explaining research how to reach key audiences to advance your work

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Explaining Research

Author : Dennis Meredith
ISBN : 9780199889778
Genre : Science
File Size : 81. 30 MB
Format : PDF, Docs
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Explaining Research is the first comprehensive communications guidebook for scientists, engineers, and physicians. Drawing on knowledge gleaned from a forty-year career in research communications, Dennis Meredith maps out how scientists can utilize sophisticated tools and techniques to disseminate their discoveries to important audiences. He explains how to use websites, blogs, videos, webinars, old-fashioned lectures, news releases, and lay-level articles to reach key audiences, emphasizing along the way that a strong understanding of the audience in question will allow a more effective communication tailored to a unique background and set of needs. In addition to drawing on the experience of the author, the book also includes excerpts from interviews with 45 of the country's leading science communications experts, including academics, authors, journalists, and public information officers. As the "information age" places new demands on scientists, Explaining Research will be a valuable resource not only for current professional scientists, but also for students who are the voice of the science community's next generation. This authoritative guide shows how to: · Develop a "strategy of synergy" that makes research communication efficient and effective · Give compelling talks · Build a professional Web site · Create quality posters, photos, animations, videos, e-newsletters, blogs, podcasts, and Webinars · Write popular articles and books · Persuade donors, administrators and other key funding decision-makers · Produce news releases that attract media coverage · Give clear media interviews · Serve as a public educator in schools and science centers Visit www.explainingresearch.com to learn more about the book and additional resources.

The Happy Chip

Author : Dennis Meredith
ISBN : 1939118220
Genre : Fiction
File Size : 77. 44 MB
Format : PDF
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You feel ecstatic! Until you kill yourself. The Happy Chip is the latest nanoengineering wonder from the high-flying tech company, NeoHappy, Inc. Hundreds of millions of people have had the revolutionary nanochip injected into their bodies, to monitor their hormonal happiness and guide them to life choices, from foods to sex partners. Given the nanochip's stunning success, struggling science writer Brad Davis is thrilled when he is hired to co-author the biography of its inventor, billionaire tech genius Marty Fallon. That is, until Davis learns that rogue company scientists are secretly testing horrifying new control chips with "side effects"-suicidal depression, uncontrollable lust, murderous rage, remote-controlled death, and ultimately, global subjugation. His discovery threatens not only his life, but that of his wife Annie and their children. Only with the help of Russian master hacker Gregor Kalinsky and his gang can they hope to survive the perilous adventure that takes them from Boston to Beijing. An edge-of your-seat thriller, The Happy Chip spins a cautionary tale of unchecked nanotechnology spawning insidious devices that could enslave us. It dramatically portrays how we must control our "nanofuture" before it's too late.

The Rainbow Virus Second Edition

Author : Dennis Meredith
ISBN : 1939118077
Genre :
File Size : 43. 69 MB
Format : PDF, Mobi
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It's the weirdest bioterrorism attack ever!At first, loner scientist Arthur Lupo seems the most eccentric bioterrorist of all time. After vanishing from his lab at a biotech company, he releases viruses that only turn their victims a palette of colors. But then his chief pursuers--disgraced FBI agent Bobby Loudon and obsessive CDC epidemic-tracker Kathleen Shinohara--discover a horrifying fact. The brilliant Lupo has stolen the world's most lethal viruses from the Army's bioterrorism center.Lupo reveals that his first viruses were only a test. He dramatically proves their infectivity by transforming the terrified citizens of Denver into a rainbow of colors. In a chilling declaration, he announces that he will now release an unstoppable artificial virus whose spread will decimate the world's population.Loudon and Shinohara must race against time, a mysterious assassin, and a secret government faction to find Lupo and stop him.The Rainbow Virus is a gripping, realistic bioterrorism tale that launches readers on a harrowing adventure with the flips and plunges of the wildest roller coaster.In this second edition, author Dennis Meredith has recrafted his science thriller to make it even more dynamic, exciting, and engaging.

The Chicago Guide To Communicating Science

Author : Scott L. Montgomery
ISBN : 9780226144641
Genre : Science
File Size : 52. 6 MB
Format : PDF, Kindle
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For more than a decade, The Chicago Guide to Communicating Science has been the go-to reference for anyone who needs to write or speak about their research. Whether a student writing a thesis, a faculty member composing a grant proposal, or a public information officer crafting a press release, Scott Montgomery’s advice is perfectly adaptable to any scientific writer’s needs. This new edition has been thoroughly revised to address crucial issues in the changing landscape of scientific communication, with an increased focus on those writers working in corporate settings, government, and nonprofit organizations as well as academia. Half a dozen new chapters tackle the evolving needs and paths of scientific writers. These sections address plagiarism and fraud, writing graduate theses, translating scientific material, communicating science to the public, and the increasing globalization of research. The Chicago Guide to Communicating Science recognizes that writers come to the table with different needs and audiences. Through solid examples and concrete advice, Montgomery sets out to help scientists develop their own voice and become stronger communicators. He also teaches readers to think about their work in the larger context of communication about science, addressing the roles of media and the public in scientific attitudes as well as offering advice for those whose research concerns controversial issues such as climate change or emerging viruses. More than ever, communicators need to be able to move seamlessly among platforms and styles. The Chicago Guide to Communicating Science’s comprehensive coverage means that scientists and researchers will be able to expertly connect with their audiences, no matter the medium.

Investigating Science Communication In The Information Age

Author : Richard Holliman
ISBN : 0199552665
Genre : Language Arts & Disciplines
File Size : 21. 35 MB
Format : PDF, ePub, Docs
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Sections include: Engaging with public engagement, Researching public engagement, Studying science in popular media, Mediating science news, Communicating science in popular media and Examining audiences for popular science.

Am I Making Myself Clear

Author : Cornelia Dean
ISBN : 9780674053717
Genre : Science
File Size : 27. 51 MB
Format : PDF
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Am I Making Myself Clear? shows scientists how to speak to the public, handle the media, and describe their work to a lay audience on paper, online, and over the airwaves. It is a book that will improve the tone and content of debate over critical issues and will serve the interests of science and society.

The Elements Of Journalism

Author : Bill Kovach
ISBN : 9780609504314
Genre : Language Arts & Disciplines
File Size : 47. 62 MB
Format : PDF
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In July 1997, twenty-five of America's most influential journalists sat down to try and discover what had happened to their profession in the years between Watergate and Whitewater. What they knew was that the public no longer trusted the press as it once had. They were keenly aware of the pressures that advertisers and new technologies were putting on newsrooms around the country. But, more than anything, they were aware that readers, listeners, and viewers — the people who use the news — were turning away from it in droves. There were many reasons for the public's growing lack of trust. On television, there were the ads that looked like news shows and programs that presented gossip and press releases as if they were news. There were the "docudramas," television movies that were an uneasy blend of fact and fiction and which purported to show viewers how events had "really" happened. At newspapers and magazines, celebrity was replacing news, newsroom budgets were being slashed, and editors were pushing journalists for more "edge" and "attitude" in place of reporting. And, on the radio, powerful talk personalities led their listeners from sensation to sensation, from fact to fantasy, while deriding traditional journalism. Fact was blending with fiction, news with entertainment, journalism with rumor. Calling themselves the Committee of Concerned Journalists, the twenty-five determined to find how the news had found itself in this state. Drawn from the committee's years of intensive research, dozens of surveys of readers, listeners, viewers, editors, and journalists, and more than one hundred intensive interviews with journalists and editors, The Elements of Journalism is the first book ever to spell out — both for those who create and those who consume the news — the principles and responsibilities of journalism. Written by Bill Kovach and Tom Rosenstiel, two of the nation's preeminent press critics, this is one of the most provocative books about the role of information in society in more than a generation and one of the most important ever written about news. By offering in turn each of the principles that should govern reporting, Kovach and Rosenstiel show how some of the most common conceptions about the press, such as neutrality, fairness, and balance, are actually modern misconceptions. They also spell out how the news should be gathered, written, and reported even as they demonstrate why the First Amendment is on the brink of becoming a commercial right rather than something any American citizen can enjoy. The Elements of Journalism is already igniting a national dialogue on issues vital to us all. This book will be the starting point for discussions by journalists and members of the public about the nature of journalism and the access that we all enjoy to information for years to come. From the Hardcover edition.

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