high performance sales organizations creating competitive advantage in the global marketplace

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High Performance Sales Organizations Creating Competitive Advantage In The Global Marketplace

Author : Darlene Coker
ISBN : 0071367624
Genre : Business & Economics
File Size : 74. 2 MB
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"A must-read for the business leader of today and tomorrow."--John G. O'Neill, Vice President, 3M Canada. High Performance Sales Organizations defined the true nature of market-focused sales and service operations, and helped push sales organizations into the 21st century. This essential guide includes three new chapters that highlight the latest computer and communications technologies and updates the comprehensive research, charts, and checklists that have made it so indispensable.

High Performance Sales Organizations

Author : Darlene et al Coker
ISBN : OCLC:935051825
Genre :
File Size : 34. 26 MB
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High Performance Sales Organizations

Author :
ISBN : 0786303522
Genre : Customer relations
File Size : 54. 15 MB
Format : PDF
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Understanding customer expectations and how they are changing is vital to developing sales strategies that will succeed in today's complex marketplace. Based on research studies conducted by Learning International, a worldwide leader in sales and service training, this book provides insights into the principles and practices used by some of the world's leading sales organizations.

Strategic Customer Management

Author : Nigel F Piercy
ISBN : 9780199544509
Genre : Business & Economics
File Size : 76. 92 MB
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A revolution is taking place in the way companies organize and manage the 'front-end' of their organization, where it meets its customers. This book aims to provide insights into how this revolution is unfolding and to provide a framework for executives and management students to address the issues involved.

Information Intelligence Systems Technology And Management

Author : Sumeet Dua
ISBN : 9783642194238
Genre : Computers
File Size : 28. 76 MB
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This book constitutes the refereed proceedings of the 5th International Conference on Information Systems, Technology and Management, ICISTM 2011, held in Gurgaon, India, in March 2011. The 35 revised full papers presented together with 4 short papers were carefully reviewed and selected from 106 submissions. The papers are organized in topical sections on information management, information systems, information technology, healthcare information management and technology, business intelligence, applications, as well as management science and education.

Relationship Marketing

Author : SUPRIYA BISWAS
ISBN : 9788120348752
Genre : Business & Economics
File Size : 90. 40 MB
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The role of relationship marketing in the current business scenario has become significant as maintaining good relationships with various sections of society, especially the customers, is important for achieving organisational objectives. The book encapsulates all the essential aspects of relationship marketing in an easy-to-understand manner. It has been thoroughly revised and enlarged in the Second Edition and incorporates topics based on emerging concepts of marketing and technology, including relationship parameter in brand identity, service recovery paradox, adversity quotient of relationship managers, impact of social networking on customer relations, as well as applications of cloud and mobile computing in the practice of relationship marketing. Inclusion of new and contemporary case studies from industries—Toyota logo, Removing pain points: How Coco-Colas low-cost solar cooler is helping Coke spread its wing in villages, and Mobile computing in general insurance business, provides a practical orientation to the text and help students to understand concepts of relationship marketing in the context of real-world situation. Apart from these, case assignments have been developed on various dimensions of relationship marketing. Intended as a textbook for the postgraduate students of management, the book is equally useful for relationship managers, executives, and sales and marketing professionals.

Business Focused It And Service Excellence

Author : David Miller
ISBN : 9781902505886
Genre : Business information services
File Size : 84. 81 MB
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A revolutionary, new service excellence model that creates more accurate alignment between service providers and business customers is central to this radical re-think on service delivery.IT remains crucial to the ongoing success of most businesses, and David Miller’s new model helps service providers gain a clear understanding of the businesses they seek to serve.

Sales Management

Author : Bill Donaldson
ISBN : 9781137108807
Genre : Business & Economics
File Size : 43. 76 MB
Format : PDF
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Retaining international scope and a balance between theory and practice, this new edition of Bill Donaldson's highly successful textbook is fully updated throughout, making it the definitive text for undergraduate, postgraduate and MBA students of selling and sales management. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/donaldson/

Sales Management

Author : Javier Marcos Cuevas
ISBN : 9781137355126
Genre : Business & Economics
File Size : 30. 92 MB
Format : PDF
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Professional Selling and Sales Management have become more complex and multifaceted than ever before, but also a more exciting and stimulating function and profession. Sales Management provides a comprehensive introduction to selling and sales management. Packed full of insightful real-world case studies, the fully updated and revised fourth edition of this highly successful text includes new chapters on Defining and Implementing Sales Strategies and Key Account Management. The book features an increased emphasis on the practical approaches to Professional Selling and extensive up-to-date coverage of Motivation and Leadership of the Sales Force, Technology, Sales Training and Sales Performance. With a wealth of international examples, it contains a unique combination of academic rigor and practical focus, based on the authors' invaluable combination of industry experience, expertise in sales consultancy and years of teaching and research in sales. It is the definitive text for undergraduate, postgraduate and MBA students of selling and sales management.

The Marketing Book

Author : Michael Baker
ISBN : 9781136356841
Genre : Business & Economics
File Size : 32. 71 MB
Format : PDF, ePub
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The 6th edition of the best-selling Marketing Book has been extensively updated to reflect changes and trends in current marketing thinking and practice. Taking into account the emergence of new subjects and new authorities, Michael Baker and the new co-editor Susan Hart have overhauled the contents and contributor lists of the previous edition to ensure this volume addresses all the necessary themes for the modern marketer. In particular, the 'Marketing Book' now looks at broader range of international issues with a broader group of international contributors. Based, as in previous editions, on seminal articles form thought leaders in each subject the 'Marketing Book 6th edition' is bursting with salient articles. It amounts to an all-embracing one-volume companion to modern marketing thought, ideal for all students of marketing.

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