successful product development speeding from opportunity to profit

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Successful Product Development

Author : Milton D. Rosenau
ISBN : 047131532X
Genre : Business & Economics
File Size : 85. 70 MB
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Go from concept to cash in record time. When you're working hard on a new product development project, youdon't have time for abstract theoretical concepts. You needconcise, practical advice that will help you make thingshappen-now! You need quick access to clear, proven procedures aimedat producing revenue and profit growth fast. You need SuccessfulProduct Development: Speeding from Opportunity to Profit. This unique hands-on guide leads you step-by-step through theproduct development process, from the creation of ideas, throughconcurrent design and engineering, to just-in-time delivery of asuperior product to the customer ahead of the competition. Everystep of this process is driven by one guiding principle: the fasteryou can move from initial concept to product launch, the sooner youwill generate income for your business and achieve your firm'sprofit objective. Filled with invaluable time-saving guidance, Successful ProductDevelopment: * Focuses on the most important product development topic, rapidprofit growth * Takes an event and interval approach tailored for industryprofessionals * Features a concise format designed for quick reference and easyreading Successful Product Development is the ultimate handbook forprofessionals in new product development, marketing, engineering,and senior and general management in both service and manufacturingfirms.

Food Product Development

Author : Richard Earle
ISBN : 0849312094
Genre : Technology & Engineering
File Size : 41. 69 MB
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Product development, from refining an established product range to developing completely new products, is the lifeblood of the food industry. It is, however, a process fraught with risk, often ending in failure. What are the keys to making the process a success? Based on a wealth of experience gathered over 40 years, Food Product Development provides the answers. After an introductory chapter, the first half of the book considers the four core elements of product development: the overall business strategy which directs product development, the various steps in the product development process itself, the knowledge required to fuel the process and, last but not least, keeping product development focused on consumer needs and aspirations. The second part of the book looks at managing the product development process in practice with four case studies of successful product launches. It also discusses how to evaluate and improve the process to make future product innovation more successful. Filled with examples and practical suggestions, and written by a distinguished team with unrivalled academic and industry expertise, Food Product Development will be an essential guide for R & D and product development staff, and all managers concerned with this key issue throughout the food industry. Mary D. Earle and Richard L. Earle are both Professors Emeritus in Massey University, New Zealand. Mary Earle is a pioneer in product development research, and both she and her husband have worked with industry on numerous product development projects. Allan M. Anderson is Chief Executive of the New Zealand Dairy Research Institute, the central R & D organisation for the New Zealand dairy industry, and has extensive experience of managing successful product development projects.

Successful Project Management

Author : Milton D. Rosenau
ISBN : 9781118276907
Genre : Technology & Engineering
File Size : 22. 2 MB
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The Fourth Edition of this internationally bestseller details the quick and easy way to master the basics of project management. Using a lively, conversational style, project management gurus Mickey Rosenau and Gregory Githens equip readers with fundamental principles and "tested-in-the-trenches" techniques for managing projects in any type of organization. They arm readers with easy-to-use tools for resolving any technical, mechanical, or personnel problem that may arise over the course of a project and break project management down into twenty-two chronological steps. Extensively revised and updated, this Fourth Edition examines the role of integration in project planning, risk-and-issues management, virtual teams, new theories, project management offices, and more! Successful Project Management, Fourth Edition is an ideal primer for students and an indispensable quick reference for experienced professionals.

New Products Management

Author : Charles Merle Crawford
ISBN : 0072961449
Genre : Business & Economics
File Size : 69. 32 MB
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New Products Management, 8/e, by Crawford and Di Bennedetto provides future new product managers, project managers and team leaders with a comprehensive overview of the new product development process including how to develop an effective development strategy, manage cross-functional teams across the organization, generate and evaluate concepts, manage the technical development of a product, develop the marketing plan, and manage the financial aspects of a project.

Technical Paper

Author : Society of Manufacturing Engineers
ISBN : UOM:39015047968808
Genre : Production engineering
File Size : 52. 99 MB
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The Journal Of Product Innovation Management

Author :
ISBN : LOC:07376782196
Genre :
File Size : 75. 53 MB
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Essentials Of Marketing

Author : William D. Perreault
ISBN : 0072935898
Genre : Business & Economics
File Size : 43. 21 MB
Format : PDF, ePub
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The British National Bibliography

Author : Arthur James Wells
ISBN : UOM:39015079755651
Genre : English literature
File Size : 57. 45 MB
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The Pursuit Of New Product Development

Author : Marc Annacchino
ISBN : 0080468322
Genre : Technology & Engineering
File Size : 82. 14 MB
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Product Development begins with an understanding of market needs, within a sound business model, a well-defined financial strategy, and well-thought-out strategic goals. This new book by industry-expert Marc Annacchino, will help the professional engineer, manager, marketer, and all others who must come together as a working team, to better understand their respective roles and responsibilities in that process. Today, speeding the right value proposition to the market can make all the difference between success and failure. With case examples, organizational analysis and project planning tools, this new book looks at that longer, organizational view of product development, and how that view can improve product development cycle times and better take advantage of new market opportunities. It will help the product development team better adapt to change and a dynamic market in today’s global economy through product platform management, and do so rationally and reliably. And it will help product development professionals to look for hidden value in existing product lines as they plan for that change and growth ahead. · Provides product development professionals with the concepts and tools for a more integrated, successful product development cycle · Promotes a more coherent deployment of managers, engineers, marketers, and sales personnel to achieve results within market opportunity in terms of time, cost and performance. · Shows how to better identify and target product value propositions in product line extensions and in securing new markets

Essentials Of Marketing

Author : Edmund Jerome McCarthy
ISBN : 0256127468
Genre : Business & Economics
File Size : 86. 47 MB
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