high-impact-communications

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Be Your Own Executive Coach

Author : Peter DeLisser
ISBN : 188628444X
Genre : Business & Economics
File Size : 44. 27 MB
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Offers strategies for effective communication

High Impact Presentations

Author : Lee Bowman
ISBN : 0952275457
Genre : Business presentations
File Size : 54. 30 MB
Format : PDF, ePub
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The conversational style is widely accepted as the most skilful way to communicate with virtually any audience anywhere, a technique that today is employed by statesmen from Nelson Mandela to Bill Clinton. This work looks at Bowman's methodology for making your words work for you.

High Impact Speeches

Author : Richard Heller
ISBN : 0273662023
Genre : Business & Economics
File Size : 42. 74 MB
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Sooner or later, we all find ourselves in front of an audience with nothing more to rely on than the power of our words. To lead today is to be a great persuader. We need the ability to mobilise ideas, appeal to values and inspire action. To find the right words, and the memorable words, to carry an audience and change things.In the business world it is no longer enough for executives to be good at making things or selling them or keeping costs down. They are also expected to explain things and persuade people to do things, and so crafting good speeches has become an essential business skill and a component of any successful career.A good speech is a good career move. More and more of us, in life and work then, can expect to find ourselves in front of an audience hoping to move hearts and minds. If you want to shape a collective vision, craft a compelling case or simply explain your plans with clarity and purpose, this book will help you write and deliver a memorable speech. There are many different skills involved in speaking well, but ultimately you need to know how to choose and organise words you need to be able to write. High Impact Speeches will teach you how. It will also help you to develop a unique style and a unique copmand of your subject, with techniques that have worked for some of the greatest speakers in history. A good speech can inform, persuade, win a debate, make money or make news. It can advance your career and enhance your reputation. A bad one can only bore or make enemies. Whether the speech that you are writing is for you or for your boss, this book will teach you how to deliver a winning speech - from scratch. Expert speech-writer for business-leaders and leading politicians, Richard Heller will show you how to: Accept the right speaking opportunities (and reject the wrong ones) Identify your desired result Research your audience Structure and plan your speech Create an attention-grabbing beginning and a rousing finish Make it rhythmic and colourful Add changes of mood and pace Deploy killer logic, winning arguments and powerful persuasion Edit and refine the sharpest draft and rehearse for perfection Carry your audience to their destination of agreeing with you "Essential reading for anyone who has to prepare and deliver a speech." - Baroness Boothroyd "No one is better suited to write a primer of speechmaking than Richard Heller. One of the few modern journalists with a real talent for language ?he has set out what to say and how to say it." Tribune

Marketing Communications

Author : Chris Fill
ISBN : 9780750689670
Genre : Business & Economics
File Size : 72. 29 MB
Format : PDF, ePub
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'Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.' Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing 'Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.' Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann's official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. •The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing). •Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. •Past examination papers and examiners' reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time. •Extensive online materials support students and tutors at every stage. Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann. INTERACTIVE, FLEXIBLE, ACCESSIBLE ANY TIME, ANY PLACE www.marketingonline.co.uk * Written specially for the Marketing Communications module by the Senior Examiners * The only coursebook fully endorsed by CIM * Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam

Cim Coursebook 08 09 Marketing Communications

Author : Chris Fill
ISBN : 9781136419843
Genre : Business & Economics
File Size : 66. 55 MB
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‘Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.’ Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing ‘Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.’ Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann’s official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. •The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing). •Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. •Past examination papers and examiners’ reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time. •Extensive online materials support students and tutors at every stage. Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann. INTERACTIVE, FLEXIBLE, ACCESSIBLE ANY TIME, ANY PLACE www.marketingonline.co.uk

Essentials Of Marketing Communications

Author : Jim Blythe
ISBN : 027370205X
Genre : Business & Economics
File Size : 88. 29 MB
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Essentials of Marketing Communications 3rd edition gives students a concise overview of the strategic and tactical decision-making processes involved in marketing communications. It also links the current theories of marketing communications to consumer behaviour issues as well as explaining how marketing communications works in the real world. The text is ideal for those studying marketing communications for the first time.

The Library Pr Handbook

Author : Mark Gould
ISBN : 9780838997260
Genre : Language Arts & Disciplines
File Size : 26. 50 MB
Format : PDF
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Written by high-profile experts in the PR field, The Library PR Handbook is the essential reader for those looking to spice up their librarys message and get the word out.

Attaining High Performance Communications

Author : Ada Gavrilovska
ISBN : 1420093134
Genre : Computers
File Size : 62. 4 MB
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Technological Advances and Problems of High Performance Communications An ecosystem of solutions along a stack of technology layers Cohesively collecting state-of-the-art contributions from leading researchers in industry, national laboratories, and academia, Attaining High Performance Communications: A Vertical Approach discusses various issues pertaining to high performance communications in a particular layer of a vertical stack. It explores efficient interconnection hardware, the architectural aspects of network adapters and their integration with processor cores, the design of scalable and robust high performance end-to-end communications services and protocols, and system services and tools for new multi-core environments. No single solution applied at one particular layer can help applications solve all performance-related issues with communication services. Instead, this book shows that a coordinated effort is needed among the layers. It covers many different types of technologies and layers across the stack, from the architectural features of the hardware, through the protocols and their implementation in operating system kernels, to the manner in which application services and middleware are using underlying platforms. The book also describes key developments in high-end platforms, high performance interconnection fabrics and communication libraries, and multi- and many-core systems. This volume addresses the challenges involved in emerging types of communications applications, platforms, and services. Examining each layer in the vertical stack, it illustrates how to eliminate bottlenecks and provide optimization opportunities.

Cooperative Communications For Improved Wireless Network Transmission Framework For Virtual Antenna Array Applications

Author : Uysal, Murat
ISBN : 9781605666662
Genre : Computers
File Size : 79. 96 MB
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Offers practitioners, researchers, and academicians with fundamental principles of cooperative communication. This book provides readers diverse findings and exposes underlying issues in the analysis, design, and optimization of wireless systems.

Misunderstandings In Atc Communication

Author : Dr Immanuel Barshi
ISBN : 9781409474104
Genre : Business & Economics
File Size : 64. 21 MB
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Effective radio communication between ATC and pilots has long been recognized as an important element of aviation safety. In recognition of the role miscommunications play in aviation incidents and accidents, the International Civil Aviation Organization (ICAO) recently introduced language proficiency requirements for all flight personnel in all ICAO member states. Using an effective and economical experimental paradigm, the research described here teases apart the complex combination of factors (e.g. speech rate, controller message length, English language proficiency, cognitive workload) believed to contribute to miscommunications between controllers and pilots. Misunderstandings in ATC Communication offers an in-depth report of a seminal study in aviation communication, which until now has only been available in the form of an unpublished dissertation. In addition, it offers a recent extension of that work, the authors’ reflections on the research process, and a thorough review of the aviation communication literature. Graduate students and researchers who wish to address real-world problems will appreciate the simple elegance of the experimental paradigm that has been used to address a wide range of theoretical and applied interdisciplinary research questions. The book will appeal to scholars in the fields of human factors, linguistics, cognitive psychology, applied linguistics and second-language education and assessment. It is also of direct relevance to government and industry decision-makers and operators as they strive to implement the ICAO requirements, and to improve aviation safety.

Impact Of Nonlinearities On Fiber Optic Communications

Author : Shiva Kumar
ISBN : 144198139X
Genre : Technology & Engineering
File Size : 61. 11 MB
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This book covers the recent progress in fiber-optic communication systems with a main focus on the impact of fiber nonlinearities on the system performance. Over the past few years, there has been significant progress in coherent communication systems mainly because of the advances in digital signal processing techniques. This has led to renewed interest in fiber linear and nonlinear impairments and techniques to mitigate them in electrical domain. In this book, the reader will find all the important topics of fiber optic communication systems in one place with in-depth coverage by the experts of each subtopics. Pioneers from each of the sub-topics have been invited to contribute. Each chapter will have a section on fundamentals, review of literature survey and the recent developments. The reader will benefit from this approach since many of the conference proceedings and journal articles mainly focus on the authors’ research work without spending space on preliminaries.

Mbusiness The Strategic Implications Of Mobile Communications

Author : Stuart Barnes
ISBN : 9781136378836
Genre : Business & Economics
File Size : 34. 83 MB
Format : PDF
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MBusiness: The Strategic Implications of Mobile Communications presents recent theory and evidence on wireless information technologies and their application in business. Such information is useful in both the classroom and for interested practitioners contemplating new technological developments. MBusiness is a very fast moving area and consequently there is a need to provide relevant material for those who wish to understand the subject. This text provides recent teachings, moving beyond existing wireless technology publications, and differentiates itself strongly via its emphasis on the strategic business application of mobile communications. It stands apart by virtue of the degree of academic rigour with which it tackles the material and is an excellent resource for teaching and learning in the classroom.

High Performance Computing And Communications

Author : Ronald Perrott
ISBN : 9783540754435
Genre : Computers
File Size : 49. 22 MB
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This book constitutes the refereed proceedings of the Third International Conference on High Performance Computing and Communications, HPCC 2007, held in Houston, USA, September 26-28, 2007. The 75 revised full papers presented were carefully reviewed and selected from 272 submissions. The papers address all current issues of parallel and distributed systems and high performance computing and communication as there are: networking protocols, routing, and algorithms, languages and compilers for HPC, parallel and distributed architectures and algorithms, embedded systems, wireless, mobile and pervasive computing, Web services and internet computing, peer-to-peer computing, grid and cluster computing, reliability, fault-tolerance, and security, performance evaluation and measurement, tools and environments for software development, distributed systems and applications, database applications and data mining, biological/molecular computing, collaborative and cooperative environments, and programming interfaces for parallel systems.

Customer Attitudes Behavior And The Impact Of Communications Efforts

Author : Elaine L. Tatham
ISBN : 1583213090
Genre : Technology & Engineering
File Size : 44. 91 MB
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This guidebook provides insights into the factors that influence residential customers and how various kinds of communications are relevant. The accompanying CD-ROM provides the raw data from the survey.

Smart Grid

Author : Stephen F. Bush
ISBN : 9781118820247
Genre : Technology & Engineering
File Size : 47. 83 MB
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This book bridges the divide between the fields of power systems engineering and computer communication through the new field of power system information theory. Written by an expert with vast experience in the field, this book explores the smart grid from generation to consumption, both as it is planned today and how it will evolve tomorrow. The book focuses upon what differentiates the smart grid from the "traditional" power grid as it has been known for the last century. Furthermore, the author provides the reader with a fundamental understanding of both power systems and communication networking. It shows the complexity and operational requirements of the evolving power grid, the so-called "smart grid," to the communication networking engineer; and similarly, it shows the complexity and operational requirements for communications to the power systems engineer. The book is divided into three parts. Part One discusses the basic operation of the electric power grid, covering fundamental knowledge that is assumed in Parts Two and Three. Part Two introduces communications and networking, which are critical enablers for the smart grid. It also considers how communication and networking will evolve as technology develops. This lays the foundation for Part Three, which utilizes communication within the power grid. Part Three draws heavily upon both the embedded intelligence within the power grid and current research, anticipating how and where computational intelligence will be implemented within the smart grid. Each part is divided into chapters and each chapter has a set of questions useful for exercising the readers' understanding of the material in that chapter. Key Features: Bridges the gap between power systems and communications experts Addresses the smart grid from generation to consumption, both as it is planned today and how it will likely evolve tomorrow Explores the smart grid from the perspective of traditional power systems as well as from communications Discusses power systems, communications, and machine learning that all define the smart grid It introduces the new field of power system information theory

Mediation Information And Communication

Author : Brent David Ruben
ISBN : 1412828376
Genre : Language Arts & Disciplines
File Size : 41. 8 MB
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This third volume of "Information and Behavior "shows broad continuities with previous volumes in this series, but it also represents an important evolution. In emphasizing theoretical advances in mediation, information, and communication processes, this volume has unifying themes at the cutting edge of communication research, linking communication with areas as far-ranging as cognitive psychology, intellectual history, social psychology, policy, and macroeconomics. A sampling of the contents indicates both continuities and discontinuities of communication research embodied in this volume. Contributions include Joseph Turow, "Mass Communication as Concept"; Gary Grumpert and Robert Cathcart, "A Theory of Mediation;" Leah Lievrouw and T. Andrew Finn, "Common Dimensions of Communication"; Joshua Meyrowitz, "Mediated and Unmediated Behavior"; Kathleen Reardon, "Teaching Children About AIDS"; Sari Thomas, "The Death of Intellectual History and the Birth of the Transient Past"; Sheizaf Rafaeli, "Interacting with Media." The second part of the work, emphasizing research and policy in specific information societies and regions, includes an opening essay by Everett M. Rogers, and follow-up studies by Judith K. Larsen on "Silicon Valley"; Quentin W. Lindsey on "The North Carolina Research Triangle"; Luis Fonseca, "High Technology in Brazil"; Ruyzo Ogasawara, "High Technology in Japan"; and Mitchell Moss, "Telecommunications and Financial Centers." The final two portions of the book cover social theory and cultural processes. They include articles by Jerry Salvaggio and Richard Nelson, "Models for Developing Telecommunications and Information Industries"; Everett M. Rogers and James Dearing, "University-Industry Technology Transfer"; Frederick Williams, "The Communications Revolution Revisited"; Rolf Wigand, "Recurring Questions about the Information Society"; Lee Thayer, "Tropes and Things"; Gordon L. Miller, "The Energy of Intelligence"; David Carr, "Thinking in Museums;" Benjamin J. Bates, "Information as an Economic Good"; Jorge Schement and Daniel Stout, "A Time-Line of Information Technology."

The Humans Side Of Qualiy And The Tao The Greening Of Leadership

Author : Michael Basso
ISBN : 9780557570065
Genre : Business & Economics
File Size : 57. 91 MB
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This hardcover edition is a powerful tool for executives, managers, and employees in any organization with the goal to decrease waste while maximizing financial profit and human wellness simultaneously. It is also well suited as a text for undergraduate, graduate and professional education and/or training. The history and systems of quality are presented primarily from a financial and technological perspective. These foundations are integrated with information from Organizational Development, Psychology, Business Leadership and Holistic Health and Wellness. This abbreviated approach provides a practical, roadmap for the truly innovative leader and aspiring employee alike, given the time constraints common in productive organization. Several useful case studies are included.

Transactions On Large Scale Data And Knowledge Centered Systems Iii

Author : Abdelkader Hameurlain
ISBN : 9783642230738
Genre : Computers
File Size : 78. 30 MB
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The LNCS journal Transactions on Large-Scale Data- and Knowledge-Centered Systems focuses on data management, knowledge discovery, and knowledge processing, which are core and hot topics in computer science. Since the 1990s, the Internet has become the main driving force behind application development in all domains. An increase in the demand for resource sharing across different sites connected through networks has led to an evolution of data- and knowledge-management systems from centralized systems to decentralized systems enabling large-scale distributed applications providing high scalability. Current decentralized systems still focus on data and knowledge as their main resource. Feasibility of these systems relies basically on P2P (peer-to-peer) techniques and the support of agent systems with scaling and decentralized control. Synergy between Grids, P2P systems, and agent technologies is the key to data- and knowledge-centered systems in large-scale environments. This, the third issue of Transactions on Large-Scale Data- and Knowledge-Centered Systems, contains two kinds of papers: Firstly, a selection of the best papers from the third International Conference on Data Management in Grid and Peer-to-Peer Systems, Globe 2010, and secondly, a selection of 6 papers from the 18 papers submitted in response to the call for papers for this issue. The topics covered by this special issue include replication, the semantic web, information retrieval, data storage, source selection, and large-scale distributed applications.

Computer Networks Communications Netcom

Author : Nabendu Chaki
ISBN : 9781461461548
Genre : Technology & Engineering
File Size : 85. 48 MB
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Computer Networks & Communications (NetCom) is the proceedings from the Fourth International Conference on Networks & Communications. This book covers theory, methodology and applications of computer networks, network protocols and wireless networks, data communication technologies, and network security. The proceedings will feature peer-reviewed papers that illustrate research results, projects, surveys and industrial experiences that describe significant advances in the diverse areas of computer networks & communications.

Satellite Communications Systems And Technology Europe Japan Russia

Author : Burton I. Edelson
ISBN : 9780815513704
Genre : Business & Economics
File Size : 30. 34 MB
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Satellite Communications Systems & Technology

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