how google works

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How Google Works

Author : Eric Schmidt
ISBN : 9781455582334
Genre : Business & Economics
File Size : 55. 55 MB
Format : PDF, ePub
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Seasoned Google execs Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google-from the business history and corporate strategy to developing a new managment philosophy and creating a workplace culture where innovation and creativity thrive. Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary-and frequently contrarian-principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business. Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives." Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time. In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works explains how to do just that.

How Google Works

Author : Eric Schmidt, Jonathan Rosenberg and Alan Eagle
ISBN :
Genre :
File Size : 42. 85 MB
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Summary How Google Works

Author : BusinessNews Publishing
ISBN : 9782511035863
Genre : Business & Economics
File Size : 61. 43 MB
Format : PDF
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The must-read summary of Eric Schmidt, Jonathan Rosenberg and Alan Eagle's book: "How Google Works: The Rules for Success in the Internet Century". This complete summary of the ideas from Eric Schmidt, Jonathan Rosenberg and Alan Eagle's book "How Google Works" demonstrates how the power has shifted in companies due to the “Internet Century”. Individuals known as ‘smart creatives’ can now have a massive impact by knowing how to use modern tools to get fast results. Google has attracted these ‘smart creatives’ to get ahead, providing them with the perfect creative environment. Attracting ‘smart creatives’ depends on: 1. Culture 2. Strategy 3. Talent pool 4. Decisions 5. Communication 6. Innovation Added-value of this summary: • Save time • Attract ‘smart creatives’ • Use modern tools to get fast results To learn more, read “How Google Works” and find out how Google excels thanks to its individual ‘smart creatives’!

Google

Author : Eric Schmidt
ISBN : 1455558583
Genre : Internet industry
File Size : 30. 50 MB
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Both Eric Schmidt and Jonathan Rosenberg came to Google as seasoned Silicon Valley business executives, but over the course of a decade they came to see the wisdom in Coach John Wooden's observation that "it's what you learn after you know it all that counts." As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption. The authors explain how the confluence of three seismic changes -- the internet, mobile, and cloud computing -- has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub "smart creatives." The management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") are illustrated with previously unreported anecdotes from Google's corporate history.

How Google Works

Author : Eric Schmidt
ISBN : 1478953217
Genre :
File Size : 74. 97 MB
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In The Plex

Author : Steven Levy
ISBN : 9781416596714
Genre : Business & Economics
File Size : 43. 45 MB
Format : PDF, ePub, Mobi
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Written with full cooperation from top management, including cofounders Sergey Brin and Larry Page, this is the inside story behind Google, the most successful and most admired technology company of our time, told by one of our best technology writers. Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes readers inside Google headquarters—the Googleplex—to show how Google works. While they were still students at Stanford, Google cofounders Larry Page and Sergey Brin revolutionized Internet search. They followed this brilliant innovation with another, as two of Google’s earliest employees found a way to do what no one else had: make billions of dollars from Internet advertising. With this cash cow, Google was able to expand dramatically and take on other transformative projects: more efficient data centers, open-source cell phones, free Internet video (YouTube), cloud computing, digitizing books, and much more. The key to Google’s success in all these businesses, Levy reveals, is its engineering mind-set and adoption of such Internet values as speed, openness, experimentation, and risk taking. After its unapologetically elitist approach to hiring, Google pampers its engineers—free food and dry cleaning, on-site doctors and masseuses—and gives them all the resources they need to succeed. Even today, with a workforce of more than 23,000, Larry Page signs off on every hire. But has Google lost its innovative edge? With its newest initiative, social networking, Google is chasing a successful competitor for the first time. Some employees are leaving the company for smaller, nimbler start-ups. Can the company that famously decided not to be evil still compete? No other book has ever turned Google inside out as Levy does with In the Plex.

How Google Works By Eric Schmidt Jonathan Rosenberg

Author :
ISBN : 1785671405
Genre : BUSINESS & ECONOMICS
File Size : 36. 96 MB
Format : PDF
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How Taxation Works

Author : Laura La Bella
ISBN : 9781448808229
Genre : Juvenile Nonfiction
File Size : 54. 95 MB
Format : PDF, Docs
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Taxation is a complex and intimidating system, but one that we all need to understand. This book explains in plain-language how taxation works, its different forms, and the ongoing debate about the fairest system.

How Inflation Works

Author : Joyce Hart
ISBN : 9781435853201
Genre : Juvenile Nonfiction
File Size : 86. 91 MB
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Describes inflation and why it occurs, including its significance in the economy, how it affects everyday investors, and how it is controlled.

How The Internet Works

Author : Preston Gralla
ISBN : 0789717263
Genre : Internet
File Size : 43. 98 MB
Format : PDF, Kindle
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How does data travel from computer to computer around the world? How can Web sites track users? These questions and more are answered in this book from the successful "How It Works" series. It not only informs the reader how it works, but shows them with easy to follow, four-color visual spreads.

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