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Persuasion Und Wissenschaft

Author : Günther Kreuzbauer
ISBN : 3825895785
Genre : Persuasion (Rhetoric)
File Size : 59. 11 MB
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Persuasion In Advertising

Author : John O'Shaughnessy
ISBN : 0415322235
Genre : Business & Economics
File Size : 69. 96 MB
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A practical and in-depth guide to the art of advertising persuasion, this book draws on research, concepts and case examples from the US and Europe to explain advertising theories and set out strategies for adoption.

Mansfield Park And Persuasion

Author : Judy Simons
ISBN : 031217344X
Genre : Literary Criticism
File Size : 57. 32 MB
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Mansfield Park and Persuasion are both notoriously problematic works that have stimulated diverse and often polarised critical readings. These essays interpret and outline the debate in the light of cultural, historicist and feminist theory.

With What Persuasion

Author : Scott Forrest Crider
ISBN : 1433103125
Genre : Literary Criticism
File Size : 25. 80 MB
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Although there are a number of book-length studies of rhetoric in Shakespeare's plays, With What Persuasion discerns a distinctly Shakespearean ethics of the art of rhetoric in them. In this interdisciplinary book, Scott F. Crider draws upon the Aristotelian traditions of poetics, rhetoric, and ethics to show how Shakespeare addresses fundamental ethical questions that arise during the public and private rhetorical situations Shakespeare represents in his plays. Informed by the Greek, Roman, and English poetic and rhetorical traditions, With What Persuasion offers close readings of a selection of plays - Hamlet, Julius Caesar, Henry the 5th, All's Well That Ends Well, Othello, Measure for Measure, and The Winter's Tale - to answer universal questions about human speech and association, answers that refute a number of contemporary literary and rhetorical theory's assumptions about language and power. Crider argues that this Shakespearean ethics could assist us in our own historical moment as we in the liberal, multicultural West try to refound, without coercion, ethical principles to bind us to one another.

Military Persuasion In War And Policy

Author : Stephen J. Cimbala
ISBN : 0275978036
Genre : History
File Size : 76. 92 MB
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Cimbala analyzes "military persuasion"--the art of using armed force to support diplomacy, deterrence, crisis management, unconventional conflicts, peace operations, and other military activities short of major conventional war. As he shows, it calls for new methods and mind sets in diplomacy and in military operations. It also requires a U.S. public more tolerant of ambiguity and half measures, including the cutting of losses when necessary.


Author : Daniel J. O'Keefe
ISBN : 9781483309712
Genre : Language Arts & Disciplines
File Size : 45. 87 MB
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Persuasion: Theory and Research, Third Edition is a comprehensive overview of social-scientific theory and research on persuasion. Written in a clear and accessible style that assumes no special technical background in research methods, the Third Edition has been thoroughly revised to reflect developments in persuasion studies. New discussions of subjects such as reactance and the use of narratives as vehicles for persuasion, revised treatments of the theories of reasoned action and planned behavior, and two new chapters on social judgment theory and stage models provide your students with the most current work on persuasion in a clear, straightforward manner. In this edition, author Daniel J. O'Keefe has given special attention to the importance of adapting (tailoring) messages to audiences to maximize persuasiveness. Each chapter has a set of review questions to guide students through the chapter’s material and quickly master the concepts being introduced.

The Sage Handbook Of Persuasion

Author : James Price Dillard
ISBN : 9781412983136
Genre : Language Arts & Disciplines
File Size : 51. 29 MB
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The Second Edition of The SAGE Handbook of Persuasion: Developments in Theory and Practice provides readers with logical, comprehensive summaries of research in a wide range of areas related to persuasion. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues that will be of interest to interpersonal and mass communication researchers as well as to psychologists and public health practitioners.


Author : Jane Austen
ISBN : NYPL:33433043412166
Genre :
File Size : 38. 52 MB
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Published one year after its author's death in 1818, Persuasion is Jane Austen's last completed novel. On its most basic level, it is a love story about two people separated by convention and then given a second chance. On another level, it is a characteristically deft exploration of human foibles and social flux.

Persuasion Psychology

Author : Joshua Strachan
Genre : Juvenile Nonfiction
File Size : 85. 1 MB
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The Art of Influence: Techniques to Master Mind Control, Manipulation & Deception Persuasion is among the most important social skills in the 21st century. Lack of influence or persuasion renders an individual invisible; unable to get people's attention and ultimately becoming a failure in the business world. In order to sell a product, basic persuasion techniques are required. In your personal relationship, you need to be persuasive in order to win the heart of that special person. All the significant success in life is tied to persuasion and influence. Unfortunately, not many people have fully understood the art of persuasion or how to use it effectively in their social interactions. This book provides an insight into the ultimate art of persuasion and the principles of influence that could be used in the modern social circle to control the actions and decisions of people. It provides practical examples of the ways you can use each principle in real-life situations to achieve an intended success. The strategies mentioned in this book have been used by modern industry CEOs, politicians, social influencers, trend-starters, and con artists in establishing control and power. Persuasion is an art that could be learned, and you can master the principles of mind control using these new strategies. You will also learn... The art of deception Techniques to master mind control How to analyze people Ways to build social authority Keeping people under control in your absence How to influence people without talking Persuasion techniques used by salesmen and modern industries If you want to achieve power, influence, and social authority, click the BUY button to begin a wonderful journey.

Persuasion The Essence Of Diplomacy

Author : Jovan Kurbalija
ISBN : 9789993253266
Genre :
File Size : 25. 82 MB
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This journey through persuasion in diplomacy was initiated by Professor Kappeler’s long experience in both practicing diplomacy and in training diplomats. When the bells and whistles of diplomacy settle down, what remains, according to Prof. Kappeler, is persuasion. His message that persuasion is the essence of diplomacy has inspired our discussion over the last five years and has led to the publishing of this book. Contributors, all distinguished academics and diplomatic practitioners, discuss persuasion in history, persuasion in theory, and persuasion in practice. Discover more on language and diplomacy through our dedicated portal.

Beyond Persuasion

Author : Matthew Robert Kerbel
ISBN : 9781438408774
Genre : Political Science
File Size : 45. 72 MB
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Beyond Persuasion is the first systematic, multi-administration study of presidential power and influence. Moving beyond Richard Neustadt’s Presidential Power, this book offers a model of presidential power that incorporates personal bargaining effectiveness with the structural imperative of efficient White House organization. Drawing upon a systematic analysis of presidents from Johnson to Reagan, Kerbel finds common patterns of organizational structure and bargaining behavior in their successful domestic policy initiatives. The path to power is detailed through comparative insights on the Carter and Reagan administrations, which prove to be remarkably similar in critical respects despite popular perceptions to the contrary. Kerbel then considers the relative importance of presidential behavior to contextual factors beyond the president’s control, offering insight into the way changes in economic and political conditions have hampered or improved recent presidential efforts, despite presidential attempts to organize and persuade. Analysis includes the first year of the Bush administration, and the possibilities for power in the contemporary presidency are discussed.

Persuasion Reflection Judgment

Author : Rodolphe Gasché
ISBN : 9780253025852
Genre : Philosophy
File Size : 29. 42 MB
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As one of the most respected voices of Continental philosophy today, Rodolphe Gasché pulls together Aristotle's conception of rhetoric, Martin Heidegger's debate with theory, and Hannah Arendt's conception of judgment in a single work on the centrality of these themes as fundamental to human flourishing in public and political life. Gasché's readings address the distinctively human space of the public square and the actions that occur there, and his valorization of persuasion, reflection, and judgment reveals new insight into how the philosophical tradition distinguishes thinking from other faculties of the human mind.

The Oxford Handbook Of Electoral Persuasion

Author : Elizabeth Suhay
ISBN : 9780190860806
Genre : Political Science
File Size : 48. 7 MB
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"Electoral persuasion is central to democratic politics. It includes strategic communication not only by candidates and parties but also by interest groups, media, and citizens. This volume surveys the vast literature on this topic, emphasizing contemporary research and topics and complementing deep coverage of U.S. politics with international perspectives"--

Resistance And Persuasion

Author : Eric S. Knowles
ISBN : 9781135626372
Genre : Psychology
File Size : 44. 33 MB
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Resistance and Persuasion is the first book to analyze the nature of resistance and demonstrate how it can be reduced, overcome, or used to promote persuasion. By examining resistance, and providing strategies for overcoming it, this new book generates insight into new facets of influence and persuasion. With contributions from the leaders in the field, this book presents original ideas and research that demonstrate how understanding resistance can improve persuasion, compliance, and social influence. Many of the authors present their research for the first time. Four faces of resistance are identified: reactance, distrust, scrutiny, and inertia. The concluding chapter summarizes the book's theoretical contributions and establishes a resistance-based research agenda for persuasion and attitude change. This new book helps to establish resistance as a legitimate sub-field of persuasion that is equal in force to influence. Resistance and Persuasion offers many new revelations about persuasion: *Acknowledging resistance helps to reduce it. *Raising reactance makes a strong message more persuasive. *Putting arguments into a narrative increases their influence. *Identifying illegitimate sources of information strengthens the influence of legitimate sources. *Looking ahead reduces resistance to persuasive attempts. This volume will appeal to researchers and students from a variety of disciplines including social, cognitive, and health psychology, communication, marketing, political science, journalism, and education.

Practical Principles Of Persuasion

Author : Kathryn Sue Young
ISBN : 9781478648284
Genre : Language Arts & Disciplines
File Size : 31. 42 MB
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How do you convince someone to agree with you? What persuasive elements are required to elicit compliance? This interactive, accessible approach looks at principles of persuasion as they apply to everyday lives. Framing persuasion from an intrapersonal and interpersonal perspective captures reader interest and makes the subtlety of social influence understandable. The importance of building and maintaining personal credibility is reinforced throughout the text. Ethical issues are raised as persuasive strategies are discussed. Clear, practical suggestions for effective persuasion are presented in an engaging fashion and encourage the application of meaningful insights for stronger interpersonal relationships. Learning the skills that motivate people to change behavior vastly improves the reader’s ability to persuade others effectively. The discussion also facilitates critical thinking for recipients of persuasive messages. Practical Principles of Persuasion is ideal for classroom or online learning because of its concise lessons and interactive approach. The workbook provides a solid foundation for the key concepts and practices of persuasive communication.

Museums And Sites Of Persuasion

Author : Joyce Apsel
ISBN : 9780429647192
Genre : Art
File Size : 36. 99 MB
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Museums and Sites of Persuasion examines the concept of museums and memory sites as locations that attempt to promote human rights, democracy and peace. Demonstrating that such sites have the potential to act as powerful spaces of persuasion or contestation, the book also shows that there are perils in the selective memory and history that they present. Examining a range of museums, memorials and exhibits in places as varied as Burundi, Denmark, Georgia, Kosovo, Mexico, Peru, Vietnam and the US, this volume demonstrates how they represent and try to come to terms with difficult histories. As sites of persuasion, the contributors to this book argue, their public goal is to use memory and education about the past to provide moral lessons to visitors that will encourage a more democratic and peaceful future. However, the case studies also demonstrate how political, economic and social realities often undermine this lofty goal, raising questions about how these sites of persuasion actually function on a daily basis. Straddling several interdisciplinary fields of research and study, Museums and Sites of Persuasion will be essential reading for those working in the fields of museum studies, memory studies, and genocide studies. It will also be essential reading for museum practitioners and anyone engaged in the study of history, sociology, political science, anthropology and art history.

A Practical Guide To Persuasion

Author : Anthony McLean
ISBN : 9781848317468
Genre : Self-Help
File Size : 66. 89 MB
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Make other people say ‘Yes’! Yes to your requests. Yes to your ideas. Yes to your products. Yes to your proposals. A Practical Guide to Persuasion uses psychology, expert advice and practical techniques to teach you how to influence the people around you in an ethical way. Learn how to increase your presence, by knowing when to talk and when to listen; develop a strategy of success, by preparing, planning and crafting opportunities and make change happen by understanding what drives your audience.

Powerful Persuasion Mills Boon Vintage 90s Modern

Author : Margaret Mayo
ISBN : 9781408986196
Genre : Fiction
File Size : 59. 14 MB
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"Will you take the job, Celena?" That was how it all started - when Luciano Segurini persuaded Celena to work for him for triple her current salary. But before she knew it, he had persuaded her to pose as his fiancee - and eventually to become his wife.

His Seductive Proposal A Touch Of Persuasion Terms Of Engagement An Outrageous Proposal Mills Boon By Request

Author : Janice Maynard
ISBN : 9781474042895
Genre : Fiction
File Size : 88. 51 MB
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A Touch of Persuasion by Janice Maynard Six years ago Olivia Delgado was abandoned by the man she loved – a man who had never existed. Billionaire Kieran Wolff had used an alias, made love to her and then disappeared. Now he’s back, determined to claim their daughter...and Olivia!

The Ultimate Persuasion A Tempestuous Temptation The Notorious Gabriel Diaz The Truth Behind His Touch Mills Boon By Request

Author : Cathy Williams
ISBN : 9781474042888
Genre : Fiction
File Size : 60. 15 MB
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A Tempestuous Temptation by Cathy Williams Aggie’s first introduction to billionaire Luiz is his outrageous accusation that she is a fortune hunter! But when Aggie finds herself snowbound with the arrogant Brazilian, she soon finds she’s not as immune to his lethal charms as she’d hoped...

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