myth and meaning routledge classics

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Myth And Meaning

Author : Claude Lévi-Strauss
ISBN : 9781134522309
Genre : Social Science
File Size : 35. 18 MB
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In addresses written for a wide general audience, one of the twentieth century's most prominent thinkers, Claude Lévi-Strauss, here offers the insights of a lifetime on the crucial questions of human existence. Responding to questions as varied as 'Can there be meaning in chaos?', 'What can science learn from myth?' and 'What is structuralism?', Lévi-Strauss presents, in clear, precise language, essential guidance for those who want to learn more about the potential of the human mind.

Mythos Und Bedeutung

Author : Claude Lévi-Strauss
ISBN : 3518110276
Genre : Ethnophilosophy
File Size : 72. 10 MB
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The Myths We Live By

Author : Mary Midgley
ISBN : 9781134392520
Genre : Philosophy
File Size : 21. 91 MB
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Mary Midgley argues in her powerful new book that far from being the opposite of science, myth is a central part of it. In brilliant prose, she claims that myths are neither lies nor mere stories but a network of powerful symbols that suggest particular ways of interpreting the world.

Contemporary Sino Japanese Relations On Screen

Author : Griseldis Kirsch
ISBN : 9781472572394
Genre : History
File Size : 43. 61 MB
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Japan and China look back on a history of friendship as well as friction, particularly in recent decades. As the People's Republic of China's economy began to grow in the 1990s, so did its political weight within Asia and its economical relevance for Japan. Covering the years from 1989 to 2005, this book looks at Sino-Japanese relations through film and television drama in the crucial time of China's ascent to an economic superpower in opposition to Japan's own ailing economy. It provides an overview of how Japan views China through its visual media, offers explanations as to how oppositions between the two countries came to exist, and how and why certain myths about China have been conveyed. Griseldis Kirsch argues that the influence of visual media within society cannot be underestimated, nor should their value be lessened by them being perceived as part of 'popular culture'. Drawing on examples from a crucial 16 years in the history of post-war Japan and China, she explores to what extent these media were influenced by the political discourse of their time. In doing so, she adds another layer to the on-going debate on Sino-Japanese relations, bringing together disciplines such as media studies, history and area studies and thus filling a gap in existing research.

Dysfunctional Culture

Author : Sigurd Skirbekk
ISBN : 076183060X
Genre : Philosophy
File Size : 76. 3 MB
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Written for both theoretical and practical purposes, Dysfunctional Culture discusses how to understand and identify political ideologies as cultural systems. Using examples related to family morality and reproduction, this book argues that belief in individual rights as the main basis for morality is not an adequate response to the moral challenges of the future.


Author : Gabriele Lieselotte Ewenz
ISBN : 3518583778
Genre : Philosophers
File Size : 24. 77 MB
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Ethik Und Die Grenzen Der Philosophie

Author : Bernard Arthur Owen Williams
ISBN : 3434530363
Genre : Ethics
File Size : 35. 70 MB
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Myth And Meaning

Author : Claude Lévi-Strauss
ISBN : 0415045118
Genre : Ethnophilosophy
File Size : 88. 23 MB
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Brand Meaning

Author : Mark Batey
ISBN : 9781317558019
Genre : Psychology
File Size : 27. 51 MB
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This second edition of Brand Meaning lays out new territory for the understanding of how brands both acquire and provide meaning. The author draws on his experience with leading international companies to propose a compelling framework for the conscious and unconscious ways in which people connect with products and brands. Revised and updated, it contains contemporary as well as classic examples of brand meaning in practice from various countries, and expands on the theory, methods and applications of brand meaning. The book’s multidisciplinary approach and concise yet comprehensive content makes it an ideal supplemental reader for undergraduate, graduate, and MBA courses, as well as valuable reading for practitioners in the fields of marketing, advertising and consumer research. For more information, visit

Science Of Mythology

Author : Carl Gustav Jung
ISBN : 0415267420
Genre : Psychology
File Size : 37. 86 MB
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When Carl Jung and Carl Kerenyi got together to collaborate on this book, their aim was to elevate the study of mythology to a science. Kerenyi wrote on two of the most ubiquitous myths, the Divine Child and The Maiden, supporting the core 'stories' with both an introduction and a conclusion. Jung then provided a psychological analysis of both myths. He defined myth as a story about heroes interacting with the gods. Having long studied dreams and the subconscious, Jung identified certain dream patterns common to everyone. These 'archetypes' have developed through the centuries, and enable modern people to react to situations in much the same way as our ancestors. From nuclear annihilation to AIDS and Ebola, we continue to engage the gods in battle. Science of Mythology provides an account of the meaning and the purpose of mythic themes that is linked to modern life: the heroic battles between good and evil of yore are still played out, reflected in contemporary fears.

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