going dirty the art of negative campaigning

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Going Dirty

Author : David Mark
ISBN : 0742545016
Genre : History
File Size : 37. 37 MB
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Going Dirty is a history of negative campaigning in American politics and an examination of how candidates and political consultants have employed this often-controversial technique. The book includes case studies on notable races throughout the television era in which new negative campaign strategies were introduced, or existing tactics were refined and amplified upon. Strategies have included labeling opponents from non-traditional political backgrounds as dumb or lightweight, an approach that got upended when a veteran actor and rookie candidate named Ronald Reagan won the California governorship in 1966, setting him on a path to the White House. The negative tone of campaigns has also been ratcheted up dramatically since the terrorist attacks of September 11, 2001: Campaign commercials now routinely run pictures of international villains and suggest, sometimes overtly, at other times more subtly, that political opponents are less than resolute in prosecuting the war on terror. The book also outlines a series of races in which negative campaigning has backfired, because the charges were not credible or the candidate on the attack did not understand the political sentiments of the local electorate they were trying to persuade. The effect of newer technologies on negative campaigning is also examined, including blogs and Web video, in addition to tried and true methods like direct mail.

The Positive Case For Negative Campaigning

Author : Kyle Mattes
ISBN : 9780226202334
Genre : Political Science
File Size : 35. 37 MB
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Turn on the television or sign in to social media during election season and chances are you’ll see plenty of negative campaigning. For decades, conventional wisdom has held that Americans hate negativity in political advertising, and some have even argued that its pervasiveness in recent seasons has helped to drive down voter turnout. Arguing against this commonly held view, Kyle Mattes and David P. Redlawsk show not only that some negativity is accepted by voters as part of the political process, but that negative advertising is necessary to convey valuable information that would not otherwise be revealed. The most comprehensive treatment of negative campaigning to date, The Positive Case for Negative Campaigning uses models, surveys, and experiments to show that much of the seeming dislike of negative campaigning can be explained by the way survey questions have been worded. By failing to distinguish between baseless and credible attacks, surveys fail to capture differences in voters’ receptivity. Voters’ responses, the authors argue, vary greatly and can be better explained by the content and believability of the ads than by whether the ads are negative. Mattes and Redlawsk continue on to establish how voters make use of negative information and why it is necessary. Many voters are politically naïve and unlikely to make inferences about candidates’ positions or traits, so the ability of candidates to go on the attack and focus explicitly on information that would not otherwise be available is crucial to voter education.

Conventional Wisdom And American Elections

Author : Jody C. Baumgartner
ISBN : 9781442200890
Genre : Political Science
File Size : 57. 20 MB
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Many students develop misinformed opinions about the American electoral process. Conventional Wisdom and American Elections: Exploding Myths, Exploring Misconceptions debunks some of the more common misunderstandings that have arisen about the electoral process in the past few decades. The book's organization and structure complement courses on campaigns and elections, political parties, political participation, public opinion, the media, Congress, and the presidency. Topics include campaign finance, political participation and voting, and the roles played by campaigns, negative campaigning, political parties, and the media in the electoral process. Each chapter is fairly short yet offers comprehensive coverage of the subject matter. The book contains a minimum of complex statistical analysis and is written so that it is accessible to undergraduate students. However, explicit connections are made throughout the text between political science research and the role it plays in dispelling falsehoods about campaigns and elections. The book is useful as a pedagogical tool to help 'hook' students into thinking about elections, politics, and political science. The second edition includes material from the 2008 election, as well as two new chapters that cover campaign finance reform and the selection of vice presidential candidates.

Election Fraud

Author : R. Michael Alvarez
ISBN : 9780815701606
Genre : Political Science
File Size : 57. 72 MB
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Allegations of fraud have marred recent elections around the world, from Russia and Italy to Mexico and the United States. Such charges raise fundamental questions about the quality of democracy in each country. Yet election fraud and, more broadly, electoral manipulation remain remarkably understudied concepts. There is no consensus on what constitutes election fraud, let alone how to detect and deter it. E lection Fraud: Detecting and Deterring Electoral Manipulation brings together experts on election law, election administration, and U.S. and comparative politics to address these critical issues. The first part of the book, which opens with an essay by Craig Donsanto of the U.S. Department of Justice, examines the U.S. understanding of election fraud in comparative perspective. In the second part of the book, D. Roderick Kiewiet, Jonathan N. Katz, and other scholars of U.S. elections draw on a wide variety of sources, including survey data, incident reports, and state-collected fraud allegations, to measure the extent and nature of election fraud in the United States. Finally, the third part of the book analyzes techniques for detecting and potentially deterring fraud. These strategies include both statistical analysis, as Walter R. Mebane, Jr. and Peter Ordeshook explain, and the now widespread practice of election monitoring, which Alberto Simpser examines in an intriguing essay.


Author : David Pietrusza
ISBN : 9781635764451
Genre : History
File Size : 67. 41 MB
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"1960 aims to take us deeper into the campaign than Theodore White's famous The Making of the President, 1960. And it does." —Chicago Sun-Times Award-winning historian David Pietrusza's hard-edged account of the 1960 Presidential Campaign—the bare-knuckle politics of the primaries, the party conventions' backroom dealings, the unprecedented television debates, along with hot-button issues of race, religion, and foreign policy. And, at the center of it all, three future presidents—LBJ, JFK, and Nixon. "Terrific!" —Robert A. Caro, winner of two Pulitzer Prizes and the National Book Award It was the election that ultimately gave America "Camelot" and its tragic aftermath. 1960 is a stunning recreation of the bare-knuckle politics of the primaries, the party conventions' backroom dealings, the unprecedented television debates, along with hot-button issues of race, religion, and foreign policy. And, at the center of it all, three future presidents—Lyndon Johnson, John F. Kennedy, and Richard Nixon. In this essential work of history, David Pietrusza chronicles 1960's struggle for power by bringing to life its towering events and personalities, unlocking its secrets, and turning expert scholarship into rich, human storytelling. "A stirring, hard-edged political saga... An outstanding reexamination." —Booklist "1960 provides new insights into that year's hard-fought, pivotal election, but, more than that, 1960 is great storytelling—a fascinating, can't-put-it-down account of how American politics really works." —Former United States Attorney General Richard Thornburgh "Pietrusza's 1960 is essential for understanding the political forces that in many ways shaped the world we live in today." —David Mark, journalist, political analyst, and author of Going Dirty: The Art of Negative Campaigning

Party Games

Author : Mark Wahlgren Summers
ISBN : 0807855375
Genre : History
File Size : 68. 8 MB
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Much of late-nineteenth-century American politics was parade and pageant. Voters crowded the polls, and their votes made a real difference on policy. In Party Games, Mark Wahlgren Summers tells the full story and admires much of the political carni


Author : David Pietrusza
ISBN : 9781635764475
Genre : History
File Size : 72. 75 MB
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The wild, combative inside story of the most stunning upset in the history of presidential elections: Harry Truman's 1948 victory over Tom Dewey. "Outstanding. . . . by far the best yet about the fateful [1948] election." —Minneapolis Star-Tribune "Coherent, compelling. . . . A skillful, authoritative investigation." —Kirkus Reviews Award-winning historian David Pietrusza unpacks the most ingloriously iconic headline in the history of presidential elections—DEWEY DEFEATS TRUMAN—to reveal the 1948 campaign's backstage events and recount the down-to-the-wire brawl fought against the background of an erupting Cold War, the Berlin Airlift, the birth of Israel, and a post-war America facing exploding storms over civil rights and domestic communism. "A terrific book. . . . a must-read." —Ron Faucheux, former editor-in-chief, Campaigns & Elections magazine "David Pietrusza brilliantly portrays President Harry Truman's successful efforts to stave off the challenge of New York Gov. Tom Dewey, who was making a repeat bid as the Republican nominee." —David Mark, journalist, political analyst, and author of Going Dirty: The Art of Negative Campaigning "Sweeping . . . compelling." —Library Journal

In Defense Of Hypocrisy

Author : Jeremy Lott
ISBN : 9781418525781
Genre : Political Science
File Size : 44. 33 MB
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"With verve, gusto, and just the right amount of humility, Jeremy Lott argues that hypocrisy isn't as bad as advertised, and that the critics of hypocrisy are often hypocritical themselves. A perfect read and a necessary corrective for this political season." --Glenn Reynolds, Instapundit.com "Lott argues convincingly that acts of hypocrisy can be embraced, not dismissed. In this highly-readable book, he makes the counterintuitive suggestion that hypocrisy is a natural element of the human condition." --David Mark, author, Going Dirty: The Art of Negative Campaigning "The popular usage of the term 'hypocrite' is expansive like a shotgun blast, and is often brought in to describe someone we don't like, doing something that we disagree with, involving some sort of perceived contradiction." It's an old familiar routine. Dick accuses Jane of rank hypocrisy, while ignoring his own moral inconsistencies. Jane is outraged by the charge, and fires right back. And author Jeremy Lott? Well he's blowing a wet raspberry at the whole ridiculous spectacle. In Defense of Hypocrisy deconstructs pat prejudices and shallow moralism to probe hypocrisy's real significance, asking: Why there is so much hypocrisy, and so much hatred of it? Why do we behave so inconsistently but then denounce those traits in others? Why are people so often fooled by hypocrites? What if hypocrisy is more than just a necessary evil? In fact, what if hypocrisy is also an engine of moral progress? In Defense of Hypocrisy is part political, part religious, part philosophical, and all honesty. Though the word has long since reached epithet status, Lott beckons the reader to see the real virtue-impoverished agendas behind the accusations and embrace a sturdier, more realistic understanding of a much-maligned vice. The charges have been brought, the jury bought, and the judge clears his throat to hand down the expected judgment: "Hypocrisy is a most damnable offense. . . " "Not so fast," says Jeremy Lott. "I object!" In Defense of Hypocrisy is the case for a mistrial-a thought-provoking, wit-filled, morally-charged, rollicking justification of good people who behave badly. Lott tackles the alleged two-facedness of popular targets from Bill Bennett to Dick Morris to Britney Spears. Far from focusing merely on politics, Lott looks at philosophy, history, theology, and pop culture to give the hypocrites their due. This gutsy exposé of the corrosive uses of hypocrisy accusations will challenge you to open your mind, hang the jury, and decide for yourself: Is hypocrisy really so bad?

Presidential Leadership

Author : James Taranto
ISBN : 0743272269
Genre : History
File Size : 84. 77 MB
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What makes a president great? Two of America's most prominent institutions, The Wall Street Journal and the Federalist Society, with the help of a wide array of eminent scholars, journalists, and political leaders, tackle this question in Presidential Leadership, the definitive ranking of our nation's chief executives. Based on a survey conducted by the Federalist Society and the Journal, Presidential Leadership examines presidential performance in this collection of provocative, enlightening essays written by a distinguished and diverse group of authors. The survey included seventy-eight liberal and conservative scholars, balancing the sample to reflect the political makeup of the U.S. population as a whole. It represents the first national survey in book form that provides a complete ranking of the presidents, along with an appendix that explains the methodology in detail and includes a wide range of valuable data. The result is an important, fresh, and engaging book, rating the presidents from Washington to Clinton and including an early assessment of George W. Bush's presidency by Journal editorial page editor Paul Gigot. Nearly fifty contributors provide their insights, with one essay on each president or on a broader issue of presidential leadership. Among them: • Forrest McDonald on Thomas Jefferson • Lynne Cheney on James Madison • Douglas Brinkley on James Polk • Christopher Buckley on James Buchanan • Jay Winik on Abraham Lincoln • John McCain on Theodore Roosevelt • Robert Dallek on Lyndon B. Johnson • Peggy Noonan on John F. Kennedy • Paul Johnson on Bill Clinton Their compelling essays, packed with fascinating and often surprising insights, analyze the best and worst of our commanders in chief. Presidential Leadership is the lively result, at once a valuable reference and a tremendously readable collection.

The American Congress

Author : Julian E. Zelizer
ISBN : 054734550X
Genre : Political Science
File Size : 26. 39 MB
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Congress is the heart and soul of our democracy, the place where interests are brokered, laws are established, and innovation is turned into concrete action. It is also where some of democracy's greatest virtues clash with its worst vices: idealism and compromise meet corruption and bitter partisanship. The American Congress unveils the rich and varied history of this singular institution. Julian E. Zelizer has gathered together forty essays by renowned historians to capture the full drama, landmark legislation, and most memorable personalities of Congress. Organized around four major periods of congressional history, from the signing of the Constitution to the creation of the Department of Homeland Security, this volume brings a fresh perspective to familiar watershed events: the Civil War, Watergate, the Vietnam War. It also gives a behind-the-scenes look at lesser-known legislation debated on the House and Senate floors, such as westward expansion and war powers control. Here are the stories behind the 1868 vote to impeach President Andrew Johnson; the rise of Jeannette Rankin, the first woman elected to Congress and a leading advocate for pacifism; and the controversy surrounding James Eastland of Mississippi, who carried civil rights bills in his pockets so they could not come up for a vote. Sidebars further spotlight notables including Huey Long, Sam Rayburn, and Tip O'Neill, bringing the sweeping history of our lawmaking bodies into sharp focus. If you've ever wondered how Congress worked in the past or what our elected officials do today, this book gives the engaging, often surprising, answers.

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