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You May Also Like

Author : Tom Vanderbilt
ISBN : 9781471100079
Genre : Self-Help
File Size : 78. 96 MB
Format : PDF
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Everyone knows his or her favourite colour, the foods we most enjoy, and which season of The Sopranos deserves the most stars on Netflix. But what does it really mean when we like something? How do we decide what's good? Is it something biological? What is the role of our personal experiences in shaping our tastes? And how do businesses make use of this information? Comprehensively researched and singularly insightful, You May Also Like delves deep into psychology, marketing and neuroscience to answer these complex and fascinating questions. From the tangled underpinnings of our food choices, to the discrete dynamics of the pop charts and our playlists, to our non-stop procession of 'thumbs' and 'likes' and 'stars,' to our insecurity before unfamiliar works of art, the book explores how we form our preferences - and how they shape us. It explains how difficult it is, even for experts, to pinpoint exactly what makes something good or enjoyable, and how the success of companies like Netflix, Spotify and Yelp! depends on the complicated task of predicting what we will enjoy. Like Traffic, this book takes us on a fascinating and consistently surprising intellectual journey that helps us better understand how we perceive and appreciate the world around us.

Profiles Of American Colleges With Cd Rom

Author : Barron's Educational Series,
ISBN : 0764174363
Genre : Study Aids
File Size : 20. 48 MB
Format : PDF, ePub
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America's definitive guide to all accredited four-year colleges and universities has been updated with the latest information, figures, and fees. More than 1,650 schools are profiled with details on admission requirements, academic programs, tuitions and other fees, sources of available financial aid, library facilities, computer facilities, descriptions of campus environments, athletic facilities, extracurricular activities, e-mail addresses, fax numbers, web sites, and more. Each school receives Barron's exclusive academic rating system, which advises students on its degree of academic competitiveness-from "Noncompetitive" to "Most Competitive." Also included on tinted pages for quick reference is a complete index of college majors, listed in chart form and including every major offered by every college. A CD-ROM enclosed with each copy of the book can be used for both Windows and Mac operating systems. It is set up in an interactive format, allowing students to ask specific questions about individual schools.

College Reading And Study Skills

Author : Nancy V. Wood
ISBN : STANFORD:36105032875705
Genre : Lecture (Enseignement supérieur)
File Size : 88. 30 MB
Format : PDF, Docs
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Entrepreneurship

Author : Harvard Business Review
ISBN : PSU:000020400385
Genre : Business & Economics
File Size : 33. 64 MB
Format : PDF, ePub, Docs
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Entrepreneurial success requires more than just practical skills. This paperback collection of Harvard Business Review articles includes selections on business plans, financing, and free-standing entrepreneurial ventures inside large companies. A Harvard Business Review Paperback.

Pc Magazine

Author :
ISBN : UCSD:31822036050383
Genre : IBM microcomputers
File Size : 43. 49 MB
Format : PDF, Mobi
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Children Of Fast Track Parents

Author : Andree Aelion Brook
ISBN : 0140118004
Genre : Child rearing
File Size : 70. 91 MB
Format : PDF, ePub, Mobi
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A compassionate guide to child-rearing, Children Of Fast-Track Parents is also a fascinating portrait of what is influencing the behavior and personality development of today's children and tomorrow's leaders.

Official Records

Author :
ISBN : STANFORD:36105123607108
Genre :
File Size : 26. 57 MB
Format : PDF, ePub, Docs
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Guide To College Majors 2008

Author : Princeton Review
ISBN : 0375766375
Genre : Education
File Size : 21. 17 MB
Format : PDF, Kindle
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Provides information on more than four hundred undergraduate majors, including related fields, sample college curricula, suggested high school preparation courses, and career and salary prospects for graduates.

Parliamentary Debates

Author : India. Parliament
ISBN : UCAL:B3897755
Genre : India
File Size : 90. 94 MB
Format : PDF, ePub, Mobi
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Manushi

Author :
ISBN : STANFORD:36105022082239
Genre : Feminism
File Size : 73. 64 MB
Format : PDF, Kindle
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Advertising Techniques

Author :
ISBN : UOM:39015007246500
Genre : Advertising
File Size : 28. 76 MB
Format : PDF, ePub
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The American Forum Of The Air

Author :
ISBN : MINN:31951002441377T
Genre : American forum of the air (Radio program)
File Size : 54. 96 MB
Format : PDF
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Transcripts of a weekly radio program, The American forum of the air, initiated by stations WOL and WOR and broadcast nationally by The Mutual Broadcasting System, on "questions affecting the public welfare."

Signs Of Life

Author : Hilde Verdoner-Sluizer
ISBN : UCSC:32106009454189
Genre : Holocaust, Jewish (1939-1945)
File Size : 57. 42 MB
Format : PDF, ePub
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The author of the letters, a Dutch Jewish woman, was interned at Westerbork between December 1942-February 1944. Her husband and three children survived in hiding. She was deported to Auschwitz, where she perished. The letters provide a detailed account of camp life in Westerbork. Pp. 45-79 contain letters from her husband, Gerrit Verdoner, who worked with the Jewish Council in Amsterdam. In 1946 he and the chidren emigrated to the U.S.

The Banner Of Truth

Author :
ISBN : PRNC:32101074628684
Genre :
File Size : 79. 51 MB
Format : PDF
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The Postgraduate Psychiatric Institute Sponsored By Maryland Association Of Private Practicing Psychiatrists And The Division Of Mental Hygiene Maryland State Dept Of Health Held At Gordon Wilson Hall University Hospital Baltimore Md June 6 7 And 8 1919

Author : Postgraduate Psychiatric Institute
ISBN : UOM:39015009663892
Genre : Medicine, Psychosomatic
File Size : 76. 26 MB
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Counseling In An Eritrean Context

Author : Belainesh Araya
ISBN : STANFORD:36105028504665
Genre : Counseling
File Size : 32. 87 MB
Format : PDF, Kindle
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Journal Of Accounting Education

Author :
ISBN :
Genre :
File Size : 80. 12 MB
Format : PDF, ePub, Mobi
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Writing For Magazines A Beginner S Guide

Author : Cheryl Sloan Wray
ISBN : PSU:000054417564
Genre : Language Arts & Disciplines
File Size : 69. 62 MB
Format : PDF, Kindle
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A practical introduction to what a magazine writer does. The book explores the best magazines for beginning writers, how to get ideas, finding the time to write, setting goals, how to defeat writer's block, and more. The author gives you examples of effective magazine articles, covers the basics of grammar and style, and provides "Jumpstart" exercises to get a writer going.

Business Week

Author :
ISBN : STANFORD:20502283039
Genre : Business
File Size : 67. 2 MB
Format : PDF, Mobi
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Bulletin Of The Bingham Oceanographic Collection

Author : Bingham Oceanographic Foundation
ISBN : PSU:000068513986
Genre : Fishes
File Size : 76. 94 MB
Format : PDF, Mobi
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