the tipping point how little things can make a big difference

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The Tipping Point

Author : Malcolm Gladwell
ISBN : 1408705575
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File Size : 71. 62 MB
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In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.

Cirque Du Freak The Saga Of Darren Shan Book 1

Author : Darren Shan
ISBN : 9780007539468
Genre : Juvenile Fiction
File Size : 47. 2 MB
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The amazing manga retelling of Darren Shan’s international best-selling vampire saga, with illustrations by Japanese artist Takahiro Arai.

The Tipping Point

Author : Malcolm Gladwell
ISBN : 0316679070
Genre : Psychology
File Size : 62. 6 MB
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The Tipping Point is the biography of an idea, and the idea is quite simple: that many of the problems we face - from murder to teenage delinquency to traffic jams - behave like epidemics. They aren't linear phenomena in the sense that they steadily and predictably change according to the level of effort brought to bear against them. They are capable of sudden and dramatic changes in direction. Years of well-intentioned intervention may have no impact at all, yet the right intervention - at just the right time - can start a cascade of change.

The Tipping Point

Author : Malcolm Gladwell
ISBN : 0316144797
Genre : BUSINESS & ECONOMICS
File Size : 69. 98 MB
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This celebrated New York Times bestseller -- now poised to reach an even wider audience in paperback -- is a book that is changing the way Americans think about selling products and disseminating ideas.

What The Dog Saw

Author : Malcolm Gladwell
ISBN : 9781846142772
Genre : Social Science
File Size : 30. 45 MB
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In What the Dog Saw Malcolm Gladwell covers everything from criminology to spaghetti sauce to show how the most ordinary subjects can illuminate the most extraordinary things about ourselves and our world. Looking under the surface of the seemingly mundane, he explores the underdogs, the overlooked, the curious, the miraculous and the disastrous, and reveals how everyone and everything contains an incredible story. What the Dog Saw is Gladwell at his very best - asking questions and finding surprising answers. 'A global phenomenon... there is, it seems, no subject over which he cannot scatter some magic dust' Observer 'Gladwell makes the world seem fresh and exciting again' Evening Standard 'Comes exuberantly close to ... what goes on inside other people's heads' Daily Telegraph 'A dizzying array ... his writing talks to all of us' Guardian 'Consistently absorbing ... captivating' Independent 'Gladwell's storytelling qualities and his eye for the human drama ... make this so compelling' Sunday Times

David And Goliath

Author : Malcolm Gladwell
ISBN : 9780241959602
Genre : Social Science
File Size : 86. 65 MB
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David and Goliath is the dazzling and provocative new book from Malcolm Gladwell, no.1 bestselling author of The Tipping Point, Blink, Outliers and What the Dog Saw Why do underdogs succeed so much more than we expect? How do the weak outsmart the strong? In David and Goliath Malcolm Gladwell takes us on a scintillating and surprising journey through the hidden dynamics that shape the balance of power between the small and the mighty. From the conflicts in Northern Ireland, through the tactics of civil rights leaders and the problem of privilege, Gladwell demonstrates how we misunderstand the true meaning of advantage and disadvantage. When does a traumatic childhood work in someone's favour? How can a disability leave someone better off? And do you really want your child to go to the best school he or she can get into? David and Goliath draws on the stories of remarkable underdogs, history, science, psychology and on Malcolm Gladwell's unparalleled ability to make the connections others miss. It's a brilliant, illuminating book that overturns conventional thinking about power and advantage. 'A global phenomenon... there is, it seems, no subject over which he cannot scatter some magic dust' Observer

Quicklet On Malcolm Gladwell S The Tipping Point How Little Things Can Make A Big Difference Cliffnotes Like Summary And Analysis

Author : Scott James
ISBN : 9781614646815
Genre : Study Aids
File Size : 73. 21 MB
Format : PDF
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ABOUT THE BOOK "The world of the Tipping Point is a place where the unexpected becomes expected, where radical change is more than possibility." Malcolm Gladwell's The Tipping Point: How Little Things Can Make a Big Difference is an irreverent, fresh look at why some things become trends and others don't. We are all familiar with and a part of trends, fads, and cultural shifts, but often we don't understand them. It's easy to understand why specific things happen in our own lives, but most of us just stare off into space and shake our heads when we happen to think about why some shirt is in style or why a neighborhood is getting more dangerous. We don't know because there are too many moving parts to think about. In this book, Gladwell zooms in on the relatively microscopic people, aspects, and conditions that spread those trends. He uses the overarching metaphor of an epidemic as a visualization of how ideas spread. Do you know why suddenly some video of a little kid is everywhere on the Internet, or why Harry Potter became the most popular book in the world? Malcolm Gladwell thinks he does. For most of us, trends and ideas are just things that happen around us. Much of what Gladwell is doing makes causes and effects that are too big to think about more human and personal. In that way, he gives us something to grab hold of. It's as if he is taking massive spreadsheets and computer models of information and explaining them to you at a cocktail party over a martini. It works and he makes a lot of sense. Sitting there reading it over you'll think, "Yeah, of course. I already knew that' which is always the mark of a good explanation. Of course, it's impossible to ever know for sure why one fad happens and another doesn't make it out of the gate, but by the end of the book Gladwell has drilled down into the minutiae and created a compelling breakdown on how it generally works. We all understand things that we've never put into words quite succinctly. Gladwell is doing exactly that in this book. The strength of his pop science is that he gives concrete names to nebulous causes that create our world. EXCERPT FROM THE BOOK "The Tipping Point grew out of an article I wrote as a freelancer for Tina Brown at the New Yorker, who ran the piece and then - to my surprise and delight - hired me. Thank you, Tina." Malcolm Gladwell is a prolific writer who lives in New York. His books and articles generate a lot of conversation and debate because they dig into highly contentious and often unanswerable issues. He is a special contributor to The New Yorker magazine, where he writes about things like the science of cool hunting, race and sports, physical genius, the concept of moral hazard and health care, and the difference between puzzles and mysteries. He has published several popular books, including Blink and Outliers. His articles and books are often called pop science because he takes research, rearranges it, and uses it to draw new conclusions about why things happen in our world. Most often his topics are questions that can't be definitively answered or investigations of concepts that are unresolved while being somehow both common and mysterious. His writing is widely read and his breakdown of the "tipping point" concept has been widely referenced and utilized throughout marketing circles... The revolutionary part of this chapter is that he actually pins down the right size of a group to make it the most productive. He takes a deep look at Gore, a fabric innovation company. The company is divided into 150 or so person teams that are separated...

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