think communication 2nd edition

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Think Communication

Author : Isa N. Engleberg
ISBN : 020511038X
Genre : Language Arts & Disciplines
File Size : 79. 19 MB
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ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products. Packages Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase. Used or rental books If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code. Access codes Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase. -- Updated in its 2nd edition,Think Communication's engaging visual design distills major communication concepts, theories, research, and trends into bite-size essentials, making learning human communication not only fun, but also accessible and relatable. Informed by the latest research and including numerous real-world examples and extensive, contemporary visuals, readers will find that Think Communication's unique features help them to identify and understand their own communication behaviors, as well the communication behavior of others.

Health Communication In The 21st Century

Author : Kevin B. Wright
ISBN : 9781118339831
Genre : Language Arts & Disciplines
File Size : 41. 87 MB
Format : PDF, Kindle
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This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform. Fully revised second edition of this popular and authoritative text Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication New case studies, examples, and updated glossary keep the work relevant and student-friendly Provides effective strategies for healthcare organizations and individuals in communicating with patients Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright

Don T Make Me Think

Author : Steve Krug
ISBN : 9780321648785
Genre : Computers
File Size : 42. 51 MB
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Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it completely changes the way you think about Web design. Three New Chapters! Usability as common courtesy -- Why people really leave Web sites Web Accessibility, CSS, and you -- Making sites usable and accessible Help! My boss wants me to ______. -- Surviving executive design whims "I thought usability was the enemy of design until I read the first edition of this book. Don't Make Me Think! showed me how to put myself in the position of the person who uses my site. After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book. In this second edition, Steve Krug adds essential ammunition for those whose bosses, clients, stakeholders, and marketing managers insist on doing the wrong thing. If you design, write, program, own, or manage Web sites, you must read this book." -- Jeffrey Zeldman, author of Designing with Web Standards

Fashion As Communication

Author : Malcolm Barnard
ISBN : 9781136412974
Genre : Language Arts & Disciplines
File Size : 36. 43 MB
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What kinds of things do fashion and clothing say about us? What does it mean to wear Gap or Gaultier, Milletts or Moschino? Are there any real differences between Hip-Hop style and Punk anti-styles? In this fully revised and updated edition, Malcolm Barnard introduces fashion and clothing as ways of communicating and challenging class, gender, sexual and social identities. Drawing on a range of theoretical approaches from Barthes and Baudrillard to Marxist, psychoanalytic and feminist theory, Barnard addresses the ambivalent status of fashion in contemporary culture.

Communication

Author : John T. Warren
ISBN : 9781412959421
Genre : Language Arts & Disciplines
File Size : 43. 43 MB
Format : PDF, ePub
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Designed for hybrid approaches to the course, this exciting new text provides an introduction to communication theory, interpersonal communication, and public communication and culture through the lens of contemporary critical theory. By situating communication concepts and theories within contemporary and engaging cultural scenes, the book is much more than a survey of ideas—it demonstrates the power of communication in our everyday lives.

Critical Thinking Through Debate

Author : Joseph M. Corcoran
ISBN : 1465227547
Genre : Language Arts & Disciplines
File Size : 48. 10 MB
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Risk Communication And Public Health

Author : Peter Bennett
ISBN : 9780199562848
Genre : Medical
File Size : 44. 51 MB
Format : PDF, Kindle
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Bringing together a wide variety of perspectives on risk communication, this up-to-date review of a high profile and topical area includes practical examples and lessons

Communication Matters

Author : Kory Floyd
ISBN : 9780077732455
Genre : Language Arts & Disciplines
File Size : 71. 66 MB
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Communication Matters: Because great communicators are made, not born. Through Communication MattersË highly interactive program, students learn that our instincts arenËt as good as we think they are and develop the skills needed to become effective communicators. The program prompts students to question their assumptions, helps them to move beyond their personal daily communication experiences, and challenges them to think critically about why and how they communicate in the ways they do. Connect for Communication Matters, Second Edition, reflects our increasingly diverse, interactive, and digital world by using hands-on features. Through an interactive eBook, a suite of student videos for public speaking, and dynamic online activities, students are urged to consider which choices are likely to be effective and which less so. LearnSmart, McGraw-HillËs adaptive learning system, assesses studentsË knowledge of course content and maps out personalized study plans for success. The result: Students are able to internalize core communication principles, adapt their communication behavior more effectively, and actively apply those strategies to all aspects of their lives.

Communication Research Methods

Author : Gerianne Merrigan
ISBN : 0199338353
Genre : Language Arts & Disciplines
File Size : 62. 39 MB
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Ideal for research methods courses covering multiple methodologies, this book is the only text that uses a research-as-argument approach to help students become not only more effective researchers but also more insightful consumers of research. The authors treat communication research comprehensively, discussing a broad range of traditional and contemporary methods and considering ethics in designing, conducting, and reporting research. This is the only book on the market that expertlybalances the interpretive, critical, and discovery paradigms. No other research methods book on the market better reflects actual research practice and provides methodological chocies based not on ideological constraints but rather on the nature of the research question.

Cognitive Illusions

Author : Rüdiger F Pohl
ISBN : 9781317448297
Genre : Psychology
File Size : 51. 84 MB
Format : PDF
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Cognitive Illusions?explores a wide range of fascinating psychological effects in the way we think, judge and remember in our everyday lives. Featuring contributions from leading researchers, the book defines what cognitive illusions are and discusses their theoretical status: are such illusions proof for a faulty human information-processing system, or do they only represent by-products of otherwise adaptive cognitive mechanisms? Throughout the book, background to phenomena such as illusions of control, overconfidence and hindsight bias are discussed, before considering the respective empirical research, potential explanations of the phenomenon, and relevant applied perspectives. Each chapter also features the detailed description of an experiment that can be used as classroom demonstration. Featuring six new chapters, this edition has been thoroughly updated throughout to reflect recent research and changes of focus within the field. This book will be of interest to students and researchers of cognitive illusions, specifically, those focusing on thinking, reasoning, decision-making and memory.

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