the design of everyday things revised and expanded edition

Download Book The Design Of Everyday Things Revised And Expanded Edition in PDF format. You can Read Online The Design Of Everyday Things Revised And Expanded Edition here in PDF, EPUB, Mobi or Docx formats.

The Design Of Everyday Things

Author : Don Norman
ISBN : 9780465072996
Genre : Business & Economics
File Size : 38. 91 MB
Format : PDF, ePub, Docs
Download : 245
Read : 765

Download Now


In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them.

The Design Of Everyday Things

Author : Don Norman
ISBN : 9780465072996
Genre : Business & Economics
File Size : 87. 30 MB
Format : PDF, ePub, Mobi
Download : 197
Read : 554

Download Now


In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them.

The Design Of Everyday Things

Author : Don Norman
ISBN : 9780465050659
Genre : Business & Economics
File Size : 88. 12 MB
Format : PDF, Docs
Download : 946
Read : 1046

Download Now


Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them.

The Design Of Everyday Things Indian Ed

Author : Don Norman
ISBN : 0465055710
Genre : Business & Economics
File Size : 72. 91 MB
Format : PDF, ePub, Docs
Download : 120
Read : 225

Download Now



The Psychology Of Everyday Things

Author : Donald A. Norman
ISBN : 9780465067091
Genre : Business & Economics
File Size : 22. 26 MB
Format : PDF, ePub, Docs
Download : 408
Read : 468

Download Now


A critique of modern-day technology suggests that many items are designed with total disregard for human psychology, resulting in products with visually ambiguous or hidden controls, symbols with arbitrary relationships to function, and overreliance on memory

The Design Of Future Things

Author : Don Norman
ISBN : 9780465002283
Genre : Psychology
File Size : 49. 1 MB
Format : PDF, Kindle
Download : 597
Read : 340

Download Now


Explores the benefits and problems in inventing and designing machines that can interact with humans with a review of the changes in human psychology that occurs when such inventions are introduced to the modern world.

Living With Complexity

Author : Donald A. Norman
ISBN : 9780262296878
Genre : Technology & Engineering
File Size : 34. 74 MB
Format : PDF, Mobi
Download : 967
Read : 719

Download Now


If only today's technology were simpler! It's the universal lament, but it's wrong. In this provocative and informative book, Don Norman writes that the complexity of our technology must mirror the complexity and richness of our lives. It's not complexity that's the problem, it's bad design. Bad design complicates things unnecessarily and confuses us. Good design can tame complexity.Norman gives us a crash course in the virtues of complexity. Designers have to produce things that tame complexity. But we too have to do our part: we have to take the time to learn the structure and practice the skills. This is how we mastered reading and writing, driving a car, and playing sports, and this is how we can master our complex tools. Complexity is good. Simplicity is misleading. The good life is complex, rich, and rewarding -- but only if it is understandable, sensible, and meaningful.

Top Download:

Best Books