influence the psychology of persuasion revised edition

Download Book Influence The Psychology Of Persuasion Revised Edition in PDF format. You can Read Online Influence The Psychology Of Persuasion Revised Edition here in PDF, EPUB, Mobi or Docx formats.

Influence Rev

Author : Robert B. Cialdini
ISBN : 9780688128166
Genre : Business & Economics
File Size : 28. 45 MB
Format : PDF, ePub, Mobi
Download : 395
Read : 654

Get This Book


Influence, the classic book on persuasion, explains the psychology of why people say "yes"-and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader-and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.

Influence Pearson New International Edition

Author : Robert B. Cialdini
ISBN : 1292022299
Genre : Compliance
File Size : 64. 56 MB
Format : PDF, ePub, Mobi
Download : 618
Read : 957

Get This Book


Influence: Science and Practiceis an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say yes to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say yes. Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.

Influence

Author : Robert B. Cialdini
ISBN : 0205609996
Genre : Psychology
File Size : 70. 71 MB
Format : PDF, ePub, Mobi
Download : 993
Read : 1273

Get This Book


Praised for enjoyable writing, practical suggestions, and scientifically documented material, previous editions of this title have been widely read by business professionals, fundraisers, and those interested in psychology. This new edition includes morefirsthand accounts of how principles presented in the book apply to personal lives; updated coverage of popular culture and new technology; and more on how compliance principles work in other cultures.--From publisher description.

Influence

Author : Robert B. Cialdini
ISBN : STANFORD:36105001636971
Genre : Psychology
File Size : 90. 83 MB
Format : PDF, Kindle
Download : 364
Read : 1251

Get This Book



Yes

Author : Noah J. Goldstein
ISBN : 1416571124
Genre : Business & Economics
File Size : 66. 72 MB
Format : PDF, Kindle
Download : 289
Read : 475

Get This Book


Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life. Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction. Based on more than sixty years of research into the psychology of persuasion, Yes! reveals fifty simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too. Cowritten by the world’s most quoted expert on influence, Professor Robert Cialdini, Yes! presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader. Often counterintuitive, the findings presented in Yes! will steer you away from common pitfalls while empowering you with little known but proven wisdom. Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.

Pre Suasion

Author : Robert Cialdini
ISBN : 9781501109812
Genre : Business & Economics
File Size : 75. 92 MB
Format : PDF, ePub
Download : 894
Read : 677

Get This Book


The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message. What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “states of mind.” Named a “Best Business Books of 2016” by the Financial Times, and “compelling” by The Wall Street Journal, Cialdini’s Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a person should implement to become a master persuader. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary, says Cialdini—all that’s required is for a communicator to redirect the audience’s focus of attention before a relevant action. From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini outlines the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.” His book is “an essential tool for anyone serious about science based business strategies…and is destined to be an instant classic. It belongs on the shelf of anyone in business, from the CEO to the newest salesperson” (Forbes).

Influence

Author : Mme. Blanchard
ISBN : HARVARD:HN6KMA
Genre : Mental discipline
File Size : 28. 87 MB
Format : PDF, ePub
Download : 741
Read : 562

Get This Book



Yes

Author : Noah Goldstein
ISBN : 9781847651327
Genre : Business & Economics
File Size : 80. 66 MB
Format : PDF, ePub, Docs
Download : 582
Read : 480

Get This Book


Most of us are only too aware that, whatever roles we have in today's fast-moving world, much of our success lies in getting others to say 'Yes' to our requests. What many people might not be aware of, though, is the vast amount of research that has been conducted on the influence process. What factors cause one person to say 'Yes' to the request of another? Yes! is full of practical tips based on recent academic research that shows how the psychology of persuasion can provide valuable insights for anyone interested in improving their ability to persuade others - whether in the workplace, at home or even on the internet. It combines the counter-intuition of Freakonomics with the popularising of Does Anything Eats Wasps? For each mini-chapter contains a mystery which is solved in a way that provides food for thought for anyone looking to be more persuasive, and for anyone interested in how the world works.

Age Of Propaganda

Author : Anthony R. Pratkanis
ISBN : 0805074031
Genre : Political Science
File Size : 71. 26 MB
Format : PDF
Download : 679
Read : 1070

Get This Book


Examines the patterns, motives, and effects of mass persuasion, discussing the history of propaganda, how the message of propaganda is delivered, and counteracting the tactics of mass persuasion.

Life S A Game So Fix The Odds

Author : Philip Hesketh
ISBN : PSU:000057841571
Genre : Business & Economics
File Size : 48. 42 MB
Format : PDF, Kindle
Download : 253
Read : 1041

Get This Book


"The Government would do well to appoint someone to teach us all how persuasion and influence work. I believe it's one of the key skills for everyone who wants to get on in life or business to learn. I'd give the job without hesitation, or even an interview, to Phil Hesketh. This book is the definitive guide to being more persuasive and influential." Steve McDermott, author of the bestselling How to Be a Complete and Utter Failure in Life, Work and Everything and winner of the European Business Speaker of the Year award. Suppose there was a way to earn more money, get your own way and be more popular. There is. Life's A Game So Fix The Odds is a guide to some of the most powerful influencing and persuading techniques known to man. It shows you how to achieve what you thought was impossible. It reveals how positive communication really works. It proves that you can meet any challenge if you apply yourself in the right way. Philip Hesketh uses accessible and memorable persuasion techniques that will have you laughing along and itching to use them. The principles can be applied to a whole range of life's challenges – from getting the best table at a restaurant and surpassing sales targets, to remembering people's names and negotiating a better salary. It's all within your grasp. It's so simple if you know how. Now you do. Philip Hesketh is a psychology graduate who enjoyed a highly successful sales career at Procter & Gamble. In 1986 he was creator, Managing Partner and New Business Director of Advertising Principles, an advertising agency that has grown into a multi-million pound business. Having spent his entire working life studying and practicing persuasion and influence, Philip is now a speaker on 'The Psychology of Persuasion'. He mixes thought-provoking, well-researched, persuasive techniques with his own highly entertaining, unique brand of humour. The result? Audiences leave Philip’s events inspired and better informed on how buying, selling, persuading and influencing actually work.

Top Download:

Best Books