great myths of the brain

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Great Myths Of The Brain

Author : Christian Jarrett
ISBN : 9781118312711
Genre : Psychology
File Size : 49. 72 MB
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Explores commonly-held myths of the brain through the lens of scientific research, backing up claims with studies and other evidence from the literature Looks at enduring myths such as "Do we only use 10% of our brain?", "Pregnant women lose their mind", "Right-brained people are more creative" and many more

50 Great Myths Of Popular Psychology

Author : Scott O. Lilienfeld
ISBN : 9781444360745
Genre : Psychology
File Size : 26. 36 MB
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50 Great Myths of Popular Psychology uses popular myths as a vehicle for helping students and laypersons to distinguish science from pseudoscience. Uses common myths as a vehicle for exploring how to distinguish factual from fictional claims in popular psychology Explores topics that readers will relate to, but often misunderstand, such as 'opposites attract', 'people use only 10% of their brains', and 'handwriting reveals your personality' Provides a 'mythbusting kit' for evaluating folk psychology claims in everyday life Teaches essential critical thinking skills through detailed discussions of each myth Includes over 200 additional psychological myths for readers to explore Contains an Appendix of useful Web Sites for examining psychological myths Features a postscript of remarkable psychological findings that sound like myths but that are true Engaging and accessible writing style that appeals to students and lay readers alike

Great Myths Of Adolescence

Author : Jeremy D. Jewell
ISBN : 9781119248767
Genre : Psychology
File Size : 23. 43 MB
Format : PDF, Kindle
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A research-based guide to debunking commonly misunderstood myths about adolescence Great Myths of Adolescence contains the evidence-based science that debunks the myths and commonly held misconceptions concerning adolescence. The book explores myths related to sex, drugs and self-control, as well as many others. The authors define each myth, identify each myth’s prevalence and present the latest and most significant research debunking the myth. The text is grounded in the authors’ own research on the prevalence of belief in each myth, from the perspective of college students. Additionally, various pop culture icons that have helped propagate the myths are discussed. Written by noted experts, the book explores a wealth of topics including: The teen brain is fully developed by 18; Greek life has a negative effect on college students academically; significant mood disruptions in adolescence are inevitable; the millennial generation is lazy; and much more. This important resource: Shatters commonly held and topical myths relating to gender, education, technology, sex, crime and more Based in empirical and up-to-date research including the authors' own Links each myth to icons of pop culture who/which have helped propagate them Discusses why myths are harmful and best practices related to the various topics A volume in the popular Great Myths of Psychology series Written for undergraduate students studying psychology modules in Adolescence and developmental psychology, students studying childhood studies and education studies, Great Myths of Adolescence offers an important guide that debunks misconceptions about adolescence behavior. This book also pairs well with another book by two of the authors, Great Myths of Child Development.

50 Great Myths Of Human Evolution

Author : John H. Relethford
ISBN : 9780470673911
Genre : Science
File Size : 72. 39 MB
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50 Great Myths of Human Evolution uses common misconceptions to explore basic theory and research in human evolution and strengthen critical thinking skills for lay readers and students. Examines intriguing—yet widely misunderstood—topics, from general ideas about evolution and human origins to the evolution of modern humans and recent trends in the field Describes what fossils, archaeology, and genetics can tell us about human origins Demonstrates the ways in which science adapts and changes over time to incorporate new evidence and better explanations Includes myths such as “Humans lived at the same time as dinosaurs;” “Lucy was so small because she was a child;” “Our ancestors have always made fire;” and “There is a strong relationship between brain size and intelligence” Comprised of stand-alone essays that are perfect for casual reading, as well as footnotes and references that allow readers to delve more deeply into topics

Great Mythconceptions

Author : Karl Kruszelnicki
ISBN : 0740753649
Genre : Science
File Size : 27. 5 MB
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Presents a collection of facts and discovers about some of science's greatest myths.

Great Myths Of Aging

Author : Joan T. Erber
ISBN : 9781118521458
Genre : Psychology
File Size : 50. 68 MB
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Great Myths of Aging looks at the generalizations and stereotypes associated with older people and, with a blend of humor and cutting-edge research, dispels those common myths. Reader-friendly structure breaks myths down into categories such as Body, Mind, and Living Contexts; and looks at myths from “Older people lose interest in sex” to “Older people are stingy” Explains the origins of myths and misconceptions about aging Looks at the unfortunate consequences of anti-aging stereotypes for both the reader and older adults in society

50 Great Myths About Atheism

Author :
ISBN : 9781118607817
Genre : Philosophy
File Size : 32. 33 MB
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Tackling a host of myths and prejudices commonly leveled at atheism, this captivating volume bursts with sparkling, eloquent arguments on every page. The authors rebut claims that range from atheism being just another religion to the alleged atrocities committed in its name. An accessible yet scholarly commentary on hot-button issues in the debate over religious belief Teaches critical thinking skills through detailed, rational argument Objectively considers each myth on its merits Includes a history of atheism and its advocates, an appendix detailing atheist organizations, and an extensive bibliography Explains the differences between atheism and related concepts such as agnosticism and naturalism

The Business Of Choice

Author : Matthew Willcox
ISBN : 9780134053493
Genre : Business & Economics
File Size : 45. 74 MB
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Winner of the 2016 Berry - AMA Book Prize for Best Book in Marketing from the American Marketing Association! Named Marketing Book of the Year for 2016 by Marketing & Sales Books! Reshape Consumer Behavior by Making Your Brand the Instinctive, Intuitive, Easy Choice • Discover powerful new ways to simplify and guide consumer decisions • Gain actionable insights into social influence, how people plan, and how they interpret the past • Leverage surprising advances in neuroscience, evolutionary biology, and the behavioral and social sciences Whatever your marketing or behavioral objective, you’ll be far more successful if you know how humans choose. Human intuitions and cognitive mechanisms have evolved over millions of years, but only now are marketers beginning to understand their impact on people’s decisions. The Business of Choice helps you apply new scientific insights to make your brand or target behavior the easiest, most instinctive choice. Matthew Willcox integrates the latest research advances with his own extensive enterprise marketing experience at FCB’s Institute of Decision Making. Willcox explains why we humans often seem so irrational, how marketers can leverage the same evolutionary factors that helped humans prosper as a species, how to make decisions simpler for your consumers, and how to make them feel good about their choices, so they keep coming back for more!

Great Myths Of Education And Learning

Author : Jeffrey D. Holmes
ISBN : 9781118709382
Genre : Education
File Size : 20. 92 MB
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Great Myths of Education and Learning reviews the scientific research on a number of widely-held misconceptions pertaining to learning and education, including misconceptions regarding student characteristics, how students learn, and the validity of various methods of assessment. A collection of the most important and influential education myths in one book, with in-depth examinations of each topic Focusing on research evidence regarding how people learn and how we can know if learning has taken place, the book provides a highly comprehensive review of the evidence contradicting each belief Topics covered include student characteristics related to learning, views of how the learning process works, and issues related to teaching techniques and testing

Myth Buster

Author : Nirmal Chandra Asthana
ISBN : 8120742109
Genre : Common fallacies
File Size : 31. 57 MB
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Become a more rational and knowledgeable person! Develop a more scientific attitude! The book has been divided into eleven parts: Beauty, Fashion And Lifestyle; Health And Exercise; Diet And Nutrition; Sex; Miracles, Supernatural Phenomena and Stunts; General Science; Astrology; Medicine; Sports and Martial Arts; Terrorism; Myths Propagated By Films. Forever! Revealing, to the world, the scientific truth behind myths, misconceptions, traditional beliefs and notions in all walks of life that have been harboured all along without being questioned!

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