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Interactive Television Production

Author : Mark Gawlinski
ISBN : 9781136054419
Genre : Performing Arts
File Size : 64. 37 MB
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Interactive Television Production is essential reading for all broadcasting and new media professionals - whether in production, marketing, technology, business or management. It will also be of interest to media students and anyone looking to get an insight into the future of television production. It provides a practical, step-by-step guide to the processes and issues involved in taking an interactive television idea through to being an operational service - based on the knowledge and experience of leading interactive television producers. This book can be used as a quick-and-easy reference guide, with each chapter containing a 'Chapter in 30 seconds' summary for easy reference, or read from cover to cover. Using accessible language, the author provides detailed descriptions of iTV software technologies (OpenTV, MHEG-5, TV Navigator), delivery technologies (cable, satellite and terrestrial) and production tools. There are also entire chapters devoted to key issues like the commercial side of iTV and the latest work on usability and design. The accompanying web site contains useful links designed to help with common iTV questions and issues. There are also entertaining quizzes for each chapter that let you test your knowledge of the concepts introduced in the book.

Producing Interactive Television

Author : Annesa Hartman
ISBN : 1584500220
Genre : Computers
File Size : 26. 46 MB
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The concept of Interactive Television (ITV) is not an easy one to pin down. It has taken many forms, spurned good and not-so good connotations, and has confused the public and experts alike. Producing Interactive Television aims to unravel the confusion by taking an in-depth look into how the merging of digital and Internet Technologies is changing the way people receive, watch and react to TV, and the way TV producers plan and develop productions. For easy understanding and clarity of the topic of ITV and its content development process, the book is divided into three parts. Part One offers the necessary background information on ITV's origins and future. Part Two is a start-to-finish guide to the enhanced TV development process, including hands-on lessons for the prototyping and HTML implementation of ITV interface designs. In Part Three, TV producers and ITV developers share their real-world ITV projects, providing insightful advice on the pitfalls and successes of ITV content creation and the overall industry.

Television And The Second Screen

Author : James Blake
ISBN : 9781317428503
Genre : Performing Arts
File Size : 60. 90 MB
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Television is changing almost beyond recognition. In the battle for consumers, social media sites, smart phones and tablets have become rivals to traditional linear TV. However, audiences and producers are also embracing mobile platforms to enhance TV viewing itself. This book examines the emerging phenomenon of the second screen: where users are increasingly engaging with content on two screens concurrently. The practice is transforming television into an interactive, participatory and social experience. James Blake examines interactive television from three crucial angles: audience motivation and agency, advances in TV production and the monetisation of second screen content. He also tracks its evolution by bringing together interviews with more than 25 television industry professionals - across the major UK channels - including commissioning editors, digital directors, producers and advertising executives. These reveal the successes and failures of recent experiments and the innovations in second screen projects. As the second screen becomes second nature for viewers and producers, the risks and opportunities for the future of television are slowly beginning to emerge. Television and the Second Screen will offer students and scholars of television theory, industry professionals and anyone with an abiding interest in television and technology, an accessible and illuminating guide to this important cultural shift.

Interactive Tv Technology And Markets

Author : Hari Om Srivastava
ISBN : 1580535488
Genre : Performing Arts
File Size : 52. 16 MB
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"This forward-looking book focuses on interactive television (ITV), and illustrates how it is changing the face of TV broadcasting. The book provides professionals with important technical, strategic, and creative expertise to help in the development of ITV systems and with the assessment of their future business potential. Interactive TV Technology and Markets explains how bandwidth limitations associated with analog TV signals are eliminated as cable, satellite, and terrestrial TV network operators switch to digital bandwidth."--Jacket.

Interactive Television And Instruction

Author : Robert H. Lochte
ISBN : 0877782520
Genre : Education
File Size : 36. 15 MB
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User Centered Interaction Design Patterns For Interactive Digital Television Applications

Author : Tibor Kunert
ISBN : 1848822758
Genre : Computers
File Size : 52. 92 MB
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Technology is meant to make life easier and to raise its quality. Our interaction with technology should be designed according to human needs instead of us being required to adapt to technology. Even so, technology may change quickly and people and their habits change slowly. With the aim of supporting user acceptance of iTV, the focus of this book is on the usability of iTV applications. A method for developing interaction design patterns especially for new technologies is presented for the first time. The main characteristics covered in this new approach are: systematic identification of recurrent design problems; usability as a quality criterion for design solutions; integration of designers into the pattern development process including identification of designers' needs, and iterative evaluation and optimisation of patterns to encourage designers to accept and use them; usability testing to identify proven design solutions and their trade-offs; presentation of specific design guidelines.

Applications And Usability Of Interactive Tv

Author : María José Abásolo
ISBN : 9783030238629
Genre : Computers
File Size : 24. 71 MB
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This book constitutes the refereed proceedings of the 7th Iberoamerican Conference on Applications and Usability of Interactive Television, jAUTI 2018, in Bernal, Argentina, in October 2018. The 13 full papers presented were carefully reviewed and selected from numerous submissions. The papers are organized in topical sections on Contexts of application of the IDTV; Design and Implementation Techniques of IDTV Content and Services; Interaction Techniques, Technologies and Accesibility of IDTV Services; Testing and User Experience of IDTV Services.

Changing Television Environments

Author : Manfred Tscheligi
ISBN : 9783540694786
Genre : Computers
File Size : 90. 35 MB
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This book constitutes the refereed proceedings of the 6th European Conference on Interactive Television, EuroITV 2008, held in Salzburg, Austria, in July 2008. The 42 revised full papers were carefully reviewed and selected from 156 submissions. The contributions cover significant aspects of the interactive television domain including submissions on user studies, technical challenges related to new developments as well as new kind of formats. The papers are organized in topical sections on interactive TV, interactive authoring, personalisation and recommender systems, mobile TV, social TV, new TV environments, iTV architectures and systems, user interfaces and interaction design, user studies, and accessibility.

Virtual Community Practices And Social Interactive Media Technology Lifecycle And Workflow Analysis

Author : Akoumianakis, Demosthenes
ISBN : 9781605663418
Genre : Technology & Engineering
File Size : 37. 34 MB
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Provides an analysis of virtual communities, explaining their lifecycle in terms of maturity-based models and workflows.

Digital Interactive Tv And Metadata

Author : Arthur Lugmayr
ISBN : 0387208437
Genre : Computers
File Size : 68. 64 MB
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The book shows how digital-interactive television (digiTV) will affect the relation between the broadcaster and the consumer. Standardization processes, technological paradigms, and application development issues will be discussed. The emerging applications, innovations, and future concepts are described in detail. The triangle: content - end-user - technology will be conceptualized to create a vision and to overview provision of services that will be major innovative elments in the world of digital television. From the technical side, eXtensible Markup Language (XML)-based metadata standards are a major element in realizing new innovative concepts in the world of digital, interactive television. This book clearly shows by the introduction of applications and use-scenarios, which conceptual requirements and metadata models are applicable, which metadata subsets are applicable due to resource limitations, which metadata aspects are needed for nonlinear content viewing, etc. The book gives a broad and detailed both visionary and technical overview useful for graduates, engineers, and scientists; and last but not least decision-makers in the broadcasting industry.

Interactive Television

Author : Winston William Hodge
ISBN : UOM:39015032301098
Genre : Business & Economics
File Size : 51. 25 MB
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Interactive Tv In The Uk

Author : Barbara Katz
ISBN : 9783832443528
Genre : Business & Economics
File Size : 76. 96 MB
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Inhaltsangabe:Abstract: Interactive Television (iTV) has been around for several decades. Most people have probably heard the term before. Having started in the USA with some trials it is now conquering the UK. The first interactive services on Digital TV (DTV) have been broadcasted 18 months ago and are continuously growing in number. The four platform providers Sky, NTL, ONdigital and Telewest are trying to make their interactive services as appealing as possible and are, of course, offering new advertising opportunities for advertisers on that new medium. The aims of this project are to analyse those new advertising opportunities and compare them to advertising on traditional TV and the Internet and find out whether advertising on iTV combines their strengths and overcomes some of their weaknesses. In order to achieve this, the literature review focuses on the identification of the strengths and weaknesses of advertising on traditional TV and the Internet and also provides a good overview over the iTV market in the UK and the current developments. The UK is leading the way in the development of iTV and is even supposed to be 12 to 18 months ahead of the USA. The market is highly competitive and fragmented with the four different platform providers offering three different forms of receiving DTV, of which satellite is leading in the numbers of subscribers. The predictions of the DTV uptake are very positive and the spendings for advertising on iTV are supposed to be tremendous within the next couple of years. The results of the interviews carried out with iTV experts from the platform providers, media and advertising agencies show that advertising on iTV indeed combines the strengths and overvomes some weaknesses and has the potential to be more successful than its two closest relatives. Due to the fact that it is still in its infancy and companies are just starting to test this new medium and no success stories have been published so far, advertising on iTV in its current form is not yet the killer application it was supposed to be and the uptake of T-commerce is quite questionnabel as well. It also becomes clear though that iTV does have a great potential and when the technology is creatively used to make ads more involving and engaging it will be big. Inhaltsverzeichnis:Table of Contents: 1.INTRODUCTION6 2.SETTING THE SCENE - LITERATURE REVIEW8 2.1TRADITIONAL TV ADVERTISING8 2.1.1Strengths of traditional TV [...]

Video Production Handbook

Author : Jim Owens
ISBN : 9781136045219
Genre : Performing Arts
File Size : 23. 85 MB
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Techniques matter! Great ideas don't automatically translate into great programs. It's not enough simply to show what is going on. The way you present your subject will influence how your audience responds. You need to choose your picture and sound carefully, to convey your ideas in an interesting, persuasive way. This book will show you how. Video Production Handbook shows the full production process, from inception of idea to final distribution. The book focuses especially on why each step occurs as it does and provides guidance in choosing the simplest methods of creating the shots you want in your video project. Concentrating on the techniques and concepts behind the latest equipment, this book demonstrates the fundamental principles needed to create good video content on any kind of budget. Suitable for students and beginning videographers, the new edition of this classic text retains its clarity and directness but has been completely revised and updated. This practical sourcebook has been specially prepared to give you an at-a-glance guide to quality video program-making on a modest budget. Emphasis throughout is on excellence with economy; whether you are working alone or with a small multi-camera group. The well-tried techniques detailed here will steer you through the hazards of production, helping you to avoid those frustrating, time-wasting problems, and to create an effective video program. * Highly visual: more than 450 full color photos and illustrations demonstrate techniques * Modern: Revised by Jim Owens, who brings a wealth of hands-on experience to the text; up-to-date information on current equipment, techniques, and new distribution outlets such as the Web and mobile phones * A complete resource: Detailed teaching ancillaries are available for instructors, including instructor's manual, test bank, sample syllabi, image collection, video content, and more * Brand new coverage of contemporary distribution methods * Interviews featuring industry professionals provide students with inside knowledge of the industry * Sidebars featuring new coverage of topics such as shooting for 3D, shooting with HDSLRs for video, and much more!

Teaching Tv Production In A Digital World

Author : Robert Kenny
ISBN : 1591581990
Genre : Computers
File Size : 31. 75 MB
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This wonderful resource combines classroom instruction in TV technology with a year-long curriculum to teach high school students media and visual literacy, broadcast history, video produciton skills, and multimedia annimation.

The Television Studies Reader

Author : Robert Clyde Allen
ISBN : 041528323X
Genre : Performing Arts
File Size : 45. 42 MB
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The Television Studies Reader brings together key writings in the expanding field of television studies, providing an overview of the discipline and addressing issues of industry, genre, audiences, production and ownership, and representation. The Reader charts the ways in which television and television studies are being redefined by new and 'alternative' ways of producing, broadcasting and watching TV, such as cable, satellite and digital broadcasting, home video, internet broadcasting, and interactive TV, as well as exploring the recent boom in genres such as reality TV and docusoaps. It brings together articles from leading international scholars to provide perspectives on television programmes and practices from around the world, acknowledging both television's status as a global medium and the many and varied local contexts of its production and reception. Articles are grouped in seven themed sections, each with an introduction by the editors: Institutions of Television Spaces of Television Modes of Television Making Television Social Representation on Television Watching Television Transforming Television

Making Media Work

Author : Derek Johnson
ISBN : 9780814764558
Genre : Business & Economics
File Size : 70. 74 MB
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The management and labor culture of the entertainment industry. In popular culture, management in the media industry is frequently understood as the work of network executives, studio developers, and market researchers—“the suits”—who oppose the more productive forces of creative talent and subject that labor to the inefficiencies and risk aversion of bureaucratic hierarchies. However, such portrayals belie the reality of how media management operates as a culture of shifting discourses, dispositions, and tactics that create meaning, generate value, and shape media work throughout each moment of production and consumption. Making Media Work aims to provide a deeper and more nuanced understanding of management within the entertainment industries. Drawing from work in critical sociology and cultural studies, the collection theorizes management as a pervasive, yet flexible set of principlesdrawn upon by a wide range of practitioners—artists, talent scouts, performers, directors, show runners, and more—in their ongoing efforts to articulate relationships and bridge potentially discordant forces within the media industries. The contributors interrogate managerial labor and identity, shine a light on how management understands its roles within cultural and creative contexts, and reconfigure the complex relationship between labor and managerial authority as productive rather than solely prohibitive. Engaging with primary evidence gathered through interviews, archives, and trade materials, the essays offer tremendous insight into how management is understood and performed within media industry contexts. The volume as a whole traces the changing roles of management both historically and in the contemporary moment within US and international contexts, and across a range of media forms, from film and television to video games and social media.

Cable Optics Monthly Newsletter

Author :
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Interactive Digital Television Technologies And Applications

Author : Lekakos, George
ISBN : 9781599043630
Genre : Technology & Engineering
File Size : 28. 98 MB
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The developments in digital television technology provide the unprecedented opportunity to drastically extend the role of television as a content delivery channel. E-health, e-commerce, e-government, and e-learning are only a few examples of value-added services provided over digital televisions infrastructures. These changes in the television industry challenge companies to adjust their strategies in order to meet the opportunities and threats in this new environment. Interactive Digital Television: Techniques and Applications presents the developments in the domain of interactive digital television covering both technical and business aspects. This book focuses on analyzing concepts, research issues, and methodological approaches, presenting existing solutions such as systems and prototypes for researchers, academicians, scholars, professionals and practitioners.

The Trade Marks Journal

Author :
ISBN : NYPL:33433031700283
Genre : Trademarks
File Size : 20. 68 MB
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An Introduction To Television Studies

Author : Jonathan Bignell
ISBN : 0415261139
Genre : Performing Arts
File Size : 20. 17 MB
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The author discusses the theoretical issues of shows such as "Buffy the Vampire Slayer, America's Most Wanted, Sex and the City, The Cosby Show, Dallas, The Sopranos, Crimewatch" and "Big Brother."

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