is widely known about Apple's senior vice president of industrial design. Unlike his former boss and creative partner Steve Jobs, Ive shuns the spotlight. Naturally shy and soft-spoken, he lets his work speak for itself and concerns himself only with his craft.

Designing Design

Author : Kenya Hara
ISBN : 3037784504
Genre : Design
File Size : 51. 12 MB
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Representing a new generation of designers in Japan, Kenya Hara (born 1958) pays tribute to his mentors, using long overlooked Japanese icons and images in much of his work. In Designing Design, he impresses upon the reader the importance of emptiness in both the visual and philosophical traditions of Japan, and its application to design, made visible by means of numerous examples from his own work: Hara for instance designed the opening and closing ceremony programs for the Nagano Winter Olympic Games 1998. In 2001, he enrolled as a board member for the Japanese label MUJI and has considerably moulded the identity of this successful corporation as communication and design advisor ever since. Kenya Hara, alongside Naoto Fukasawa one of the leading design personalities in Japan, has also called attention to himself with exhibitions such as Re-Design: The Daily Products of the 21st Century.

Naoto Fukasawa

Author : Naoto Fukasawa
ISBN : UOM:39015068828683
Genre : Art
File Size : 77. 77 MB
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Naoto Fukasawa (b. 1956) is one of the best-known Japaneseproduct designers working today.Fukasawa's design philosophy relies oncareful observation of what people do and feel in their everyday lives. This keen study allows Fukasawa to find simple solutions that touch thesenses and link to shared memories.By working with the iconic' value ofa product, be it a watch or a sofa, Fukasawa is able to come up withdesigns that address the common knowledge about things that people have. His groundbreaking wall-mounted CD player for MUJI in 1999 was based on theimage of a kitchen fan and moved away from all the conventions of hi-fiequipment manufacture.It was a simple appliance, restrained in appearanceand function, and very different from the numerous black boxes that hadbecome the standard in the market.Interestingly, as Fukasawa's products are based on people's common and notalways conscious view of things, his design solutions sometimes swimagainst the current of received opinions to achieve popularity and success. The LCD TV monitor he designed for PLUS MINUS ZERO reinstates the shape ofthe cathodic-tube TV set instead of becoming even thinner; his mobiletelephone Infobar for KDDI/au has large keypads, referring back to thefirst models of the 1980s.The book is the first monograph published in English of the work of thisinnovative designer.Edited by Fukasawa himself with contributions bywriters from East and West, it includes a selection of his products todate, ranging from umbrellas and vases to sofas and telephones. Illustrated with never-before-seen photographs and drawings, Fukasawa'stext elucidates the ideas behind each of his projects.Essays by artists,designers, and lecturers, notably Anthony Gormley, Jasper Morrison, andBill Moggridge from IDEO, complete the book by giving an account ofFukasawa's design philosophy and of the significance of his work for thecontemporary design world.

Limited Edition

Author : Sophie Lovell
ISBN : 9783034608909
Genre : Design
File Size : 60. 44 MB
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Limited Edition is the new buzzword in furniture design. The demand for unique pieces is steadily increasing. With prototypes, one-offs and limited product lines, designers are celebrating a cult of individuality for all price classes. Furniture prototypes have always been an element of the industrial design process, but now they are being brought from the workshops and presented to the public as embodiments of one of the most exciting creative fields of our age. In the global village with its standardized commodities, exclusive one-offs with an artisanal flavor are turning into coveted objects. Limited furniture series satisfy the collector’s thirst for objects that dissolve the boundary between art and design. Limited Edition pursues this new phenomenon and uncovers its background in meticulous investigative essays based on the author’s ongoing interchange with key designers, gallery owners, auctioneers and manufacturers. With a rich selection of magnificent images and an attractive layout, it presents the best and most breathtaking pieces by the leading designers.

White

Author : Kenya Hara
ISBN : 3037781831
Genre : Architecture
File Size : 85. 55 MB
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"White" is not a book about colors. It is rather Kenya Haras attempt to explore the essence of "White", which he sees as being closely related to the origin of Japanese aesthetics - symbolizing simplicity and subtlety. The central concepts discussed by Kenya Hara in this publication are emptiness and the absolute void. Kenya Hara also sees his work as a designer as a form of communication. Good communication has the distinction of being able to listen to each other, rather than to press one's opinion onto the opponent. Kenya Hara compares this form of communication with an "empty container". In visual communication, there are equally signals whose signification is limited, as well as signals or symbols such as the cross or the red circle on the Japanese flag, which - like an "empty container" - permit every signification and do not limit imagination. Not alone the fact that the Japanese character for white forms a radical of the character for emptiness has prompted him the closely associate the color white with emptiness.

Naoto Fukasawa Embodiment

Author : Naoto Fukasawa
ISBN : 0714876070
Genre : Design
File Size : 71. 20 MB
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A brand new monograph on one of Japan's best-known product designers, featuring more than 100 of his latest works Naoto Fukasawa's simple, restrained, and user-friendly products have an extraordinarily universal appeal. Featuring more than 100 of his latest designs, including furniture, phones, watches, fashion, luggage, and accessories, Naoto Fukasawa: Embodiment perfectly captures Fukasawa's perspective on the dynamic interplay between people, places, and things. It places the designer's products into the context of the contemporary design world and offers a first-hand account of Fukasawa's design philosophy.

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