how to fly a horse the secret history of creation invention and discovery

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How To Fly A Horse

Author : Kevin Ashton
ISBN : 9780804170062
Genre : Business & Economics
File Size : 23. 81 MB
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As a technology pioneer at MIT and as the leader of three successful start-ups, Kevin Ashton experienced firsthand the all-consuming challenge of creating something new. Now, in a tour-de-force narrative twenty years in the making, Ashton leads us on a journey through humanity's greatest creations to uncover the surprising truth behind who creates and how they do it. From the crystallographer's laboratory where the secrets of DNA were first revealed by a long forgotten woman, to the electromagnetic chamber where the stealth bomber was born on a twenty-five-cent bet, to the Ohio bicycle shop where the Wright brothers set out to “fly a horse,” Ashton showcases the seemingly unremarkable individuals, gradual steps, multiple failures, and countless ordinary and usually uncredited acts that lead to our most astounding breakthroughs. Creators, he shows, apply in particular ways the everyday, ordinary thinking of which we are all capable, taking thousands of small steps and working in an endless loop of problem and solution. He examines why innovators meet resistance and how they overcome it, why most organizations stifle creative people, and how the most creative organizations work. Drawing on examples from art, science, business, and invention, from Mozart to the Muppets, Archimedes to Apple, Kandinsky to a can of Coke,How to Fly a Horse is a passionate and immensely rewarding exploration of how “new” comes to be.

How To Fly A Horse

Author : Kevin Ashton
ISBN : 9780385538602
Genre : Business & Economics
File Size : 21. 87 MB
Format : PDF, ePub
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As a technology pioneer at MIT and as the leader of three successful start-ups, Kevin Ashton experienced firsthand the all-consuming challenge of creating something new. Now, in a tour-de-force narrative twenty years in the making, Ashton leads us on a journey through humanity’s greatest creations to uncover the surprising truth behind who creates and how they do it. From the crystallographer’s laboratory where the secrets of DNA were first revealed by a long forgotten woman, to the electromagnetic chamber where the stealth bomber was born on a twenty-five-cent bet, to the Ohio bicycle shop where the Wright brothers set out to “fly a horse,” Ashton showcases the seemingly unremarkable individuals, gradual steps, multiple failures, and countless ordinary and usually uncredited acts that lead to our most astounding breakthroughs. Creators, he shows, apply in particular ways the everyday, ordinary thinking of which we are all capable, taking thousands of small steps and working in an endless loop of problem and solution. He examines why innovators meet resistance and how they overcome it, why most organizations stifle creative people, and how the most creative organizations work. Drawing on examples from art, science, business, and invention, from Mozart to the Muppets, Archimedes to Apple, Kandinsky to a can of Coke, How to Fly a Horse is a passionate and immensely rewarding exploration of how “new” comes to be.

How To Fly A Horse

Author : Kevin Ashton
ISBN : 0099591774
Genre : History
File Size : 75. 6 MB
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WINNER OF THE 800-CEO-READ BUSINESS BOOK OF THE YEAR 2015 In the vein of Susan Cain's QUIET and Malcolm Gladwell's DAVID AND GOLIATH, HOW TO FLY A HORSE is a smart, empowering book that dispels the myths around genius and creativity. There is a myth about how something new comes to be; that geniuses have dramatic moments of insight where great things and thoughts are born whole. Symphonies are composed complete. Science is accomplished with eureka shrieks. Businesses are built by magic touch. The myth is wrong. Anyone can create. Acclaimed technology pioneer Kevin Ashton takes us behind the scenes of creation to reveal the true process of discovery and how âe~newâe(tm) comes to be. From Archimedes to Apple, from Kandinsky to the Coke can, from the Wright brothers âe" who set out to âe~fly a horseâe(tm) âe" to Woody Allen, he exposes the seemingly unremarkable individuals, gradual steps, multiple failures and countless ordinary and often uncredited acts that led to our most astounding breakthroughs.

The Art Of Invention

Author : Steven J. Paley
ISBN : 9781616142711
Genre : Science
File Size : 41. 67 MB
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The lowly paperclip attracts little attention in our world of advanced gadgets and increasingly sophisticated technology. But to veteran inventor and design engineer Steven J. Paley, it is a prime example of the qualities that often characterize a great invention-simplicity, elegance, and robustness-and it provided a lasting solution to a common problem.In this entertaining and insightful exploration of the process of invention, Paley shows why these same three qualities are essential not only to the success of simple devices, but equally to complex inventions from computer chips to nuclear power plants. Whether you're an aspiring inventor or an experienced designer, Paley's expertise, personal examples, and case studies offer detailed guidance on conceptualizing your ideas and turning them into reality.Paley begins by exploring the essential aspects of creative thinking, from identifying a problem or need, which is often hidden in plain sight, to finding an inspired solution. He shows how ideas can come from a variety of sources such as the natural world, basic physical principles, life experience, or even chance observations. He examines how intuition and the harnessing of subconscious information are key ingredients for the inventive process.Next, Paley focuses on the three fundamental themes of simplicity, elegance, and robustness. He vividly and persuasively illustrates through many examples how great inventions embody these crucial characteristics.The author concludes with an in-depth look at the business of invention and the typical inventor's toolkit. He addresses the real-world challenges of turning a good idea into a practical, marketable application, including patents, marketing, and entrepreneurship. He is candid about the realities of hard work and the need to learn from the inevitable mistakes along the way.Full of insights and practical guidance from a successful inventor and entrepreneur, The Art of Invention will open new avenues of creativity for budding and accomplished inventors alike.Steven J. Paley (Paramus, NJ) holds nine US patents and numerous international patents. He is the founder of Arise Technologies, Inc., which teaches robotics and engineering to special needs and gifted children. From 1985 to 2001, he was the CEO and Chief Technical Officer of the Texwipe Company, which manufactured and sold specialized consumable products for the control of microcontamination in semiconductor fabrication, disk drive manufacture, biotechnology, and aerospace.

Inventology

Author : Pagan Kennedy
ISBN : 9780544324015
Genre : Psychology
File Size : 26. 1 MB
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Find out where great ideas come from in this “delightful account of how inventors do what they do” (Kirkus Reviews, starred review). A father cleans up after his toddler and imagines a cup that won’t spill. An engineer watches people using walkie-talkies and has an idea. A doctor figures out how to deliver patients to the operating room before they die. By studying inventions like these—the sippy cup, the cell phone, and an ingenious hospital bed —we can learn how people imagine their way around “impossible” problems to discover groundbreaking answers. Pagan Kennedy reports on how these enduring methods can be adapted to the twenty-first century, as millions of us deploy tools like crowdfunding, big data, and 3-D printing to find hidden opportunities. Inventology uses the stories of inventors and surprising research to reveal the steps that produce innovation. Recent advances in technology and communication have placed us at the cusp of a golden age; it’s now more possible than ever before to transform ideas into actuality. Inventology is a must-read for designers, artists, makers—and anyone else who is curious about creativity. By identifying the steps of the invention process, Kennedy reveals the imaginative tools required to solve our most challenging problems. “There’s ample interest here even for readers who aren’t actively inventing anything.” —The Boston Globe

Storm In A Teacup The Physics Of Everyday Life

Author : Helen Czerski
ISBN : 9780393248975
Genre : Science
File Size : 36. 2 MB
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“[Czerski’s] quest to enhance humanity’s everyday scientific literacy is timely and imperative.”—Science Storm in a Teacup is Helen Czerski’s lively, entertaining, and richly informed introduction to the world of physics. Czerski provides the tools to alter the way we see everything around us by linking ordinary objects and occurrences, like popcorn popping, coffee stains, and fridge magnets, to big ideas like climate change, the energy crisis, or innovative medical testing. She provides answers to vexing questions: How do ducks keep their feet warm when walking on ice? Why does it take so long for ketchup to come out of a bottle? Why does milk, when added to tea, look like billowing storm clouds? In an engaging voice at once warm and witty, Czerski shares her stunning breadth of knowledge to lift the veil of familiarity from the ordinary.

The Eureka Factor

Author : John Kounios
ISBN : 9780679645290
Genre : Science
File Size : 36. 92 MB
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In a book perfect for readers of Charles Duhigg’s The Power of Habit, David Eagleman’s Incognito, and Leonard Mlodinow’s Subliminal, the cognitive neuroscientists who discovered how the brain has aha moments—sudden creative insights—explain how they happen, when we need them, and how we can have more of them to enrich our lives and empower personal and professional success. Eureka or aha moments are sudden realizations that expand our understanding of the world and ourselves, conferring both personal growth and practical advantage. Such creative insights, as psychological scientists call them, were what conveyed an important discovery in the science of genetics to Nobel laureate Barbara McClintock, the melody of a Beatles ballad to Paul McCartney, and an understanding of the cause of human suffering to the Buddha. But these moments of clarity are not given only to the famous. Anyone can have them. In The Eureka Factor, John Kounios and Mark Beeman explain how insights arise and what the scientific research says about stimulating more of them. They discuss how various conditions affect the likelihood of your having an insight, when insight is helpful and when deliberate methodical thought is better suited to a task, what the relationship is between insight and intuition, and how the brain’s right hemisphere contributes to creative thought. Written in a lively, engaging style, this book goes beyond scientific principles to offer productive techniques for realizing your creative potential—at home and at work. The authors provide compelling anecdotes to illustrate how eureka experiences can be a key factor in your life. Attend a dinner party with Christopher Columbus to learn why we need insights. Go to a baseball game with the director of a classic Disney Pixar movie to learn about one important type of aha moment. Observe the behind-the-scenes arrangements for an Elvis Presley concert to learn why the timing of insights is crucial. Accessible and compelling, The Eureka Factor is a fascinating look at the human brain and its seemingly infinite capacity to surprise us. Praise for The Eureka Factor “Delicious . . . In The Eureka Factor, neuroscientists John Kounios and Mark Beeman give many other examples of [a] kind of lightning bolt of insight, but back this up with the latest brain-imaging research.”—Newsweek “An incredible accomplishment . . . [The Eureka Factor] is not just a chronicle of the journey that numerous scientists (including the authors) have taken to examine insight but is also a fascinating guide to how advances in science are made in general. Messrs. Kounios and Beeman examine how a parade of clever experiments can be designed to answer specific questions and rule out alternative possibilities. . . . Wonderful ideas appear as if out of nowhere—and we are delighted.”—The Wall Street Journal “An excellent title for those interested in neuroscience or creativity . . . The writing is engaging and readable, mixing stories of famous perceptions with explanations of how such revelations happen.”—Library Journal (starred review) “A lively and accessible ‘brain’ book with wide appeal.”—Booklist “[An] ingenious, thoughtful update on how the mind works.”—Kirkus Reviews “The Eureka Factor presents a fascinating and illuminating account of the creative process and how to foster it.”—James J. Heckman, Nobel laureate in economics From the Hardcover edition.

The Transition To College Writing

Author : Keith Hjortshoj
ISBN : 0312440820
Genre : Language Arts & Disciplines
File Size : 76. 77 MB
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This brief rhetoric introduces the essential reading and writing strategies students need to succeed in courses across the curriculum. Taking the transition from high school to college as his starting point, Hjortshoj speaks directly and honestly to students, offering them practical strategies to shed ineffective habits and move toward a more mature, flexible understanding of how to respond to academic challenges. Distilling information about writing assignments from across the curriculum, Hjortshoj shows students how to decode these assignments and approach them effectively. The second edition offers more advice on how to meet the difficult challenge of synthesizing and integrating sources, and the text has been streamlined to be a better reference.

America Walks Into A Bar

Author : Christine Sismondo
ISBN : 0199752931
Genre : History
File Size : 87. 69 MB
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When George Washington bade farewell to his officers, he did so in New York's Fraunces Tavern. When Andrew Jackson planned his defense of New Orleans against the British in 1815, he met Jean Lafitte in a grog shop. And when John Wilkes Booth plotted with his accomplices to carry out an assassination, they gathered in Surratt Tavern. In America Walks into a Bar, Christine Sismondo recounts the rich and fascinating history of an institution often reviled, yet always central to American life. She traces the tavern from England to New England, showing how even the Puritans valued "a good Beere." With fast-paced narration and lively characters, she carries the story through the twentieth century and beyond, from repeated struggles over licensing and Sunday liquor sales, from the Whiskey Rebellion to the temperance movement, from attempts to ban "treating" to Prohibition and repeal. As the cockpit of organized crime, politics, and everyday social life, the bar has remained vital--and controversial--down to the present. In 2006, when the Hurricane Katrina Emergency Tax Relief Act was passed, a rider excluded bars from applying for aid or tax breaks on the grounds that they contributed nothing to the community. Sismondo proves otherwise: the bar has contributed everything to the American story. Now in paperback, Sismondo's heady cocktail of agile prose and telling anecdotes offers a resounding toast to taprooms, taverns, saloons, speakeasies, and the local hangout where everybody knows your name.

The Eureka Method How To Think Like An Inventor

Author : John Hershey
ISBN : 9780071770408
Genre : Technology & Engineering
File Size : 58. 32 MB
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Fuel your "Eureka!" moments and become a successful inventor Envision breakthrough new products using the proven methods and applied reasoning techniques of today's successful inventors. The Eureka Method: How to Think Like an Inventor lays out a systematic approach to innovation. Discover how to look at social developments and trends to find new ways of combining and improving existing technologies and systems. Plain-language examples of real-world patents, products, and inventors illuminate each point along the way. Find out how to: Gain regular flashes of inspiration based on your understanding of the inventive process Improve and expand existing products in ways that fill social needs Fuse elements from different products into new and useful combinations Discover new opportunities by side-stepping rules and gaming the system "Futurize" your inventions and prevent them from becoming obsolete Identify emerging regulations and use them to your creative advantage Learn about comprehensive patent applications that protect your rights

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