the man who saved the v 8 the untold stories of some of the most important product decisions in the history of ford motor company

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The Man Who Saved The V 8

Author : Chase Morsey, Jr.
ISBN : 1492357332
Genre : Transportation
File Size : 78. 50 MB
Format : PDF
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When Chase Morsey Jr. joins Ford Motor Co. in 1948, he has no idea the part he'll play in automotive history. Morsey's arrival comes as Henry Ford II and other titans in the industry are about to kill the vaunted V-8 engine. He sees it as his sole mission to talk them out of it. In The Man Who Saved the V-8, he shares the never-before-told story of how his crusade saved the engine that would go on to power iconic cars like the Ford Thunderbird and Mustang. "To this day, I have no idea how a young, newly hired manager like myself...had the nerve to challenge the most powerful men inside Ford Motor Company and tell them they were wrong," Morsey says. "But that is exactly what I did." The twenty-nine-year-old executive embarks on massive market research. He works with manufacturing experts to find ways to produce the V-8 engine more efficiently. After finding success, he goes on to continue playing a central role in some of the most pivotal decisions that would ensure Ford remains one of the powerhouses in the automotive industry. The Man Who Saved the V-8 tells the story of his successes and lessons learned.

Committed Teams

Author : Mario Moussa
ISBN : 9781119157427
Genre : Business & Economics
File Size : 29. 33 MB
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Build high-performing teams with an evidence-based framework that delivers results Committed is a practical handbook for building great teams. Based on research from Wharton’s Executive Development Program (EDP), this concise guide identifies the common challenges that arise when people work together as a group and provides key guidance on breaking through the barriers to peak performance. Committed draws its insights from the EDP’s living lab: an intensive two-week simulation during which executive-level participants run complex global businesses. The authors have observed over 100 teams collaborating and competing for over 100 combined years in this intense environment. It has yielded fundamental insights about teamwork: what usually goes wrong, what frequently goes right, and the methods and techniques that will help you access your team’s full potential. These insights have been distilled into a simple, repeatable process that you can start applying today. Getting teams engaged and aligned is hard. Committed will give you the tools you need to deal with all of the familiar teamwork challenges that get in the way: organizational politics, delegation, coordination, and aligning skills and motivation. Using vivid stories and examples from the worlds of business, sports, and non-profits, it will teach you how to: Understand the dynamics of successful teams Achieve peak performance using a research-backed methodology Gain expert insight into why most teams underperform Learn the critical points common to all great teams Committed gives you the perspective you need to combine the right people with the right way of collaborating to achieve extraordinary results.

Car Guys Vs Bean Counters

Author : Bob Lutz
ISBN : 110151602X
Genre : Business & Economics
File Size : 32. 62 MB
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A legend in the car industry reveals the philosophy that's starting to turn General Motors around. In 2001, General Motors hired Bob Lutz out of retirement with a mandate to save the company by making great cars again. He launched a war against penny pinching, office politics, turf wars, and risk avoidance. After declaring bankruptcy during the recession of 2008, GM is back on track thanks to its embrace of Lutz's philosophy. When Lutz got into the auto business in the early sixties, CEOs knew that if you captured the public's imagination with great cars, the money would follow. The car guys held sway, and GM dominated with bold, creative leadership and iconic brands like Cadillac, Buick, Pontiac, Oldsmobile, GMC, and Chevrolet. But then GM's leadership began to put their faith in analysis, determined to eliminate the "waste" and "personality worship" of the bygone creative leaders. Management got too smart for its own good. With the bean counters firmly in charge, carmakers (and much of American industry) lost their single-minded focus on product excellence. Decline followed. Lutz's commonsense lessons (with a generous helping of fascinating anecdotes) will inspire readers at any company facing the bean counter analysis-paralysis menace. From the Hardcover edition.

Disaster In Dearborn

Author : Thomas E. Bonsall
ISBN : 0804746540
Genre : Biography & Autobiography
File Size : 84. 98 MB
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Tells the disastrous story of the design and development of the Edsel, with insights into this spectacular failure of the automobile industry to sell a car that it had marketed extensively.

Engines Of Change

Author : Paul Ingrassia
ISBN : 9781451640656
Genre : Transportation
File Size : 83. 72 MB
Format : PDF, Kindle
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A narrative like no other: a cultural history that explores how cars have both propelled and reflected the American experience— from the Model T to the Prius. From the assembly lines of Henry Ford to the open roads of Route 66, from the lore of Jack Kerouac to the sex appeal of the Hot Rod, America’s history is a vehicular history—an idea brought brilliantly to life in this major work by Pulitzer Prize–winning journalist Paul Ingrassia. Ingrassia offers a wondrous epic in fifteen automobiles, including the Corvette, the Beetle, and the Chevy Corvair, as well as the personalities and tales behind them: Robert McNamara’s unlikely role in Lee Iacocca’s Mustang, John Z. DeLorean’s Pontiac GTO , Henry Ford’s Model T, as well as Honda’s Accord, the BMW 3 Series, and the Jeep, among others. Through these cars and these characters, Ingrassia shows how the car has expressed the particularly American tension between the lure of freedom and the obligations of utility. He also takes us through the rise of American manufacturing, the suburbanization of the country, the birth of the hippie and the yuppie, the emancipation of women, and many more fateful episodes and eras, including the car’s unintended consequences: trial lawyers, energy crises, and urban sprawl. Narrative history of the highest caliber, Engines of Change is an entirely edifying new way to look at the American story.

Chrysler Heritage

Author : Michael W. R. Davis
ISBN : 0738507792
Genre : History
File Size : 36. 52 MB
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Looks at the history of the Chrysler Corporation through a collection of vintage photographs.

The Dodge Brothers

Author : Charles K. Hyde
ISBN : 0814332463
Genre : Biography & Autobiography
File Size : 51. 54 MB
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The first comprehensive biography of John and Horace Dodge and the history of their company, Dodge Brothers.

Car Crazy

Author : G. Wayne Miller
ISBN : 9781610395526
Genre : Transportation
File Size : 65. 41 MB
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In Car Wars, G. Wayne Miller, author of Toy Wars: The Epic Struggle Between G.I. Joe, Barbie, and the Companies That Make Them and Men and Speed: A Wild Ride through NASCAR’s Breakout Season, takes readers back to the wild and wooly years of the early automobile era—from 1893, when the first U.S.-built auto was introduced, through 1908, when General Motors was founded and Ford’s Model T went on the market. The motorcar was new, paved roads few, and devotees of this exciting and unregulated technology battled with citizens who thought the car a dangerous scourge of the wealthy which was shattering a more peaceful way of life. As the machine transformed American culture for better and worse, early corporate battles for survival and market share transform the economic landscape. Among the pioneering competitors are: Ransom E. Olds, founder of Olds Motor Works, inventor of the assembly line (Henry Ford copied him), and creator of a new company called REO; Frederic L Smith, cutthroat businessman who became CEO of Olds Motor Works after Olds was ousted in a corporate power play; William C. “Billy” Durant of Buick Motor Company (who would soon create General Motors), and genius inventor Henry Ford. The fiercest fight pits Henry Ford against Frederic Smith of Olds. Olds was the early winner in the race for dominance, but now the Olds empire is in trouble, its once-industry leading market share shrinking, its cash dwindling. Ford is just revving up. But this is Ford’s third attempt at a successful auto company—and if this one fails, quite possibly his last. So Smith fights Ford with the weapons he knows best: lawyers, blackmail, intimidation, and a vicious advertising smear campaign that ultimately backfires. Increasingly desperate, in need of dazzling PR that will help lure customers to his showrooms, Smith stages the most outrageous stunt of the era: the first car race across the continental United States, with two of his Olds cars. The race pits the dashing writer Percy Megargel, a wealthy New Yorker, against Everyman mechanic Dwight B. Huss, a sturdy Midwesterner—men who share a passion for adventure and the new machine. Covered breathlessly by the press and witnessed by thousands in the communities they pass through, Megargel and Huss encounter marvel, mishap, conflict, and danger on their wild 3,500-mile race from Manhattan to Portland, Oregon, most of it through regions lacking paved roads—or any roads at all…Meanwhile, the Ford/Smith battle develops in the newspapers and courtroom dramas. Its outcome will shape the American car industry for a century to come. Car Wars is a page-turning story of popular culture, business, and sport at the dawn of the twentieth century, filled with compelling, larger-than-life characters, each an American original

River Rouge

Author : Joseph Cabadas
ISBN : 9780760317082
Genre : Transportation
File Size : 66. 6 MB
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In 1914, Henry Ford ordered the construction of a small plant at the confluence of the River Rouge and the Detroit River in what was then the rural community of Dearborn. Eventually, that small plant grew into the gigantic Rouge complex, the most famous of American auto factories. In 1999, Ford's great-grandson, Ford Chairman Bill Ford III, announced that the company would reinvent the complex as the auto factory of the new century, scheduled for completion this year. Filled with evocative inside-the-factory shots, this illustrated 90-year history provides sprawling views of manufacturing processes, factory evolution, and the exciting new concepts Ford has incorporated into the redesign. Author Joe Cabadas also explores "vertical integration" as conceived at the Rouge--raw materials essentially entered one door and new automobiles exited the other. In fact, iron ore and coal were transformed into engine blocks in less than 24 hours. In addition to manufacturing processes that also included glassmaking and woodworking, the engaging chronological history explores the Rouge's roles as a crucible of industry unionization (at its peak in 1929, the 1,100-acre factory employed 128,000 workers) and wartime production, and its profound influence on Japanese automakers. Thanks to the Rouge's immensity and diverse operations, archival and current images provide a visual cornucopia for just about any reader, featuring shipyards and railyards, as well as newly minted military vehicles, farm tractors, and automobiles--not to mention scores of the men and women who have worked there.

The American Auto Factory

Author : Byron Olsen
ISBN : 9780760310595
Genre : Transportation
File Size : 86. 91 MB
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Witness the evolution of the American auto factory beginning with the basic hand-built assembly of cars built in the earliest part of the twentieth century, through the age of the assembly line, up to today's robotically-operated lines. Large photographs of the assembly lines in action send readers into nostalgic old factories. See the workers, the tools, the methods and the machines that combined their efforts with the ingenuity of industry players like Henry Ford, Ransom Olds. Walter Chrysler, and others to make possible the automobile's worldwide proliferation and availability. Flash back in time to witness the factories decade by decade in never-before published vintage photographs. Featured automakers include Ford, GM and Chrysler, along with smaller companies like Packard, Studebaker, Duesenberg and Auburn. Significant automotive industry events of the past combined with today's technological advances deliver a dynamic photographic look at the auto factories of yesterday and today.

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