visual communication integrating media art and science routledge communication series

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Visual Communication

Author : Rick Williams
ISBN : 9781135610142
Genre : Art
File Size : 79. 75 MB
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A well-rounded education in the 21st century requires not just verbal and mathematical proficiency, but also the ability to interpret, critique, create, and use visual communication on sophisticated levels. In today’s visual world, it is critically important to hold an appreciation for the profound effects imagery has on individuals and the communities in which they live. Visual Communication focuses on cultivating visual and media literacy from both consumption and production points of view and introduces students to the application of intuitive intelligence to a visual context. Innovative in its field, it provides a solid theoretical overview of the most advanced thinking and research about visual communication, teaching readers how to apply theory to enhance their understanding of and work with images. This book is intended for students in visual literacy and communication courses. It can also be used in photojournalism courses and other coursework with a visual component. Individuals interested in mass media studies will likewise find the book to be a worthwhile read.

Visual Communication Integrating Media Art And Science

Author : CTI Reviews
ISBN : 9781467247245
Genre : Education
File Size : 52. 79 MB
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Facts101 is your complete guide to Visual Communication, Integrating Media, Art, and Science. In this book, you will learn topics such as as those in your book plus much more. With key features such as key terms, people and places, Facts101 gives you all the information you need to prepare for your next exam. Our practice tests are specific to the textbook and we have designed tools to make the most of your limited study time.

Visual Communication On The Web

Author : Xtine Burrough
ISBN : 0415521483
Genre : Computers
File Size : 62. 5 MB
Format : PDF
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This book is more than the typical web design manual. Visual Communication on the Web integrates practice with theory, providing technical how-to alongside the theoretical, aesthetic, and historical framework you'll need to create thoughtful, functional, and beautifully designed web pages. While interactive exercises in the book explore the technical side of design, concise introductions relate history, design principles, and visual communication theories to the practice of designing for the web. Videos and links embedded in the accompanying Interactive eTextbook will give you additional hands-on web design experience. By working your way through this text from start to finish, you will learn how to think visually about communicating online and also how to think analytically about assembling code to display your message. Over the course of 14 chapters, a series of exercises helps you create and revise one dynamic web page while learning new coding and tools. Predictable mistakes are purposely included, so you'll learn how to "fix" the project while working on it-a crucial skill for anyone working with code. By the end of this course-in-a-book, you will have created a web page with a centered container div, a Lightbox image gallery, and an external style sheet using HTML, CSS, and copy-pasted and modified code. The Interactive eTextbook provides concise videos of burrough detailing some of the more complex step-by-step instructions and original chapter introductions by Lester. Users of the eTextbook may also engage in a traditional assessment exercise to test their knowledge of new material. For those who aren't reading electronically, many of these resources are freely available on the blog, viscommontheweb.wordpress.com. With easy-to-follow instruction and lucid theoretical introductions, Visual Communication on the Web makes an excellent companion to xtine burrough's Digital Foundations and Net Works as well as Paul Martin Lester's Visual Communication: Images with Messages.

Imagery In The 21st Century

Author : Oliver Grau
ISBN : 9780262015721
Genre : Art
File Size : 60. 36 MB
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We are surrounded by images as never before: on Flickr, Facebook, and YouTube; on thousands of television channels; in digital games and virtual worlds; in media art and science. Without new efforts to visualize complex ideas, structures, and systems, today's information explosion would be unmanageable. The digital image represents endless options for manipulation; images seem capable of changing interactively or even autonomously. This volume offers systematic and interdisciplinary reflections on these new image worlds and new analytical approaches to the visual. Imagery in the 21st Century examines this revolution in various fields, with researchers from the natural sciences and the humanities meeting to achieve a deeper understanding of the meaning and impact of the image in our time. The contributors explore and discuss new critical terms of multidisciplinary scope, from database economy to the dramaturgy of hypermedia, from visualizations in neuroscience to the image in bio art. They consider the power of the image in the development of human consciousness, pursue new definitions of visual phenomena, and examine new tools for image research and visual analysis.

Working With Multimodality

Author : Jennifer Rowsell
ISBN : 9780415676236
Genre : Language Arts & Disciplines
File Size : 47. 66 MB
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In today’s digital world, we have multiple modes of meaning-making: sounds, images, hypertexts. Yet, within literacy education, even ‘new’ literacies, we know relatively little about how to work with and produce modally complex texts. In Working with Multimodality, Jennifer Rowsell focuses on eight modes: words, images, sounds, movement, animation, hypertext, design and modal learning. Throughout the book each mode is illustrated by cases studies based on the author’s interviews with thirty people, who have extensive experience working with a mode in their field. From a song writer to a well known ballet dancer, these people all discuss what it means to do multimodality well. This accessible textbook brings the multiple modes together into an integrated theory of multimodality. Step-by-step, beginning with theory then exploring modes and how to work with them, before concluding with how to apply this in an investigation, each stage of working with multimodality is covered. Working with Multimodality will help students and scholars to: • Think about specific modes and how they function • Consider the implications for multimodal meaning-making • Become familiar with conventions and folk knowledge about given modes • Apply this same knowledge to their own production of media texts in classrooms Assuming no prior knowledge about multimodality and its properties, Working with Multimodality is designed to appeal to advanced undergraduate and postgraduate students interested in how learning and innovation is different in a digital and media age and is an essential textbook for courses in literacy, new media and multimodality within applied linguistics , education and communication studies.

Subject Guide To Books In Print

Author :
ISBN : STANFORD:36105025888558
Genre : American literature
File Size : 42. 1 MB
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Images From Paradise

Author : Eszter Salgó
ISBN : 9781785336195
Genre : Social Science
File Size : 22. 14 MB
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Drawing upon the disciplines of politics, anthropology, psychoanalysis, aesthetics and cinema studies, Salgó presents a new way of looking at the "art of European unification." The official visual narratives of the European Union constitute the main object of inquiry – the iconography of the new series of euro banknotes and the videos through which the supranational elite seek to generate "collective effervescence," allow for a European carnival to take place, and prompt citizens to pledge allegiance to the sacred dogma of the "ever closer union," thereby strengthening the mythical sources of the organization's legitimacy. The author seeks to illustrate how and why the federalist utopia turned into a political soteriology after the outbreak of the 2008 crisis.

Books In Series

Author :
ISBN : UOM:39015021462695
Genre : Monographic series
File Size : 53. 17 MB
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Television

Author : Jeremy G. Butler
ISBN : 9781136925818
Genre : Performing Arts
File Size : 70. 88 MB
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For nearly two decades, Television: Critical Methods and Applications has served as the foremost guide to television studies. Designed for the television studies course in communication and media studies curricula, Television explains in depth how television programs and commercials are made and how they function as producers of meaning. Author Jeremy G. Butler shows the ways in which camera style, lighting, set design, editing, and sound combine to produce meanings that viewers take away from their television experience. He supplies students with a whole toolbox of implements to disassemble television and read between the lines, teaching them to incorporate critical thinking into their own television viewing. The fourth edition builds upon the pedagogy of previous editions to best accommodate current modes of understanding and teaching television. Highlights of the fourth edition include: New chapter and part organization to reflect the current approach to teaching television—with greatly expanded methods and theories chapters. An entirely new chapter on modes of production and their impact on what you see on the screen. Discussions integrated throughout on the latest developments in television’s on-going convergence with other media, such as material on transmedia storytelling and YouTube’s impact on video distribution. Over three hundred printed illustrations, including new and better quality frame grabs of recent television shows and commercials. A companion website featuring color frame grabs, a glossary, flash cards, and editing and sound exercises for students, as well as PowerPoint presentations, sample syllabi and other materials for instructors. Links to online videos that support examples in the text are also provided. With its distinctive approach to examining television, Television is appropriate for courses in television studies, media criticism, and general critical studies.

The Handbook Of Communication And Corporate Reputation

Author : Craig E. Carroll
ISBN : 9781118335499
Genre : Social Science
File Size : 56. 69 MB
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With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell’s series of handbooks on communication and media reflects the growing visibility of large businesses’ ethical profiles, and tracks the benefits that positive public attitudes can bring. Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars Brings together state-of-the-art communication studies insights on corporate reputation Identifies and addresses the lacunae in the research literature Applies new theoretical frameworks to corporate reputation

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