relational networked and collaborative approaches to public diplomacy the connective mindshift routledge studies in global information politics and society

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Relational Networked And Collaborative Approaches To Public Diplomacy

Author : R.S. Zaharna
ISBN : 9781136179204
Genre : Political Science
File Size : 74. 16 MB
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Over the past decade, scholars, practitioners, and leading diplomats have forcefully argued for the need to move beyond one-way, mass-media-driven campaigns and develop more relational strategies. In the coming years, as the range of public diplomacy actors grows, the issues become more complexly intertwined, and the use of social media proliferates, the focus on relations will intensify along with the demands for more sophisticated strategies. These changes in the international arena call for a connective mindshift: a shift from information control and dominance to skilled relationship management. Leading international scholars and practitioners embark on a forward-looking exploration of creative conceptual frameworks, training methods, and case studies that advance relational, networking, and collaborative strategies in public diplomacy. Light on academic jargon and rich in analysis, this volume argues that while relationships have always been pivotal to the practice of public diplomacy, the relational dynamics are changing. Rather than focus on specific definitions, the contributors focus on the dynamic interplay of influence in the public diplomacy environment. That environment includes state and non-state actors, public and private partners, competitors and collaborators, new and old media, and is conditioned by power, ethics, and cultures. This book is an essential resource to students and practitioners interested on how to build relationships and transform them into more elaborate network structures through public communication. It will challenge you to push the boundaries of what you think are the mechanisms, benefits, and potential issues raised by a relational approach to public diplomacy

Political Communication And Leadership

Author : Elena Block
ISBN : 9781317439578
Genre : Political Science
File Size : 80. 5 MB
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The long-lasting hegemonic rule of President Hugo Chávez not only involved significant rearrangements in the control of political power in Venezuela but also shifts in the way its citizens constructed, connected and interacted with politics. In this book, Elena Block explores the political communication style developed by Chávez to transmit his ideologies and engage with his publics — A style that unfolded incrementally between 1998, the year of his first presidential campaign, and March 13th 2013 when his death was announced after a long struggle with cancer. What sort of political communication did Hugo Chávez develop to establish hegemony in Venezuela? What made him so popular? Block argues that Chávez’s political communication style can be better understood through the concept of mimetisation, a systematic sequence of communicational events and practices whereby the Venezuelan President managed to build a bond with his constituents. Applying a mixed qualitative method of collection and analysis of relevant data, this phenomenon is examined via the President’s emotional use of common cultural symbols; dramatized and informalised language; savvy use of communication and media, and boost of inclusive, compensatory, and participatory practices in which his constituents not only felt mimetically mirrored, but also endowed with an identity. Shedding new light on contemporary theories of populism from the perspective of political communication and identity construction, the notion of mimetisation can be adjusted and applied to study the links of populist phenomena, the mediatisation of politics and government, cultural appeal and identity politics in other cultures and situations in contemporary times.

Framing War

Author : Francesco Olmastroni
ISBN : 9781317932628
Genre : Political Science
File Size : 83. 25 MB
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Most research on framing has focused on media and elite frames: the ways that the mass media and politicians present information about issues and events to the public. Until now, the process by which citizens’ opinions may affect the initial frame-building process has been largely ignored. The two-way flow of influence between public opinion and decision-makers has been analyzed more from a top-down than a bottom-up perspective. Olmastroni addresses this issue by introducing a cyclical model of framing. Additionally, most empirical studies on media framing have centered on the United States. Olmastroni’s text seeks to overcome this limitation of prior research by examining different types of framing in three different countries. Framing War uses the recent war on Iraq as a case study, focusing on the elite and media framing of this event in order to examine the interaction between the political elite and the mass public in three Western democracies—France, Italy, and the US—during the early and on-going stages of the military crisis. The book analyzes whether and, potentially, the extent to which decision-makers tracked and responded to public opinion in presenting their foreign policy choices. It examines the strategies and approaches that governments potentially adopted to influence public opinion towards either the need for or the lack of need for a military intervention. By representing the framing paradigm as a cycle, Olmastroni shows how each actor within the system (i.e., government and other elites, news media, and public opinion) is linked to the others and contributes to the final representation of an issue. In contrast with other theoretical perspectives of framing, this book states that the framing influence does not only proceed from the government to the public, but it often moves at the same level of the system, with each actor playing different roles. Olmastroni’s insights on framing are significant for researchers in international relations, political communication, public opinion, comparative politics, and political psychology, as well as policy analysts, journalists, and commentators.

Cultural Diplomacy Beyond The National Interest

Author : Ien Ang
ISBN : 9781317209584
Genre : Social Science
File Size : 22. 95 MB
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Cultural Diplomacy: Beyond the National Interest? is the first book bringing together, from the perspective of the cultural disciplines, scholarship that locates contemporary cultural diplomacy practices within their social, political, and ideological contexts, while examining the different forces that drive them. The contributions to this book have two methodologies: the first, to deconstruct and demystify cultural diplomacy, notably the ‘hype’ that accompanies it, especially when it is yoked to the notion of ‘soft power’; the second, to better understand how contemporary cultural diplomacy actually operates. In applying a cultural lens to the question, this book probes whether there can be such a thing as a cultural diplomacy ‘beyond the national interest’. This book was originally published as a special issue of the International Journal of Cultural Policy.

European Public Diplomacy

Author : Mai'a K. Davis Cross
ISBN : 9781137315144
Genre : Political Science
File Size : 27. 49 MB
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Do the various aspects of Europe's multi-leveled public diplomacy form a coherent overall image, or do they work against each other to some extent? European Public Diplomacy pushes the literature on public diplomacy forward through a multifaceted exploration of the European case.

Battles To Bridges

Author : R. S. Zaharna
ISBN : 9780230277922
Genre : Social Science
File Size : 71. 38 MB
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This book tackles the pressing need to expand the vision of strategic US public diplomacy. It explores the interplay of power politics, culture, identity, and communication and explains how the underlying communication and political dynamics have redefined what 'strategic communication' means in today's international arena.

Collaborative Public Diplomacy

Author : A. Fisher
ISBN : 9781137042477
Genre : Political Science
File Size : 52. 42 MB
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Using archival research and recorded interviews, this book charts the development of American Studies in Europe during the early Cold War. It demonstrates how negotiations took place through a network of relationships and draws lessons for public diplomacy in an age when communities are connected through multi-hub, multi-directional networks.

Are We There Yet

Author : Ilan Manor
ISBN : 9004319786
Genre : Law
File Size : 23. 34 MB
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Despite growing interest in digital diplomacy, few studies to date have evaluated the extent to which foreign ministries have been able to realize its potential. Studies have also neglected to understand the manner in which diplomats define digital diplomacy and envision its practice. This article explores the digital diplomacy model employed by four foreign ministries through interviews and questionnaires with practitioners.

Talk Show Campaigns

Author : Michael Parkin
ISBN : 9781135911454
Genre : Political Science
File Size : 69. 11 MB
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Over the past twenty years, presidential candidates have developed an entertainment talk show strategy in which they routinely chat with the likes of Oprah Winfrey, David Letterman, and Jon Stewart. In fact, between 1992 and 2012, there have been more than 200 candidate interviews on daytime and late night talk shows with nearly every presidential candidate—from long shot primary contender to major party nominee—hitting the talk show circuit at some point during the campaign. This book explores the development of the entertainment talk show strategy and assesses its impact on presidential campaigns. The chapters mix detailed narrative with extensive empirical data on audiences, content, viewer reaction, and press coverage to explain why candidates have embraced this strategy and the conditions under which these interviews are most likely to meet their expectations. The book also explores how these interviews can enhance campaigns by connecting a critical segment of the voting population with candidates who provide useful political information in a casual setting. Talk Show Campaigns shows that this is more than a gimmick—it’s a key part of how candidates communicate with voters, which reveals a lot about how campaigns have changed over the past two decades.

Strategic Narratives

Author : Alister Miskimmon
ISBN : 9781317975199
Genre : Political Science
File Size : 42. 29 MB
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Communication is central to how we understand international affairs. Political leaders, diplomats, and citizens recognize that communication shapes global politics. This has only been amplified in a new media environment characterized by Internet access to information, social media, and the transformation of who can communicate and how. Soft power, public diplomacy 2.0, network power – scholars and policymakers are concerned with understanding what is happening. This book is the first to develop a systematic framework to understand how political actors seek to shape order through narrative projection in this new environment. To explain the changing world order – the rise of the BRICS, the dilemmas of climate change, poverty and terrorism, the intractability of conflict – the authors explore how actors form and project narratives and how third parties interpret and interact with these narratives. The concept of strategic narrative draws together the most salient of international relations concepts, including the links between power and ideas; international and domestic; and state and non-state actors. The book is anchored around four themes: order, actors, uncertainty, and contestation. Through these, Strategic Narratives shows both the possibilities and the limits of communication and power, and makes an important contribution to theorizing and studying empirically contemporary international relations. International Studies Association: International Communication Best Book Award

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