health communication in the 21st century

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Health Communication In The 21st Century

Author : Kevin B. Wright
ISBN : 9781118339831
Genre : Language Arts & Disciplines
File Size : 81. 76 MB
Format : PDF, Mobi
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This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform. Fully revised second edition of this popular and authoritative text Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication New case studies, examples, and updated glossary keep the work relevant and student-friendly Provides effective strategies for healthcare organizations and individuals in communicating with patients Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright

Health Communication In The 21st Century

Author : Kevin B. Wright
ISBN : 9781118339794
Genre : Language Arts & Disciplines
File Size : 23. 14 MB
Format : PDF, ePub
Download : 433
Read : 784

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This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform. Fully revised second edition of this popular and authoritative text Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication New case studies, examples, and updated glossary keep the work relevant and student-friendly Provides effective strategies for healthcare organizations and individuals in communicating with patients Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright

Health Communication In The 21st Century

Author : Kevin B. Wright
ISBN : 0470672722
Genre : Language Arts & Disciplines
File Size : 33. 19 MB
Format : PDF, Mobi
Download : 436
Read : 1210

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This text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform. This book includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication New case studies, examples, and updated glossary keep the work relevant and student-friendly. It provides effective strategies for healthcare organizations and individuals in communicating with patients. It contains updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual.

Speaking Of Health

Author : Board on Neuroscience and Behavioral Health
ISBN : 9780309072717
Genre : Health & Fitness
File Size : 89. 46 MB
Format : PDF, ePub, Mobi
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We are what we eat. That old expression seems particularly poignant every time we have our blood drawn for a routine physical to check our cholesterol levels. And, it's not just what we eat that affects our health. Whole ranges of behaviors ultimately make a difference in how we feel and how we maintain our health. Lifestyle choices have enormous impact on our health and well being. But, how do we communicate the language of good health so that it is uniformly received-and accepted-by people from different cultures and backgrounds? Take, for example, the case of a 66 year old Latina. She has been told by her doctor that she should have a mammogram. But her sense of fatalism tells her that it is better not to know if anything is wrong. To know that something is wrong will cause her distress and this may well lead to even more health problems. Before she leaves her doctor's office she has decided not to have a mammogram-that is until her doctor points out that having a mammogram is a way to take care of herself so that she can continue to take care of her family. In this way, the decision to have a mammogram feels like a positive step. Public health communicators and health professionals face dilemmas like this every day. Speaking of Health looks at the challenges of delivering important messages to different audiences. Using case studies in the areas of diabetes, mammography, and mass communication campaigns, it examines the ways in which messages must be adapted to the unique informational needs of their audiences if they are to have any real impact. Speaking of Health looks at basic theories of communication and behavior change and focuses on where they apply and where they don't. By suggesting creative strategies and guidelines for speaking to diverse audiences now and in the future, the Institute of Medicine seeks to take health communication into the 21st century. In an age where we are inundated by multiple messages every day, this book will be a critical tool for all who are interested in communicating with diverse communities about health issues.

Talking About Health

Author : Roxanne Parrott
ISBN : 9781405177566
Genre : Medical
File Size : 67. 89 MB
Format : PDF, Docs
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Written by an award-winning researcher and professor whose workstraddles the fields of communication and healthcare, TalkingAbout Health explores the importance of health communication inthe 21st century, and how it affects us all. Organized around six key questionsabout health and communication: How ‘Normal’am I? What are My ‘Risk’ Factors? Why Don’t WeGet ‘Care’? Is the Public Good ‘Good’ forMe? Who Profits from My Health? and What’s Politics Got to Dowith It? Provides readers with specific tools which which to betternavigate the healthcare system Translates what we know about communication and health intouseful guidelines for everyday practice Includes discussions of politics and healthcare, genetictesting, and alternative care The author's blog http://whyhealthcommunication.com/whc_blog/ focuseson why communicating about health can make a difference in ourhealth and our quality of life

The Handbook Of Global Health Communication

Author : Rafael Obregon
ISBN : 9781118241905
Genre : Language Arts & Disciplines
File Size : 80. 15 MB
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International in scope, The Handbook of Global Health Communication offers a comprehensive and up-to-date analysis of the role of communication processes in global public health, development and social change Brings together 32 contributions from well-respected scholars and practitioners in the field, addressing a wide range of communication approaches in current global health programs Offers an integrated view that links communication to the strengthening of health services, the involvement of affected communities in shaping health policies and improving care, and the empowerment of citizens in making decisions about health Adopts a broad understanding of communication that goes beyond conventional divisions between informational and participatory approaches

Emerging Perspectives In Health Communication

Author : Heather Zoller
ISBN : 9781135594527
Genre : Health & Fitness
File Size : 33. 13 MB
Format : PDF, Kindle
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This volume provides the theoretical, methodological, and praxis-driven issues in research on interpretive, critical, and cultural approaches to health communication. It includes an international collection of contributors, and highlights non-traditional (non-Western) perspectives on health communication.

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