behind her brand direct sales edition

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Behind Her Brand Direct Sales Edition

Author : Teresa Garrison
ISBN : 069259454X
Genre :
File Size : 56. 34 MB
Format : PDF, Kindle
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These women have focused their careers on supporting those in the direct sales industry. They have witnessed both devastating failures as well as monumental successes. The insights they share, from their view of the industry, will assist you to connect more successfully with your team, your leadership, your corporate office and most importantly with your customers. Let them help you to streamline your efforts, based on their experience working with the industry's top leaders, to excel your growth and income. The best kept secrets are not always surprises. These women work with leaders from many of the top Direct Sales Companies and they will be revealing what they find as the common thread, characteristics and habits of those that are most successful and at the top of their field.

Global Brand Management

Author : Laurence Minsky
ISBN : 9780749483616
Genre : Business & Economics
File Size : 54. 73 MB
Format : PDF, Mobi
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In today's hyper-connected world, any brand with a website or digital presence is 'global' by its very definition; yet in practice it takes an enormous amount of strategic planning and adaptability to successfully manage an international brand. Global Brand Management explores the increasingly universal scope of brand management. In an era when many brand managers will find themselves working for large multinationals operating across varied territories, categories and consumer groups, developing an understanding of both the opportunities and risks of multinational brands is truly essential. Meticulously researched, Global Brand Management shows readers how to manage an existing global brand, while simultaneously equipping them with the skills to build one from scratch. The text uses fascinating case studies including Oreo, Harley Davidson and Xiaomi to demonstrate the challenges of maintaining a stable brand identity when operating across territories with different languages, cultural values and logistics. With helpful pedagogy throughout and built-in features to enhance classroom learning, Global Brand Management is the perfect springboard for students to appreciate, enjoy and embrace the nuances and complexities of brand management on an international scale.

Direct Selling 101

Author : Vicki Fitch
ISBN : 9781642790085
Genre : Business & Economics
File Size : 60. 12 MB
Format : PDF
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Direct Selling 101 is a step-by-step guide to #RockThatDream in the direct sales industry. The most lucrative job in the world with the lowest barrier to entry is the direct sales industry and this first book in Vicki Fitch’s series is designed to not only reveal the how-to of the direct sales industry, but how to do it profitably without losing who you are or your priorities in the process. Vicki’s fun analogies and focused understanding of how to make money in this industry is broken down into simple steps that make it not only doable but simple to achieve success. With Direct Selling 101, readers gain confidence in who they are while increasing their sales, scheduling, and recruiting for them and their team while living the life of their dreams.

Entrepreneurs The Men And Women Behind Famous Brand Names And How They Made It

Author : Joseph J. Fucini
ISBN : WISC:89058665480
Genre : Business & Economics
File Size : 90. 66 MB
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Tells the stories of inventors, sales people, and businessmen and women who have started prominent companies involved in everything from beer to designer clothing

No B S Guide To Brand Building By Direct Response

Author : Dan S. Kennedy
ISBN : 9781613082713
Genre : Business & Economics
File Size : 84. 21 MB
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Entrepreneurs and small business owners are urged to avoid the two biggest branding mistakes they can make—first, investing in building their brand in ways that copycat big-name companies, and second, struggling to build a brand sensitive to everyone and anyone, rather than focusing on those who are spending with them. Led by Dan S. Kennedy, with the support of Forrest Walden and Jim Cavale, the co-founders of Iron Tribe Fitness, and other marketing/branding vets including Bill Gough, the number-one marketing adviser to Allstate agents; Steve Adams, CEO of a chain of 21 retail stores and an e-commerce business, and Nick Nanton, of the Dicks-Nanton Celebrity Branding Agency, entrepreneurs learn how to develop and gain profit from their personal or business brand—without corporate-sized investment. Mastering Kennedy’s branding truths and utilizing proven direct-response advertising and marketing methods, entrepreneurs create their own brand tribe—customers who believe in, buy, and promote their brand. Truths and tactics are illustrated with case studies, examples and insights from other well-known brands.

Brownie Wise Tupperware Queen A Biography

Author : Fergus Mason
ISBN : 9781629174099
Genre : Biography & Autobiography
File Size : 87. 5 MB
Format : PDF, Kindle
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In 1950 a saleswoman living in Florida decided to find a fun new way to market an unexciting product – reusable food containers. She already had plenty of experience selling household goods but now she wanted to try something different, and she was after a quirky, lively way to sell things. The solution she chose was being used to sell brushes in the USA by the late 1930s, but now it’s spread throughout the entire world and been adapted to a wide range of different products. Mostly that’s because it was made famous by Brownie Wise and Tupperware. Yes, Tupperware isn’t very exciting, but what could be more fun than a party? This is the remarkable story of Brownie Wise.

Sales Mind

Author : Helen Kensett
ISBN : 9781782832454
Genre : Business & Economics
File Size : 33. 82 MB
Format : PDF, Mobi
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We're all selling something every day, whether at work or closer to home. But with advanced technology and mass competition, it's never been harder to capture people's attention. That's why we need to develop our sales mind: mastering our innate selling skills will help us cut through the noise in any situation. Drawing on the wisdom of psychology, mindfulness and cultural history, as well as a lifetime in sales, Helen Kensett has created 48 beautifully illustrated tools to help you: - become more focused, and develop a more mindful approach - gather crucial knowledge about your buyer, market and what you're selling - identify and communicate clearly the key aspects of your pitch - up your creativity, generate the best ideas and close the deal. From quick tricks for getting focused to simple skills like writing killer emails, Sales Mind is full of practical tools, real world tips and psychological insights to help you improve your selling at every step.

Mommy Millionaire

Author : Kim Lavine
ISBN : 9781429917032
Genre : Business & Economics
File Size : 24. 93 MB
Format : PDF, Mobi
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"Mommy Millionaire is an inspiring gift and roadmap to success for anyone who's ever had a dream." —Barbara De Angelis, Ph.D., #1 New York Times bestselling author of HOW DID I GET HERE Real-world advice, secrets and lessons on how to make a million dollars from a mom who turned her kitchen table idea into a successful business while keeping her family and kids Job #1. MOMMY MILLIONAIRE will give you the tools you need to create your fortune, including: * How to develop and patent an idea while saving thousands * How to make a cold call * How to get on QVC * How to work a trade show * How to develop an "elevator pitch" * How to break down the doors of big retailers * Everything you need to know about manufacturing and distribution * How to raise capital from Angel Investors Crammed with detailed information designed to simplify the fundamentals of starting and running your own business, Mommy Millionaire is full of proven strategies for success, revealing rare insights and exclusive insider secrets nobody else will tell you about what it really takes to make a million dollars from your own home.

Impact Pricing

Author : Mark Stiving
ISBN : 9781613081211
Genre : Business & Economics
File Size : 86. 9 MB
Format : PDF, ePub
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AM I PRICING RIGHT? Every business owner is haunted by this fundamental question. Expert pricing strategist Mark Stiving draws upon more than 15 years of experience in profitable pricing and delivers a practical plan to help you confidently answer. Price—it’s most powerful marketing tool you have— and the least understood. Zeroing in on the areas where your efforts will generate the greatest impact, Stiving breaks down critical pricing concepts and provides the blueprint to integrate proven pricing strategies into your growth plans. Be empowered to strengthen your pricing structure to withstand any conditions, dramatically elevating your company performance, position, and profits for long-term success. Learn how to: Set prices that drive your market position Correctly use costs to make profitable pricing decisions Implement value-based pricing to charge what customers are willing to pay Use price segmentation to leverage value and capture new business Cash-in on complementary products and product versions with portfolio pricing Prepare for changing conditions pricing strategically now Following in the footsteps of sited examples including Apple, BMW, McDonalds, Mercedes, and other market leaders, learn how to create a powerful price strategy that does more than cover costs.

Annual Editions Marketing 10 11

Author : John Richardson
ISBN : 0073528595
Genre : Business & Economics
File Size : 49. 57 MB
Format : PDF, Mobi
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Annual Editions is a series of over 65 volumes, each designed to provide convenient, inexpensive access to a wide range of current articles from some of the most respected magazines, newspapers, and journals published today. Annual Editions are updated on a regular basis through a continuous monitoring of over 300 periodical sources. The articles selected are authored by prominent scholars, researchers, and commentators writing for a general audience. The Annual Editions volumes have a number of common organizational features designed to make them particularly useful in the classroom: a general introduction; an annotated table of contents; a topic guide; an annotated listing of selected World Wide Web sites; and a brief overview for each section. Each volume also offers an online Instructor's Resource Guide with testing materials. Using Annual Editions in the Classroom is offered as a practical guide for instructors and is available in print or online. Visit www.mhcls.com for more details.

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