finding clarity design a business you love and simplify your marketing

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Finding Clarity

Author : Amanda Young
ISBN : 0983339015
Genre :
File Size : 80. 84 MB
Format : PDF, Docs
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Finding Clarity: Design a Business You Love and Simplify Your Marketing, is a revolutionary guide for overwhelmed entrepreneurs starting their service-based businesses and actively searching for an easier, more enjoyable, path to success. Each chapter includes reflection questions designed to guide the reader to find clarity from the inside out. The eight-step Process of ALLOWING Clarity encourages entrepreneurs to find the answers they need to move forward in their businesses. Entrepreneurs are invited to look at their businesses from a fresh perspective and connect with their intuition to uncover what it is they really want their businesses to be. Throughout the process we reveal new ways to simplify their marketing process and create a successful business. As a marketing strategist who struggled to find answers in my own business, I learned that CLARITY is the best path to business success.

Building A Storybrand

Author : Donald Miller
ISBN : 9780718033330
Genre : Business & Economics
File Size : 78. 7 MB
Format : PDF, ePub, Docs
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New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses. Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides readers with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching readers the seven universal story points all humans respond to; the real reason customers make purchases; how to simplify a brand message so people understand it; and how to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

The Clarity Project

Author : Liam Thompson
ISBN : 1910600121
Genre :
File Size : 23. 84 MB
Format : PDF
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A simple step by step easy to understand system for businesses who want to attract new clients faster using the internet and social media. The Clarity Project was written for businesses who are struggling to bring in new clients using their current websites or who are not sure where to start when it comes to marketing online. It's for business owners who want to find and attract new clients or customers, make more sales online and learn how to craft an effective marketing strategy that can transform a business and boost profits. Have you invested time and resources in your website, only to find it has failed to bring you regular sales? I see this a lot from the businesses I work with and this is why I wrote The Clarity Project. This easy to read and non technical step by step system for growing your business online will teach you: A simple but effective step-by-step strategy to gain clarity about your target market, develop your "killer headline" and create a marketing strategy that will attract new and profitable clients into your business Why the majority of businesses fail to explain their offering in a language that their potential clients understand and lose out on sales because of it, plus how you can easily fix this How to easily get up to 40% of your website visitors to leave you with their contact details instead of the usual 1% most business websites get How your business can make more sales by focusing on solving your client's most pressing problems and showing that you understand what they need How to effectively stand out from your competition by using the power of your story and personality in your marketing How to easily get more referrals and repeat business by forging and strengthening real life relationships with clients and potential clients The vital business numbers and statistics you must know before you even think about investing a single penny in paid advertising for your business How you can nearly always guarantee a positive return on your online marketing spend

No Eraser Needed Mistake Proofing Your Business

Author : Ronald L. Buckley
ISBN : 0972788115
Genre : Business & Economics
File Size : 45. 21 MB
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"...a step-by-step process that can be used to help create a very efficient error-free organization that will be able to compete with the best of companies"--p.7.

Your Business Sweet Spot

Author : Racheal Cook
ISBN : 1537459767
Genre :
File Size : 76. 6 MB
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If you've ever found yourself spinning your wheels, asking questions like::Where do I start?What do I focus on first?Which idea do I pursue next?You aren't alone. Most entrepreneurs find themselves stuck because they overwhelmed with too many tips, tricks, or tactics to grow their business.You don't have to do #allthethings, be everywhere, or follow all the rules to be successful. You can create success on your terms. And it all starts with with one thing - strategy.Your Business Sweet Spot reveals your unique secret sauce and walks you through a process to strategically grow your business with more freedom, ease, and abundance.

Create Distinction

Author : Scott McKain
ISBN : 9781608324279
Genre : Business & Economics
File Size : 34. 27 MB
Format : PDF, Mobi
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Have you taken your business from good to great, only to find that “great” still isn’t cutting it? Are you making all the right moves in your career and still not receiving the recognition you have earned? Why do companies like Apple get all the attention, when you have difficulty getting anyone to focus on your efforts? In our homogenized world, companies in every sector—from big-box retail to financial services; from fast food to entrepreneurs—appear more and more alike, as do the tweets and LinkedIn pages of professionals across the country. But if people see you or your company as nothing more than a carbon copy of the competition, how can you expect to attract attention? Scott McKain’s original approach to this problem, first captured in his book Collapse of Distinction, was conceived and written in the direct aftermath of the 2008 financial meltdown. His forceful case for the importance of distinction—finding success by setting yourself apart from the crowd—resonated with thousands of readers. To reflect the changing reality since that book’s publication—and to incorporate new research and up-to-date examples—McKain, an internationally recognized expert on business distinction, has retitled and revised it as Create Distinction. Within these updated pages (including one entirely new chapter) you’ll find a potent cure for similarity and uniformity—the primary killers of businesses and careers. In engaging, story-filled prose, McKain lays out the cornerstones of distinction and equips you with the specific tools and knowledge you need to stand out. Whether you’re in the “C-suite” of a multinational company or just vying for your next promotion, you’ll learn how to rise above the fray and make your work unmistakable. With this practical advice, you’ll feel confident stepping up from the competition—and toward success.

The Art And Science Of Loving Yourself First

Author : Margo Degange
ISBN : 1940278007
Genre :
File Size : 47. 43 MB
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Many heart-felt entrepreneurs struggle to make a living, a profit, and a difference, without pulverizing themselves to powder in the process! We often make business harder than it has to be, leaving ourselves frustrated and depleted. To offer clients authentic and effective solutions for better lives, we first must live it! We cannot ignore self and expect to be happy, productive, and influential. We must recover from self-sabotage and lay the foundations to springboard into success. The Art & Science of Loving Yourself First shows you how! In this book, Business and Lifestyle Designer Margo DeGange gathers the wisdom of 14 inspiring and motivating Success Mentors from many industries, to help you love yourself as you grow your business or ministry, and develop your life-work. It's full of truths, tips, and action-steps to purposefully design a life rich in gratitude, peace, and abundance. It's possible to reach high levels of success without giving away more of yourself than is fitting or appropriate. You can brilliantly run your business or ministry without sacrificing your essence or well-being, and attract the people, clients, sales, and money you desire. Go beyond self-help, the Law of Attraction, or work-life balance. You've thought about marketing your business, but have you considered branding your home interior and office environments, so they become supportive spaces that empower your mission, goals and lifestyle? Have you laid hold of a healthy self-leadership and self-care plan for peak-performance that's full of hope and easy to do? Did you know that you can build solid connections and meaningful relationships online through social media simplicity? It's all in the book! Learn to reflect, restore, and find clarity; simplify your life; set important boundaries; navigate change and transition; gain visibility; build a team; create powerful systems; deal with setbacks; and turn your fear into victory! Then live with passion and manifest your vision! The Art & Science of Loving Yourself First will help you contribute to the world from a rewarding and energizing position of strength, self-worth, and value, as you lovingly bring value to others.

Design To Grow

Author : David Butler
ISBN : 9781451676273
Genre : Business & Economics
File Size : 36. 80 MB
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Expert advice from Coca-Cola’s Vice President of Innovation and Entrepreneurship: Learn how the world’s largest beverage brand uses design to grow its business by combining the advantages of a large-scale company with the agility of a nimble startup. Every company needs both scale and agility to win. From a fledging startup in Nepal, to a century-old multinational in New York, scale and agility are two qualities that are essential to every company’s success. Start-ups understand agility. They know just when to pivot to stay alive. But what they haven’t mastered yet is how to stabilize their business model so they can move to the next stage and become full-fledged companies. And well-established companies know scale. They are successful because they know how to leverage size with a high degree of effectiveness and efficiency. But what worries them most is staying competitive in a world of increasing uncertainty and change, complicated by upstarts searching for ways to disrupt the industry. So what is the key to creating the kind of scale and agility necessary to stay competitive in this day and age? The answer is design. In Design to Grow, a Coca-Cola senior executive shares both the successes and failures of one of the world’s largest companies as it learns to use design to be both agile and big. In this rare and unprecedented behind-the-scenes look, David Butler and senior Fast Company editor, Linda Tischler, use plain language and easy-to-understand case studies to show how this works at Coca-Cola—and how other companies can use the same approach to grow their business. This book is a must-read for managers inside large corporations as well as entrepreneurs just getting started.

Traction

Author : Gino Wickman
ISBN : 1936661829
Genre : Business & Economics
File Size : 49. 68 MB
Format : PDF, ePub, Mobi
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Do you have a grip on your business, or does your business have a grip on you? All entrepreneurs and business leaders face similar frustrations—personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or, once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical. Based on years of real-world implementation in more than 100 companies, the Entrepreneurial Operating System® is a practical method for achieving the business success you have always envisioned. In Traction, you’ll learn the secrets of strengthening the six key components of your business. You’ll discover simple yet powerful ways to run your company that will give you and your leadership team more focus, more growth, and more enjoyment. Successful companies are applying Traction every day to run profitable, frustration-free businesses—and you can too. For an illustrative, real-world lesson on how to apply Traction to your business, check out its companion book, Get A Grip.

The Clarity Papers The Executive S Guide To Clear Thinking And Better Faster Results

Author : Ann Latham
ISBN : 0982468466
Genre : Business & Economics
File Size : 32. 67 MB
Format : PDF
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Clarity comes first. Most leaders believe they have clarity themselves and in their organization, but how do you know for sure? The Clarity Papers, will help you determine if a lack of clarity is standing between you and greater success and provide specific techniques for creating strategic clarity from the top of your organization to the bottom.

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