entrepreneurial small business

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Entrepreneurial Small Business

Author : Richard P. Green
ISBN : 1259573796
Genre : Business & Economics
File Size : 24. 83 MB
Format : PDF, Mobi
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Entrepreneurial Small Business (ESB) provides students with a clear vision of small business as it is today. ESB focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The authors of ESB incorporate the latest findings and best practices from academic and consulting arenas, and recognize the distinction between entrepreneurs who aim to start the successor to Amazon.com or the pizza place around the corner. Entrepreneurial Small Business focuses on the small businesses students might actually start.

Small Business And Entrepreneurship

Author : S. Anil Kumar
ISBN : 9788190694230
Genre : Entrepreneurship
File Size : 70. 8 MB
Format : PDF, Kindle
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This book presents a wide range of issues involved in entrepreneurship and small industry. The book has 12 chapters divided in two parts. Part A: Entrepreneurship Consisting of Concept of Entrepreneurship, Entrepreneur, Entrepreneurial Competency and Development of Entrepreneurial Competency. Part B: Small Business: Consisting of Introduction to Small Scale Industries, Enterprise Creation, Business Plan, Support Agencies for Implementation of the Project and Sickness in Small Scale Industries. This book will serve as a textbook for various courses like B.Com. B.B.M. B.E. M.B.A. of all Indian universities. Key Features: * Charts are provided for easy understanding of the concepts. * Proformas * Profiles of Successful Entrepreneurs * Questionnaires * Skill Development Exercises * Exercises for self evaluation and objective type and application type questions

Entrepreneurial Small Business

Author : Jerome Katz
ISBN : 0078029422
Genre : Business & Economics
File Size : 40. 79 MB
Format : PDF, ePub, Docs
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Entrepreneurial Small Business (ESB) provides students with a clear vision of small business as it really is today: Katz focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting arenas. Katz and Green recognize the distinction between entrepreneurs who aim to start the successor to Amazon.com or the pizza place around the corner. They discuss the challenges facing entrepreneurs, while keeping focused on the small businesses students plan to start.

Persuasive Advertising For Entrepreneurs And Small Business Owners

Author : William Winston
ISBN : 9781317952954
Genre : Business & Economics
File Size : 89. 30 MB
Format : PDF
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Here is the perfect book for entrepreneurs and small business owners who want to know how to create effective advertising on an affordable budget. Persuasive Advertising for Entrepreneurs and Small Business Owners shows you how to plan and execute money-making advertisements and commercials--on a workable budget. Jay Granat, an experienced marketing professional and ad man, provides readers with a practical understanding of advertising principles, media selection, copywriting, consumer behavior, and persuasive advertising methods in promotional efforts. These principles have important implications, and Jay Granat shows you how to utilize them and stay within your means. Successful cases from across the media--television, print, direct mail, radio, transit, and public relations, representing construction, law, medicine, publishing, retail businesses, restaurants, and others--highlight various prosperous approaches to persuasive advertising. Written specifically for entrepreneurs and small business owners, Granat’s book is the first to explain how to use persuasive tactics and strategies. Ideal for established small business owners and those starting such a venture, this manual makes affordable advertising an easier step on the path to success. In addition to analyzing many aspects of advertising, this manual outlines appropriate networking and public relations strategies for entrepreneurs and small business owners. Granat teaches you how to construct money-making advertising and to recognize when your sales messages are effective and when the messages need to become more persuasive. To help illustrate the power of effective sales messages, he includes examples of his own advertising successes and failures. You will be better equipped to foresee when your own advertising campaigns are more likely to succeed or more likely to fail and how to reverse a failing campaign. Descriptions of the advantages and disadvantages of each advertising medium assist with the question of how to construct effective and persuasive selling messages for specific media. Whether you are looking for advice on how to plan a marketing/advertising campaign, ways to familiarize yourself with each medium available and select a medium to carry your messages, or how to use mind-set advertising, you will find it in Persuasive Advertising for Entrepreneurs and Small Business Owners. This abundance of useful information is ideal for copywriters, brand managers, entrepreneurial institutes, business professors, communications professionals, readers of Inc., Success, and Entrepreneur, advertising and marketing students, and of course, entrepreneurs and small business owners.

Entrepreneurial Small Business

Author : CTI Reviews
ISBN : 9781467234085
Genre : Education
File Size : 46. 90 MB
Format : PDF, ePub, Mobi
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Facts101 is your complete guide to Entrepreneurial Small Business. In this book, you will learn topics such as Small Business Entrepreneurs: Characteristics and Competencies, Small Business Ideas: Creativity, Opportunity, and Feasibility, Small Business Entry: Paths to Part-Time Entrepreneurship, and Small Business Entry: Paths to Full-Time Entrepreneurship plus much more. With key features such as key terms, people and places, Facts101 gives you all the information you need to prepare for your next exam. Our practice tests are specific to the textbook and we have designed tools to make the most of your limited study time.

Managing Small Business

Author : Carlos W. Moore
ISBN : 0324662890
Genre : Small business
File Size : 65. 64 MB
Format : PDF, ePub
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Backed by a loyal following, MANAGING SMALL BUSINESS: An Entrepreneurial Emphasis, 14e, continues to lead the market. With its comprehensive approach, precedent-setting coverage, innovative tools, real-world emphasis, and superior package, MSB remains an unparalleled resource for shaping future generations of small business owners and entrepreneurs. An excellent resource for small business management, entrepreneurship, and hybrid courses (especially with our custom options), MSB combines fundamentals of business management with an emphasis on teaching aspiring business owners not only how to start a business but also how to manage, grow, and harvest one--the full business cycle. Featuring an integrated learning system, MSB continues to place emphasis on the business plan, offering many ways to assign it. Through mini cases, comprehensive cases, text exercises, and online activities, students are put in the role of decision maker to sharpen their understanding of chapter concepts. MSB also captures the excitement of small business with multimedia tools such as "Small Business School" video cases, online case analysis, and the Small Business Resource Center's robust collection of relevant articles. It's no wonder that MSB is the book that students retain long after the course is over.

Loose Leaf Entrepreneurial Small Business

Author : Richard P. Green
ISBN : 126015047X
Genre : Business & Economics
File Size : 45. 10 MB
Format : PDF, Kindle
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Entrepreneurial Small Business (ESB) provides students with a clear vision of small business as it is today. ESB focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The authors of ESB incorporate the latest findings and best practices from academic and consulting arenas, and recognize the distinction between entrepreneurs who aim to start the successor to Amazon.com or the pizza place around the corner. Entrepreneurial Small Business focuses on the small businesses students might actually start.

Entrepreneur And Small Business Problem Solver

Author : William A. Cohen
ISBN : 9780471763567
Genre : Business & Economics
File Size : 54. 2 MB
Format : PDF, Kindle
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A new, revised edition of the classic guide forentrepreneurs For more than a decade, The Entrepreneur and SmallBusiness Problem Solver has been the go-to resource forbudding entrepreneurs and small business owners alike. Now in itsThird Edition, this classic has been revised and updated to meetthe needs of the modern reader in today's fast-paced businessenvironment. Covering everything from getting a start-up loan tointroducing a new product, this comprehensive guide shows you howto deal with the common problems every small business faces-withouthiring expensive outside help. This handy guide is packed with the kind of essential,down-to-earth advice everyone running a small businessneeds-whether you need help with your business plan or collecting asmall debt. This new Third Edition features new information on taxlaw changes, technological advances, and changes in governmentservices, and includes an entirely new chapter on Internetmarketing and e-commerce. Focused on practicality, the book alsofeatures downloadable, chapter-ending worksheets that will help youretain what you learned and implement it correctly. A truly uniquesource for sound business guidance, The Entrepreneur andSmall Business Problem Solver, Third Edition is aninvaluable reference that every business owner needs. Inside, you'll find world-class guidance on these topics andmore: How and where to find start-up capital Insuring your business Extending credit and collecting debts Financial record-keeping Carrying out marketing research Pricing products and services Marketing and advertising your business Doing business and marketing online Recruiting and managing employees Protecting your business and avoiding rip-offs

The Small Business Planner

Author : Larry Wilson
ISBN : 9781600379062
Genre : Business & Economics
File Size : 78. 79 MB
Format : PDF
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The Small Business Planner is the most comprehensive book available to assist entrepreneurs in avoiding costly mistakes. Starting a new business? There is a complete check list with detailed Do's and Don'ts. Do you want to generate revenue? Almost half of the book is dedicated to Marketing with tips and methodology that really work starting with the ten most common marketing mistakes. The author introduces his own unique planning model that is sure to help you gain customers and competitive advantage. Financial Management, Developing Effective Web Sites, Employee Relations, and Contingency Planning - "The Small Business Planner" has it all! Includes numerous formatted planning and financial templates on companion web site.

Understanding Enterprise

Author : Simon Bridge
ISBN : 9781137584557
Genre : Business & Economics
File Size : 52. 69 MB
Format : PDF, ePub
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The emergence of an enterprise culture and entrepreneurial economy has led to the rapid development of theories, policies and practices in the field of entrepreneurship. Understanding Enterprise provides a critical introduction to enterprise in its broadest context, particularly its application to business through entrepreneurship and small business. The book is divided into three distinct parts, which examine traditional approaches to entrepreneurship, new perspectives on the subject, and the success or otherwise of government policy. Key features: - Extensively revised to take into account the latest thinking and research - Reassessment of traditional views and a critique of conventional wisdom - Updated coverage of the impact and failings of comparative government policies - A good balance between theoretical and practical perspectives Understanding Enterprise is an essential companion for undergraduate and postgraduate students of entrepreneurship. Policy makers and practitioners will also benefit from this comprehensive guide.

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