facebook marketing book

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The Facebook Marketing Book

Author : Dan Zarrella
ISBN : 1449302726
Genre : Business & Economics
File Size : 43. 97 MB
Format : PDF, ePub, Docs
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How can Facebook help you promote your brand, products, and services? This book provides proven tactics that you can use right away to build your brand and engage prospective customers. With 500 million active users worldwide, Facebook offers a much larger audience than traditional media, but it's a new landscape loaded with unfamiliar challenges. The Facebook Marketing Book shows you how to make the most of the service while skirting not-so-obvious pitfalls along the way. Whether you're a marketing and PR professional, an entrepreneur, or a small business owner, you'll learn about the tools and features that will help you reach specific Facebook audiences. You'll also get an in-depth overview, with colorful and easy-to-understand introductions to Profiles, Groups, Pages, Applications, Ads, Events, and Facebook etiquette. Approach Facebook's complex environment with clear, actionable items Make sense of the social networking world Be familiar with the technologies you need for social network marketing Explore tactics for using Facebook features, functionality, and protocols Learn how to set specific campaign goals Determine which Facebook features are relevant to your campaigns Plan and execute Facebook marketing strategies Measure the results of your campaigns with key performance indicators

Facebook Marketing For Dummies

Author : John Haydon
ISBN : 9781118238073
Genre : Business & Economics
File Size : 77. 93 MB
Format : PDF, ePub, Mobi
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Facebook Marketing For Dummies

Author : Stephanie Diamond
ISBN : 9781119476214
Genre : Business & Economics
File Size : 82. 45 MB
Format : PDF, Docs
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Add Facebook to your marketing plan—and watch your sales grow With 2 billion monthly active users across the world, Facebook has evolved into a community of consumers, creating a primary resource for marketers. This presents a demand for knowledge about how to strategically plan, execute, and analyze a successful Facebook marketing campaign. Now, the trusted Facebook Marketing For Dummies has been fully updated to cover the newest tools and features important to marketers and Facebook page owners. If you’re a marketer looking to effectively add Facebook to your overall marketing mix, consider this book the mecca of Facebook marketing. Inside, you'll discover the psychology of the Facebook user, establish a social media presence, increase your brand awareness, integrate Facebook marketing with other marketing strategies, learn to target a specific audience, and much more. Develop a desirable community Sell products and services Use Facebook events to drive sales Get new business tips and avoid common mistakes Whether you're a novice or a pro, you’re no stranger to the power of Facebook. And this book makes Facebook marketing that much more exciting and easy!

Facebook Marketing

Author : Chris Treadaway
ISBN : 0470872292
Genre : Business & Economics
File Size : 73. 43 MB
Format : PDF, ePub, Mobi
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Facebook Marketing

Author : Brian Carter
ISBN : 9780789741134
Genre : Business & Economics
File Size : 26. 4 MB
Format : PDF, Kindle
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Describes how to Facebook to advertise a small business's services, products, and events, covering such topics as a profile's basic layout, the use of other social networking sites to promote the page, Internet ads, and Facebook Credits.

Facebook Marketing For Dummies

Author : Paul Dunay
ISBN : 9781118028391
Genre : Business & Economics
File Size : 71. 17 MB
Format : PDF, Docs
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Facebook Marketing

Author : Steven Holzner
ISBN : 9780768686258
Genre : Business & Economics
File Size : 76. 74 MB
Format : PDF, ePub, Docs
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Profit from Facebook! High-Impact, Low-Cost Social Marketing That Works! With more than 80,000,000 affluent, savvy members, Facebook is today’s fastest-growing marketing opportunity! But traditional marketing methods won’t work here. In Facebook Marketing, best-selling author Steven Holzner reveals new social marketing techniques that do work, and shows you exactly how to make the most of them. Using true case studies, Holzner introduces powerful new techniques from today’s smartest Facebook marketers...and helps you avoid pitfalls that can cost you money and credibility. No matter what business you’re in, you’ll learn how to create bottom-up, “viral” Facebook marketing programs that achieve maximum results at minimum cost! Crafting your Facebook profile for maximum impact Getting into the Facebook community: crucial dos and don’ts Joining the right Facebook Groups–or starting your own Creating a Facebook blog that attracts paying customers Promoting products and services with free Facebook Marketplace classifieds Hosting your own Facebook events: from company picnics to concerts Successfully advertising on Facebook, without overspending Promoting your business within today’s most popular Facebook applications Tracking the results of your advertising Using brand-new viral video marketing techniques Driving even more Web traffic to your Facebook pages Building your own Facebook applications

Facebook Marketing

Author : Paul Robbins
ISBN : 1790988217
Genre :
File Size : 43. 89 MB
Format : PDF
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★ ★ Buy the Paperback version of this book, and get the kindle eBook version included for FREE** You know you need to master Facebook ads to really generate serious revenue, but how can you maximize the return on your investment? There are billions of Facebook users, constantly plugging in data so that you can better reach them. But you have to learn how to access these people properly so they can easily find you, and buy from you. At best you can capture the attention of your target audience with the ideal strategically formulated message that will catch their attention. Without this knowledge you can easily bankrupt your business by spending your money on ads that don't add up to sales. In Facebook Marketing, you will learn how to: Master Facebook Advertising to maximize your ROI Use the best strategies for marketing on Facebook Identify and target your ideal audience Boost your visibility, traffic, and conversions Get powerful, tangible results Harness the tools, support and marketing know-how of the pros Engage your audience and keep them hungry for more Your ideal customers are eagerly waiting for you to make your move. Start marketing properly so you can reap the rewards: buy this book now!

Facebook Marketing

Author : James Harris
ISBN : 1974657981
Genre :
File Size : 50. 7 MB
Format : PDF, Mobi
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Most of us are all familiar with social media, but there are still some questions on how to best utilize Facebook to your advantage and help your business flourish. This isn't uncommon, as there are dozens of small businesses on Facebook, and while many of them want to grow their pages, few of them know how to best go about this. An impressive study conducted by Sysomos of 600,000 Facebook pages shows that only 4% of pages have more than 10,000 fans. After reading this book, you will be armed with all of the tools and information you need to achieve your goals to push you out of that category and get 40,000+ likes. We will discuss how to strengthen your Facebook presence and page through simple yet detailed step-by-step instructions. In the first chapter, you will receive a high-level overview of what is currently trending in social media and why each one is relevant and important to your success. We will review current social media trends because it is imperative that you remain relevant to Facebook users. Incorporating hot topics and trends will automatically give you a boost on connecting with your followers and attracting new ones. We will then spend the following chapters discussing strategy for your growing your Facebook page to 40,000 likes through: Goal setting methods and prioritization The basic visual presentation of your Facebook page and key areas you should dedicate your focus Ways to increase the visibility of your Facebook page through your network and popular methods Creating quality Facebook content and how to increase follower engagement How to implement Facebook ads and boosted posts The importance of utilizing Facebook analytics and reporting Initially, you need to take time and spend it thinking about your business strategy and voice, and also what goals you want to achieve with your Facebook page. We will spend some time walking through the best strategy and practices for this and what tips and tricks will help you achieve what you set out to do. We will also discuss the importance of putting together a plan of action on how to achieve each goal. We will highlight the benefits of a content calendar and posting schedule. Next, we will begin discussion on how to take inventory of where your page stats are currently, and direction for updating all graphics and business information on your page for visual appeal. From there, we will dive into developing strong content and how that will be the next crucial step in connecting with your audience. We will conclude the content chapter with reinforcing that engagement should be a top priority. Lastly, as you get more confident in producing organic information, we will dive into incorporating paid advertising. Instructions will be provided on how to assess your organic and paid advertisement performance through Insights and Ads Manager. Incorporating the guidelines from this book and repeating all of these steps on a consistent basis and you will grow your Facebook page in no time. Get your copy of this powerful book today and start enjoying the full power of Facebook Marketing! Get This Ebook for 100% Free When Buying The Paperback!

Facebook Marketing All In One For Dummies

Author : Amy Porterfield
ISBN : 9781118466803
Genre : Business & Economics
File Size : 60. 92 MB
Format : PDF, Kindle
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Great new edition covers what you need to know for successful Facebook marketing Facebook keeps evolving, and so does the social mediasphere. Even if you have a Facebook marketing strategy, have you taken into consideration Pinterest? Spotify? Foursquare? Facebook Marketing All-in-One For Dummies, 2nd Edition does. This detailed resource not only reveals how to create successful Facebook marketing strategies, it also shows you how to incorporate and use the entire social network to its full potential. Covers the tools, techniques, and apps you need to know to create successful Facebook marketing campaigns Nine minibooks cover the essentials: Joining the Facebook Marketing Revolution; Claiming Your Presence On Facebook; Adding the Basics; Building, Engaging, Retaining, and Selling; Understanding Facebook Applications; Making Facebook Come Alive; Advanced Facebook Marketing Tactics; Facebook Advertising; Measuring, Monitoring, and Analyzing Explores the new Timeline design for Pages, changes to Facebook Insights, new apps to incorporate into your strategy, and more Facebook Marketing All-in-One For Dummies, 2nd Edition is the perfect resource for any marketer who wants to build or refine a social media marketing presence that includes Facebook.

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