handbook of tourist behavior theory practice routledge advances in tourism

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Handbook Of Tourist Behavior

Author : Metin Kozak
ISBN : 9781135849122
Genre : Business & Economics
File Size : 34. 12 MB
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In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Choosing, buying and consuming tourism/travel products and services includes a range of psycho-social processes and a number of personal and environmental influences that researchers and managers should take into account. This book provides an overview of such processes and influences and explains the basic concepts and theories that underlie tourist decision-making and behavior. It also incorporates a number of cases studies in order to aid readers to better appraise the application of those concepts and theories. The Handbook of Tourist Behavior will be of significant interest to researchers and students in tourism, leisure, marketing and psychology, and also to practitioners in the tourism industry.

The Routledge Handbook Of Tourism Marketing

Author : Scott McCabe
ISBN : 9781317936190
Genre : Business & Economics
File Size : 33. 83 MB
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Tourism has often been described as being about ‘selling dreams’, tourist experiences being conceptualized as purely a marketing confection, a socially constructed need. However, the reality is that travel for leisure, business, meetings, sports or visiting loved ones has grown to be a very real sector of the global economy, requiring sophisticated business and marketing practices. The Routledge Handbook of Tourism Marketing explores and critically evaluates the current debates and controversies inherent to the theoretical, methodological and practical processes of marketing within this complex and multi-sector industry. It brings together leading specialists from range of disciplinary backgrounds and geographical regions to provide reflection and empirical research on this complex relationship. The Handbook is divided in to nine inter-related sections: Part 1 deals with shifts in the context of marketing practice and our understanding of what constitutes value for tourists; Part 2 explores macromarketing and tourism; Part 3 deals with strategic issues; Part 4 addresses recent advances in research; Part 5 focuses on developments in tourist consumer behaviour; Part 6 looks at micromarketing; Part 7 moves on to destination marketing and branding issues; Part 8 looks at the influence of technological change on tourism marketing; and Part 9 explores future directions. This timely book offers the reader a comprehensive synthesis of this sub-discipline, conveying the latest thinking and research. It will provide an invaluable resource for all those with an interest in tourism and marketing, encouraging dialogue across disciplinary boundaries and areas of study. This is essential reading for Tourism students, researchers and academics as well as those of Marketing, Business, Events Management and Hospitality Management.

The Routledge Handbook Of Consumer Behaviour In Hospitality And Tourism

Author : Saurabh Kumar Dixit
ISBN : 9781317334705
Genre : Business & Economics
File Size : 78. 77 MB
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Consumer behaviour is one of the most explored topics in tourism and hospitality marketing, interchangeably denoted by the terms ‘traveller behaviour’, ‘tourist behaviour’ or ‘guest behaviour’. Consumer behaviour acts as an origin for every tourism and hospitality marketing activity. It offers an understanding of why people tend to choose certain products or services and what sort of factors influence them in making their decision. The decision process of buying tourism products or services takes time, because they are mostly intangible in nature due to which there are many risks involved in their buying process. The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism aims to explore and critically examine current debates, critical reflections of contemporary ideas, controversies and pertinent queries relating to the rapidly expanding discipline of consumer behaviour in hospitality and tourism. The Handbook offers a platform for dialogue across disciplinary and national boundaries and areas of study through its diverse coverage. It is divided into six parts: Part I offers an overview of consumer behaviour; Part II focuses on the service quality perspectives of consumer behaviour; Part III deliberates on customer satisfaction and consumer behaviour linkages; Part IV explores the re-patronage behaviour of consumers; Part V addresses the vital issues concerning online consumer behaviour; and Part VI elaborates upon other emerging paradigms of consumer behaviour. Although there is no dearth of empirical studies on different viewpoints of consumer behaviour, there is a scarcity of literature providing conceptual information. The present Handbook is organised to offer a comprehensive theoretical body of knowledge narrating consumer behaviour, especially for hospitality and tourism businesses and operations. It attempts to fill this research gap by offering a 'globalised' volume comprising chapters organised using both practical and academic approaches. This Handbook is essential reading for students, researchers and academics of Hospitality as well as those of Tourism, Marketing, International Business and Consumer Behaviour.

Social Media In Travel Tourism And Hospitality

Author : Evangelos Christou
ISBN : 9781317053804
Genre : Business & Economics
File Size : 25. 78 MB
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Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.

Advances In Social Media For Travel Tourism And Hospitality

Author : Marianna Sigala
ISBN : 9781317185130
Genre : Science
File Size : 26. 34 MB
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This book brings together cutting edge research and applications of social media and related technologies, their uses by consumers and businesses in travel, tourism and hospitality. The first section addresses topical issues related to how social media influence the operations and strategies of tourism firms and help them enhance tourism experiences: open innovation, crowdsourcing, service-dominant logic, value co-creation, value co-destruction and augmented reality. The second section of the book looks at new applications of social media for marketing purposes in a variety of tourism-related sectors, addressing crowd-sourced campaigns, customer engagement and influencer marketing. The third section uses case studies and new methodologies to analyze travel review posting and consumption behaviors as well as the impact of social media on traveller perceptions and attitudes, with a focus on collaborative consumption and sharing economy accommodation. Finally, the fourth section focuses on hot topics and issues related to the analysis, interpretation and use of online information and user-generated content for deriving business intelligence and enhancing business decision-making. Written by an international body of well-known researchers, this book uses fresh theoretical lenses, perspectives and methodological approaches to look at the practical implications of social media for tourism suppliers, destinations, tourism policy makers and researchers alike. For these reasons, it will be a valuable resource for students, managers and academics with an interest in information and communication technologies, marketing for tourism and hospitality, and travel and transportation management.

Everyday Practices Of Tourism Mobilities

Author : Kaya Barry
ISBN : 9781351846363
Genre : Travel
File Size : 28. 42 MB
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The practice of packing a bag is a situation where subtle, daily processes can attune us to the relationships and experiences formed in mobile situations. There has been great attention to mundane and material practices in tourism, yet the process of packing, which is integral to any journey, remains unexamined. Everyday Practices of Tourism Mobilities: Packing a Bag expands on the foundational theories of tourist practices through a rich assortment of photographic documentation and interviews with tourists in hostelling accommodation. It presents the intricacies and relations emerging through packing and the connections to an array of actors entwined in both touristic and everyday experiences of movement. Using case studies in Iceland and Nepal, the book explores how idealised tourist destinations influence everyday actions. The disjuncture between mundane routines and the heightened immersive environments is conducive to tourists attuning to the entanglement of actors and experiences beyond individual expectations. The book traces these moments of collective experiences to reflect on the intersections of globalised mobility and everyday tourist practices. The international scope of this highly original and intriguing book will appeal to a broad academic audience, including scholars of tourism, cultural and social geography, mobilities studies, and environmental humanities.

Tourism Resilience And Adaptation To Environmental Change

Author : Alan A. Lew
ISBN : 9781315463957
Genre : Travel
File Size : 72. 70 MB
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In recent years, resilience theory has come to occupy the core of our understanding and management of the adaptive capacity of people and places in complex social and environmental systems. Despite this, tourism scholars have been slow to adopt resilience concepts, at a time when the emergence of new frameworks and applications is pressing. Drawing on original empirical and theoretical insights in resilience thinking, this book explores how tourism communities and economies respond to environmental changes, both fast (natural hazard disasters) and slow (incremental shifts). It explores how tourism places adapt, change, and sometimes transform (or not) in relation to their environmental context, with an awareness of intersection with societal dynamics and links to political, economic and social drivers of change. Contributions draw on empirical research conducted in a range of international settings, including indigenous communities, to explore the complexity and gradations of environmental change encounters and resilience planning responses in a range of tourism contexts. As the first book to specifically focus on environmental change from a resilience perspective, this timely and original work makes a critical contribution to tourism studies, tourism management and environmental geography, as well as environmental sciences and development studies.

Slow Tourism Food And Cities

Author : Michael Clancy
ISBN : 9781317415961
Genre : Business & Economics
File Size : 74. 48 MB
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Slow Food began in the late 1980s as a response to the spread of fast food establishments and as a larger statement against globalization and the perceived deterioration of modern life. Since then, slow practices have permeated into other areas, including cities and territories and travel and tourism. This book provides an in-depth examination of slow food, tourism and cities, demonstrating how these elements are intertwined with one other as part of the modern search for "the good life." Part 1 locates the slow concept within the larger social setting of modernity and investigates claims made by the slow movement, examining aesthetic and instrumental values inherent to it. Part 2 explores the practices and places of slow, containing both conceptual and empirical chapters in Italy, the birthplace of the movement. Part 3 provides a comparative perspective by examining the practices in Spain, the UK, Germany and Canada. Slow Tourism, Food and Cities offers key theoretical insights and alternative perspectives on the varying practices and meanings of slow from a cultural, sociological and ethical perspective. It is a valuable text for students and scholars of sociology, geography, urban studies, social movements, travel and tourism, and food studies.

Cultural Tourism 2nd Edition

Author : Hilary Du Cros
ISBN : 9781135041335
Genre : Social Science
File Size : 66. 58 MB
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Cultural Tourism remains the only book to bridge the gap between cultural tourism and cultural and heritage management. The first edition illustrated how heritage and tourism goals can be integrated in a management and marketing framework to produce sustainable cultural tourism. The current edition takes this further to base the discussion of cultural tourism in the theory and practice of cultural and heritage management (CM and CHM), under the understanding that for tourism to thrive, a balanced approach to the resource base it uses must be maintained. An ‘umbrella approach’ to cultural tourism represents a unique feature of the book, proposing solutions to achieve an optimal outcome for all sectors. Reflecting the many important developments in the field this new edition has been completely revised and updated in the following ways: • New sections on tangible and intangible cultural heritage and world heritage sites. • Expanded material on cultural tourism product development, the cultural tourism market and consumer behaviour, planning and delivery of exceptional experiences • New case studies throughout drawn from cultural attractions in developing countries such as Southeast Asia, China, South Africa and the Pacific as well as from the developed world, particularly the United States, Britain, Japan, Singapore, Australia and Canada. Written by experts in both tourism and cultural heritage management, this book will enable professionals and students to gain a better understanding of their own and each other’s roles in achieving sustainable cultural tourism. It provides a blueprint for producing top-quality, long-term cultural tourism products.

Tourist Behaviour

Author : Metin Kozak
ISBN : 9781780648125
Genre : Business & Economics
File Size : 61. 34 MB
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Consumer research is often central to academic studies in many different fields, and more recently, tourism studies have empirically examined consumer research from various aspects. However, there is a need to provide information for tourism scholars on how to better understand aspects of tourist behaviour. Tourist Behaviour: An International Perspective provides a collection of topics from both theoretical and practical approaches to building and examining the theory of how consumers think and act within the context of tourism consumption. Divided in to six sections, the book presents research within the themes of influence, motivation, choice, and consumption and experience. With contributions from authors in over 15 countries, the book presents an interdisciplinary approach of the latest research in tourist behaviour.

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