fashion on the ration

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Fashion On The Ration

Author : Julie Summers
ISBN : 9781782830979
Genre : Design
File Size : 78. 55 MB
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In September 1939, just three weeks after the outbreak of war, Gladys Mason wrote briefly in her diary about events in Europe: 'Hitler watched German siege of Warsaw. City in flames.' And, she continued, 'Had my wedding dress fitted. Lovely.' For Gladys Mason, and for thousands of women throughout the long years of the war, fashion was not simply a distraction, but a necessity - and one they weren't going to give up easily. In the face of bombings, conscription, rationing and ludicrous bureaucracy, they maintained a sense of elegance and style with determination and often astonishing ingenuity. From the young woman who avoided the dreaded 'forces bloomers' by making knickers from military-issue silk maps, to Vogue's indomitable editor Audrey Withers, who balanced lobbying government on behalf of her readers with driving lorries for the war effort, Julie Summers weaves together stories from ordinary lives and high society to provide a unique picture of life during the Second World War. As a nation went into uniform and women took on traditional male roles, clothing and beauty began to reflect changing social attitudes. For the first time, fashion was influenced not only by Hollywood and high society but by the demands of industrial production and the pressing need to 'make-do-and-mend'. Beautifully illustrated and full of gorgeous detail, Fashion on the Ration lifts the veil on a fascinating era in British fashion.

Fashion

Author : DK
ISBN : 9781409322412
Genre : Design
File Size : 72. 45 MB
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3,000 years of fashion history in one stylish visual guide Fashion is the definitive guide to the evolution of costume and style. Tracing 3,000 years from the early draped fabrics of ancient times to today's catwalk sensations, this is your own personal fashion show through history. Breathtaking in its scope, Fashion is packed with over 1,500 costumes from around the globe and lavishly illustrated with a mix of original fashion plates, archive images and commissioned photography. Plus features on famous trend-setters, fashion icons and designers from Jackie Onassis to Alexander McQueen bring the world of fashion to life. Fashion is guaranteed to add style to your bookshelf; with its luxurious textured fabric jacket and spine, it's the season's must-have for anyone with a passion for fashion.

Wartime Fashion

Author : Geraldine Howell
ISBN : 9780857854292
Genre : Design
File Size : 85. 91 MB
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A comprehensive analysis of Second World War dress practice and appearance, this study places dress at the forefront of a complex series of cultural chain reactions. As lives were changed by the conditions of war, dress continued to reflect important visual narratives regarding class, gender and taste that would impact significantly on public consciousness of equality, fairness and morale. Using new archival and primary source evidence, Wartime Fashion clarifies how and why clothing was rationed, and repositions style and design during the war in relation to past expectations and ideas about clothes and fabrics. The book explores the impact of war on the dress and appearance of civilian women of all classes in the context of changing social and economic infrastructures created by the national emergency. The varied research elements combined in this book form a rounded and definitive account of the dress history of British women during the Second World War. This is essential reading for anyone with an active interest in the field, whether personal or professional.

1940s Fashion

Author : Fiona Kay
ISBN : 9781445679167
Genre : Design
File Size : 49. 16 MB
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Wartime fashion is perhaps more popular now than it ever was in the 1940s, with thousands regularly recreating the look. This is the perfect introduction to ’40s fashion for anyone interested in the decade of make do and mend.

Mastering Fashion Marketing

Author : Tim Jackson
ISBN : 9781137092717
Genre : Business & Economics
File Size : 22. 59 MB
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This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations to provide unique insights into the reality of fashion marketing.

Paris Fashion

Author : Valerie Steele
ISBN : 9781474245494
Genre : Design
File Size : 75. 39 MB
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Paris has been the international capital of fashion for more than 300 years. Even before the rise of the haute couture, Parisians were notorious for their obsession with fashion, and foreigners eagerly followed their lead. From Charles Frederick Worth to Gabrielle "Coco†? Chanel, Christian Dior, and Yves Saint Laurent, fashion history is dominated by the names of Parisian couturiers. But Valerie Steele's Paris Fashion is much more than just a history of great designers. This fascinating book demonstrates that the success of Paris ultimately rests on the strength of its fashion culture – created by a host of fashion performers and spectators, including actresses, dandies, milliners, artists, and writers. First published in 1988 to great international acclaim, this pioneering book has now been completely revised and brought up to date, encompassing the rise of fashion's multiple world cities in the 21st century. Lavishly illustrated, deeply learned, and elegantly written, Valerie Steele's masterwork explores with brilliance and flair why Paris remains the capital of fashion.

Sucking Eggs

Author : Patricia Nicol
ISBN : 9781448104321
Genre : History
File Size : 41. 31 MB
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Recycling, buying locally-sourced food and vintage clothing, checking air miles and carbon footprints - our ever-growing obsessions with saving money and preserving the planet is beginning to affect the way many of us shop, travel and eat every day. After decades of plenty, we now face the credit crunch and climate change but the good news is that we don't have to look far back in our history for a handy lesson in making seismic lifestyle changes. Our grannies can show us the way. They wasted almost nothing, bought locally, recycled, grew their own veg and 'dug for victory' and, with the aid of Patricia Nicol's colourful, comparative history, so can we.

Forties Fashion

Author : Jonathan Walford
ISBN : UCSC:32106019865754
Genre : Art
File Size : 78. 73 MB
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A comprehensive tribute to the fashions and styles of the 1940s offers insight into the ways in which the occupation of Paris and its related shortages influenced design, in a volume that showcases pieces that reflect period ideals, patriotism, and practicality.

Any Way You Slice It

Author : Stan Cox
ISBN : 9781595588845
Genre : Social Science
File Size : 49. 80 MB
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Rationing: it’s a word—and idea—that people often loathe and fear. Health care expert Henry Aaron has compared mentioning the possibility of rationing to “shouting an obscenity in church.” Yet societies in fact ration food, water, medical care, and fuel all the time, with those who can pay the most getting the most. As Nobel Prize–winning economist Amartya Sen has said, the results can be “thoroughly unequal and nasty.” In Any Way You Slice It, Stan Cox shows that rationing is not just a quaint practice restricted to World War II memoirs and 1970s gas station lines. Instead, he persuasively argues that rationing is a vital concept for our fragile present, an era of dwindling resources and environmental crises. Any Way You Slice It takes us on a fascinating search for alternative ways of apportioning life’s necessities, from the goal of “fair shares for all” during wartime in the 1940s to present-day water rationing in a Mumbai slum, from the bread shops of Cairo to the struggle for fairness in American medicine and carbon rationing on Norfolk Island in the Pacific. Cox’s question: can we limit consumption while assuring everyone a fair share? The author of Losing Our Cool, the much debated and widely acclaimed examination of air-conditioning’s many impacts, here turns his attention to the politically explosive topic of how we share our planet’s resources.

1940 S Style Guide

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File Size : 65. 18 MB
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